Ms. Kaiser, you seem to have traveled a long way
from an idealistic intern in Barack Obama's campaign
to working for an organization that keeps pretty unsavory company.
Didn't that make you uncomfortable at all?
You referred to having two sets of business cards.
Who did you work for?
Don't take this the wrong way.
In your life, have you ever worked for
or provided information to any country's intelligence agency?
I've been looking at Cambridge Analytica for over a year
and I think there's more to be found.
I think the beauty of David's case is that it encapsulates
why data rights should be considered just fundamental rights, simple rights.
Because all he wants to know
is what did you do?
And if David finds out the data beneath his profile,
you'll start to be able to connect the dots in various ways
with Facebook and Cambridge Analytica and Trump and Brexit
and all these loosely connected entities.
Because you get to see inside the beast,
you get to see inside the system.
Have you or anybody else made any assessment
of actually whether any of this made much difference
to the final outcome of the EU Referendum?
Tell us about the first meeting you had in Trump Tower.
In November 2015,
I went with Alexander Nix to go see Corey Lewandowski,
who was the campaign manager at the time.
And I asked Corey, why could this place possibly look so familiar?
And he said, "This is the set of The Apprentice.
That's probably why you recognize it." And...
I was kind of shocked, you know?
The Trump campaign HQ is a reality TV set.
Yes. It is.
No.
You didn't? Or you did?
Well, I just want you to mentally be okay with this,
'cause what you're doing is a monumental undertaking.
And I still fear for your life.
With the powerful people that are involved too.
You just have to be careful all the time.
I know, I know.
I totally get that, you know.
Somebody's always got to bring down these jerks.
So, you know, anyway.
When I have time off next month,
I've gotta go and put deposits down on electric and gas.
I don't have $1,000 right now, so I'll have to wait.
Oh, don't worry, I don't need it right now.
All right, honey, you stay healthy.
Be safe, honey. I love you.
Bye bye, baby.
And what about Brittany?
We are a behavior change agency.
The holy grail of communications is
when you can start to change behavior.
Trinidad. This is a great, interesting case history
of how we look at problems.
There are two main political parties,
one for the blacks and one for the Indians.
And you know, they screw each other.
So, we were working for the Indians.
We went to the client and we said, "We want to target the youth."
And we try and increase apathy.
The campaign had to be non-political,
because the kids don't care about politics.
It had to be reactive, because they're lazy.
So we came up with this campaign, which was all about:
Be part of the gang. Do something cool.
Be part of a movement.
And it was called the "Do So!" campaign.
It means "I'm not going to vote."
"Do so! Don't vote."
It's a sign of resistance against, not the government,
against politics and voting.
They're making their own YouTube videos.
This is the Prime Minister's house that's being graffiti'd.
It was carnage.
We knew that when it came to voting,
all the Afro-Caribbean kids wouldn't vote,
because they Do So!
But all the Indian kids would do what their parents told them to do,
which is go out and vote.
They had a lot of fun doing this,
but they're not gonna go against their parents' will.
Thank God for the guidance that has brought us here to this victory.
Thank you. Thank you, God.
And the difference in 18 to 35 year old turnout was like 40%.
And that swung the election about 6%,
which was all we needed in an election that's very close.
We now undertake ten national campaigns for prime minister or president each year.
Malaysia we're working in.
We did Lithuania, Romania, Kenya, Ghana.
-So quite a few this year. -Nigeria.
-The Brexit campaign? -Oh, and the Brexit campaign, yeah.
But we don't talk about that.
Oops, we won!
He's now not able to give evidence to the Committee tomorrow
as a consequence of him having been served with an information notice
and being subject to the criminal investigation
by the Information Commissioner's Office.
And I hope we'll be able to update people
about that early next week. Thank you very much.
What did he say?
He spent three and a half years being nice to you
to get you to do what he wanted you to do.
Hey, what's up? What did you think?
That's right.
We have a fairly substantial defense business.
We actually train the British Army, the British Navy,
the U.S. Army, U.S. Special Forces.
We train NATO, the CIA, State Department, Pentagon.
It's using research to influence behavior of hostile audiences.
You know, how do you persuade 14 to 30 year old Muslim boys
not to join Al-Qaeda?
Essentially communication warfare.
There's a lot of overlap, because it's all the same methodology.
One of the things that I was really struck by was...
what happened with you
and the Obama people and the Hillary people.
None of them ever wanted to offer to pay me.
You did pitch to work on the Referendum,
and I don't want to dwell on Leave.EU because you've made your position clear.
From where I'm sitting, since you've come here today,
you have attempted to paint yourself as the victim here,
though, by no stretch of the imagination can you be seen as a victim.
Surely you can see that, you are not the victim here.
So you are the victim in all of this.
We did Lithuania, Romania, Kenya, Ghana.
Oh, and the Brexit campaign, yeah.
But we don't talk about that.
Oops, we won!