1 00:00:01,168 --> 00:00:02,636 Narrator: Tonight on "Shark Tank"... 2 00:00:02,636 --> 00:00:03,704 When we tell people you can light 3 00:00:03,704 --> 00:00:05,806 and eat the candles, their jaws drop. 4 00:00:05,806 --> 00:00:08,575 Introducing the world's first robotic chef. 5 00:00:08,575 --> 00:00:09,743 No way. 6 00:00:09,743 --> 00:00:12,980 Which one of you is ready to be the coolest Shark? 7 00:00:13,714 --> 00:00:14,781 It's not going anywhere. 8 00:00:14,781 --> 00:00:16,383 Oh, my God. That's gonna be a meme. 9 00:00:16,383 --> 00:00:18,685 Is this really that big a problem? 10 00:00:18,685 --> 00:00:20,420 You came to the Advice Tank. 11 00:00:20,420 --> 00:00:21,522 We want to build a brand. 12 00:00:21,522 --> 00:00:22,923 I really don't trust the execution. 13 00:00:22,923 --> 00:00:24,658 You're trying to find the hole in my story, right? 14 00:00:24,658 --> 00:00:26,293 I see a thousand holes. 15 00:00:26,293 --> 00:00:27,427 Ooh, tough Shark. 16 00:00:31,198 --> 00:00:35,469 ♪♪ 17 00:00:35,469 --> 00:00:37,404 Narrator: First into the Tank is a product 18 00:00:37,404 --> 00:00:40,307 that takes cooking into the future. 19 00:00:40,307 --> 00:00:48,415 ♪♪ 20 00:00:48,415 --> 00:00:50,751 Hi, Sharks. My name is Assaf. 21 00:00:50,751 --> 00:00:53,020 And I'm here raising $500,000 22 00:00:53,020 --> 00:00:57,558 for 4% equity in my company, Chefee Robotics. Wow. 23 00:00:57,558 --> 00:00:59,760 Sharks, we all know how hard it can be 24 00:00:59,760 --> 00:01:02,763 to cook healthy, fresh meals while juggling our busy lives. 25 00:01:02,763 --> 00:01:04,765 How many millions of parents around the world 26 00:01:04,765 --> 00:01:06,700 care about the nutrition of their families 27 00:01:06,700 --> 00:01:09,603 but they hate cooking, don't know how to do it, 28 00:01:09,603 --> 00:01:12,806 don't have time to do it, or just plain suck at it? 29 00:01:12,806 --> 00:01:14,608 Well, what if all of that could change? 30 00:01:14,608 --> 00:01:15,876 What if cooking was so easy, 31 00:01:15,876 --> 00:01:18,545 you could literally walk into your home 32 00:01:18,545 --> 00:01:20,447 and talk to your kitchen? 33 00:01:20,447 --> 00:01:21,448 Nice. 34 00:01:21,448 --> 00:01:22,716 Sounds like science fiction? 35 00:01:22,716 --> 00:01:24,418 Not anymore. 36 00:01:24,418 --> 00:01:25,619 Forget self-driving cars 37 00:01:25,619 --> 00:01:28,755 and start thinking self-cooking kitchens. 38 00:01:28,755 --> 00:01:33,727 Introducing Chefee, the world's first embedded robotic chef. 39 00:01:33,727 --> 00:01:36,697 From meal planning and cooking to tracking nutrition 40 00:01:36,697 --> 00:01:38,765 and, yes, even ordering the groceries, 41 00:01:38,765 --> 00:01:40,834 Chefee will do it all. 42 00:01:40,834 --> 00:01:42,703 Here's how easy it is to use. 43 00:01:42,703 --> 00:01:45,639 Just once a week, you'll restock ingredients, 44 00:01:45,639 --> 00:01:48,442 then open the Chefee app to place an order. 45 00:01:48,442 --> 00:01:49,710 Chefee will do the rest, 46 00:01:49,710 --> 00:01:53,847 weighing, combining, dispensing, and cooking. 47 00:01:53,847 --> 00:01:58,518 So, Sharks, who's ready to bring personal private chefs 48 00:01:58,518 --> 00:02:01,121 to everyone with Chefee? 49 00:02:01,121 --> 00:02:03,023 You got to show us how it works. You got to show us how it works. 50 00:02:03,023 --> 00:02:05,993 Greiner: Yeah. Oh, of course. Let's do it. 51 00:02:05,993 --> 00:02:08,962 In front of you are three dishes that Chefee prepared. 52 00:02:08,962 --> 00:02:10,697 We have Spanish paella... Okay. 53 00:02:10,697 --> 00:02:12,799 ...spicy ratatouille, and tofu tikka masala. 54 00:02:12,799 --> 00:02:14,901 So Chefee made this? Yes. 55 00:02:14,901 --> 00:02:16,737 And as my mom would say, bete'avon, 56 00:02:16,737 --> 00:02:18,805 which means bon appétit. Wow! 57 00:02:18,805 --> 00:02:20,607 It's good. Greiner: Paella's good. 58 00:02:20,607 --> 00:02:22,542 Herjavec: The chicken paella's amazing. 59 00:02:22,542 --> 00:02:23,910 Can you add, like, spices and stuff? 60 00:02:23,910 --> 00:02:26,513 Of course, of course, so you can customize it here... 61 00:02:26,513 --> 00:02:27,781 Oh. ...based on ingredient, 62 00:02:27,781 --> 00:02:29,716 if you're allergic to anything, and so forth. 63 00:02:29,716 --> 00:02:31,918 This tastes great. Let's see it work. 64 00:02:31,918 --> 00:02:34,688 Alright, I'm gonna customize the recipe. 65 00:02:34,688 --> 00:02:36,790 I'm gonna select the number of servings. 66 00:02:36,790 --> 00:02:39,826 I can even schedule it. I'm going to say right now. 67 00:02:39,826 --> 00:02:41,762 And Chefee receives the order. 68 00:02:41,762 --> 00:02:43,697 That curry is delicious. 69 00:02:43,697 --> 00:02:44,831 Really good, isn't it? Really. 70 00:02:44,831 --> 00:02:47,401 Yeah. It's my favorite. 71 00:02:47,401 --> 00:02:48,802 Ta-da! 72 00:02:48,802 --> 00:02:51,571 Just like magic. Greiner: What?! 73 00:02:51,571 --> 00:02:53,440 Chefee comes out of your counter, 74 00:02:53,440 --> 00:02:54,641 and the first thing it does, 75 00:02:54,641 --> 00:02:56,576 it picks up the lid of the cooker. 76 00:02:56,576 --> 00:02:57,577 It's gonna invert it. 77 00:02:57,577 --> 00:02:59,746 No way. It seems unbelievable. 78 00:02:59,746 --> 00:03:01,782 The future is here, Barbara. Wow. 79 00:03:01,782 --> 00:03:04,017 Chefee is made of two parts, upper and lower. 80 00:03:04,017 --> 00:03:07,087 The upper stores and dispenses ingredients. 81 00:03:07,087 --> 00:03:09,923 The upper fits into a standard upper kitchen cabinet. 82 00:03:09,923 --> 00:03:11,792 Okay. Wait. What's it doing now? 83 00:03:11,792 --> 00:03:13,960 So right now it's dispensing and weighing. 84 00:03:13,960 --> 00:03:15,862 So it goes under. Yep. 85 00:03:15,862 --> 00:03:17,698 And based on what you put in the app... 86 00:03:17,698 --> 00:03:18,999 Exactly. ...it's going to put the materials in. 87 00:03:18,999 --> 00:03:22,002 Correct. What about fresh things like proteins? 88 00:03:22,002 --> 00:03:24,638 Right, so the left side is refrigerated. 89 00:03:24,638 --> 00:03:25,739 So we have a refrigeration module 90 00:03:25,739 --> 00:03:27,774 built specifically for Chefee. 91 00:03:27,774 --> 00:03:29,843 But you're not ordering from you. 92 00:03:29,843 --> 00:03:31,044 No, we're a robotics company. 93 00:03:31,044 --> 00:03:33,013 For the groceries, that's a subscription model. 94 00:03:33,013 --> 00:03:36,650 One of them is integration with Instacart or Amazon Fresh. 95 00:03:36,650 --> 00:03:37,918 You're in the robot business. 96 00:03:37,918 --> 00:03:39,152 That's what we do. We do the tech. 97 00:03:39,152 --> 00:03:41,088 So now it has the material. What's it doing now? 98 00:03:41,088 --> 00:03:43,090 Yep, it's gonna pour it right into the cooker. 99 00:03:43,090 --> 00:03:45,592 Is that a standard cooker or yours? Right. 100 00:03:45,592 --> 00:03:46,860 We don't reinvent the wheel. 101 00:03:46,860 --> 00:03:49,029 We're not here to build a cooker. 102 00:03:49,029 --> 00:03:51,598 We're here to build a robotic ecosystem 103 00:03:51,598 --> 00:03:52,799 that automates your appliances. 104 00:03:52,799 --> 00:03:55,102 So it's a vending machine connected to a bowl. 105 00:03:55,102 --> 00:03:57,104 Far more than that, but, yes, if it looks that simple, 106 00:03:57,104 --> 00:03:59,573 then we've done a great job in hiding the complexity. 107 00:03:59,573 --> 00:04:01,041 It works with any stovetop? 108 00:04:01,041 --> 00:04:03,710 No, so these are cookers. They're inside of it. Oh, so you provide that. 109 00:04:03,710 --> 00:04:04,945 But these are yours. 110 00:04:04,945 --> 00:04:06,880 Correct. It's an induction cooker. Greiner: Okay. 111 00:04:06,880 --> 00:04:09,182 So it's all incorporated. All incorporated. 112 00:04:09,182 --> 00:04:12,252 You can install these in any modern kitchen on the planet. 113 00:04:12,252 --> 00:04:16,656 So what is this going to cost me if I say, "I love Chefee. 114 00:04:16,656 --> 00:04:17,758 I saw it on 'Shark Tank.' 115 00:04:17,758 --> 00:04:20,127 I want the whole thing, including installation 116 00:04:20,127 --> 00:04:21,862 and I hope a maintenance contract. 117 00:04:21,862 --> 00:04:23,029 There's a lot of moving parts." 118 00:04:23,029 --> 00:04:24,164 What's that going to cost me? 119 00:04:24,164 --> 00:04:26,199 For the value-engineered version of Chefee, 120 00:04:26,199 --> 00:04:29,136 as low as $9,500 is what we want to launch with. 121 00:04:29,136 --> 00:04:30,904 10 grand? Right, all the way up to -- 122 00:04:30,904 --> 00:04:32,806 That's a big buy-in. That's 10 grand? 123 00:04:32,806 --> 00:04:34,274 Yes. Everything I see here? 124 00:04:34,274 --> 00:04:37,878 The refrigeration will probably not be included in the 10 grand, 125 00:04:37,878 --> 00:04:39,179 because it goes from $9,500 126 00:04:39,179 --> 00:04:41,848 all the way up to a premium version, which we want to -- 127 00:04:41,848 --> 00:04:43,750 Which -- How much is the premium version? 128 00:04:43,750 --> 00:04:45,919 We're thinking between $40,000 and $50,000. 129 00:04:45,919 --> 00:04:48,788 Holy God, that's a lot. Wow, so at $40,000 to $50,000, 130 00:04:48,788 --> 00:04:51,091 what do I get that I don't get at $10,000? 131 00:04:51,091 --> 00:04:53,193 So you would get more ingredients, right? 132 00:04:53,193 --> 00:04:56,062 So you'll be able to make a lot more things. 133 00:04:56,062 --> 00:04:58,832 So how are you going to bring this to market? 134 00:04:58,832 --> 00:05:00,667 Have you done it yet? Have you sold any? 135 00:05:00,667 --> 00:05:02,002 If you have, what are your sales? 136 00:05:02,002 --> 00:05:03,837 What does it cost to make one? 137 00:05:03,837 --> 00:05:04,971 What does it cost to acquire a customer? 138 00:05:04,971 --> 00:05:06,940 The numbers. That's what I want. 139 00:05:06,940 --> 00:05:08,909 First of all, we are pre-revenue. 140 00:05:08,909 --> 00:05:10,043 Okay, we haven't launched. 141 00:05:10,043 --> 00:05:12,245 We have a $500,000 signed LOI from a high-end 142 00:05:12,245 --> 00:05:15,048 kitchen remodeling company already in Palm Springs. 143 00:05:15,048 --> 00:05:16,349 Now, in terms of where we're going, 144 00:05:16,349 --> 00:05:20,053 we're going all in with social media and organic marketing. 145 00:05:20,053 --> 00:05:23,023 And we've also shown this already to builders, designers, 146 00:05:23,023 --> 00:05:25,992 high-end kitchen appliance companies like Wolf Sub-Zero. 147 00:05:25,992 --> 00:05:27,894 I presented this a year and a half ago 148 00:05:27,894 --> 00:05:30,864 face-to-face with one of their top execs. 149 00:05:30,864 --> 00:05:32,032 He loved it. 150 00:05:32,032 --> 00:05:35,669 The idea with someone like Sub-Zero 151 00:05:35,669 --> 00:05:38,071 is that they would rebrand this? 152 00:05:38,071 --> 00:05:39,773 That would be a licensing play. 153 00:05:39,773 --> 00:05:41,842 Okay. Is that your go to market -- 154 00:05:41,842 --> 00:05:43,076 It's not. It's not necessarily. 155 00:05:43,076 --> 00:05:44,844 So everything is on the table. That's the beauty. 156 00:05:44,844 --> 00:05:46,746 Let's talk about strategic partnerships 157 00:05:46,746 --> 00:05:48,181 with celebrity chefs, right, 158 00:05:48,181 --> 00:05:51,017 partnerships with builders, designers. 159 00:05:51,017 --> 00:05:54,020 We've been hosted by high-end designing locations 160 00:05:54,020 --> 00:05:55,088 in Austin, Texas. 161 00:05:55,088 --> 00:05:56,790 What do you mean you've been hosted? 162 00:05:56,790 --> 00:05:58,225 You've actually installed these units? 163 00:05:58,225 --> 00:06:01,294 So we installed three total, so one in our investor's home, 164 00:06:01,294 --> 00:06:03,096 one in our HQ, and now you're seeing this. 165 00:06:03,096 --> 00:06:04,931 So why haven't you shipped already? 166 00:06:04,931 --> 00:06:07,734 Because I don't want to overpromise, under-deliver. 167 00:06:07,734 --> 00:06:08,768 I want to do the opposite. 168 00:06:08,768 --> 00:06:10,170 That's the sales pitch, right? 169 00:06:10,170 --> 00:06:13,006 Why specifically are you not shipping yet? 170 00:06:13,006 --> 00:06:14,174 Oh, we're not shipping, which is why we're here. 171 00:06:14,174 --> 00:06:17,043 We're raising $500,000 to get to manufacturing. 172 00:06:17,043 --> 00:06:18,278 How much have you raised so far? 173 00:06:18,278 --> 00:06:21,982 $450,000, and I injected 90K of my own money, as well. 174 00:06:21,982 --> 00:06:25,151 For the $10,000 unit, what's your cost to make it? 175 00:06:25,151 --> 00:06:28,755 About $1,500 materials, $1,000 in labor. 176 00:06:28,755 --> 00:06:30,056 So let's just be clear here. 177 00:06:30,056 --> 00:06:33,093 You're not a robotics company. You're an integration company. 178 00:06:33,093 --> 00:06:36,129 You're taking off the shelf or stuff you've licensed, 179 00:06:36,129 --> 00:06:37,831 and maybe you've written some software 180 00:06:37,831 --> 00:06:38,999 and you have some IP 181 00:06:38,999 --> 00:06:40,467 and you're doing that to integrate it, right? 182 00:06:40,467 --> 00:06:43,103 You're not manufacturing the individual components yourself. 183 00:06:43,103 --> 00:06:45,772 Is that true? That's a great question. 184 00:06:45,772 --> 00:06:47,874 So, we are a robotics company. 185 00:06:47,874 --> 00:06:50,277 We have patents pending in the U.S. and abroad 186 00:06:50,277 --> 00:06:54,047 specifically for the entire system, the custom parts, 187 00:06:54,047 --> 00:06:56,116 and the embedded form factor. 188 00:06:56,116 --> 00:06:59,252 I spent a thousand hours on this. 189 00:06:59,252 --> 00:07:01,388 I've learned everything from mechanical engineering, 190 00:07:01,388 --> 00:07:04,024 3-D printer -- I slept under the 3-D printers 191 00:07:04,024 --> 00:07:06,960 in the office for weeks to get this done. 192 00:07:06,960 --> 00:07:10,163 So, yes, we're not producing the motors, 193 00:07:10,163 --> 00:07:13,967 but we're absolutely creating the entire robotic system. 194 00:07:13,967 --> 00:07:16,069 That's an integrator. 195 00:07:16,069 --> 00:07:18,038 There's nothing wrong with that. Nothing wrong with that. 196 00:07:18,038 --> 00:07:19,406 No, I'm not saying there's anything wrong, 197 00:07:19,406 --> 00:07:21,975 but you got to say who you are and what you're doing 198 00:07:21,975 --> 00:07:23,810 and what's working, what's not working, 199 00:07:23,810 --> 00:07:25,011 because if we're going to understand 200 00:07:25,011 --> 00:07:26,413 how you get to a product, 201 00:07:26,413 --> 00:07:29,883 we have to understand why you're not already there. 202 00:07:29,883 --> 00:07:31,851 If you truly created something 203 00:07:31,851 --> 00:07:33,987 that is so differentiated, so unique, 204 00:07:33,987 --> 00:07:35,088 when you're in an industry 205 00:07:35,088 --> 00:07:36,356 when everybody and their brother, it seems like, 206 00:07:36,356 --> 00:07:38,391 is coming out with a new robotics space system, 207 00:07:38,391 --> 00:07:41,227 there should be so much money being thrown at you 208 00:07:41,227 --> 00:07:43,029 that you can't even keep up with it. 209 00:07:43,029 --> 00:07:44,831 Well, but -- Now I see you're trying to find the hole 210 00:07:44,831 --> 00:07:46,032 in my story, right? 211 00:07:46,032 --> 00:07:47,667 I see a thousand holes. 212 00:07:47,667 --> 00:07:48,168 I don't see any. 213 00:07:48,168 --> 00:07:50,770 I have a question to fill a hole. 214 00:07:50,770 --> 00:07:51,304 I want to buy the product. 215 00:07:51,304 --> 00:07:53,239 I want to put it in my Miami kitchen. 216 00:07:53,239 --> 00:07:56,076 Who's going to maintain it for me when it stops working? 217 00:07:56,076 --> 00:07:58,345 Because it's such a simple, elegant system, 218 00:07:58,345 --> 00:08:01,848 we can actually piggyback on platforms like TaskRabbit. 219 00:08:01,848 --> 00:08:03,083 Oh, you're killing me. 220 00:08:03,083 --> 00:08:05,218 All they need is plumbing -- the plumbing experience. 221 00:08:05,218 --> 00:08:06,986 A handyman can install this. 222 00:08:06,986 --> 00:08:09,089 Corcoran: Let me clear the deck. 223 00:08:09,089 --> 00:08:11,324 It sounds sexy, definitely. 224 00:08:11,324 --> 00:08:13,493 I was like, "Whoa." You know, this is something 225 00:08:13,493 --> 00:08:16,396 I'd love, but I really don't trust the execution. 226 00:08:16,396 --> 00:08:19,165 I'd be afraid to call and say mine is broken, so I'm out. 227 00:08:19,165 --> 00:08:20,967 You have the other Sharks. 228 00:08:20,967 --> 00:08:23,370 Assaf, regardless of what you've built 229 00:08:23,370 --> 00:08:25,405 or haven't built from an IP perspective, 230 00:08:25,405 --> 00:08:28,274 it's a beautifully designed, integrated machine. 231 00:08:28,274 --> 00:08:30,210 I'll give you that. Thank you. 232 00:08:30,210 --> 00:08:33,279 But if I don't want to cook, there's lots of other services 233 00:08:33,279 --> 00:08:36,349 where people can make well-prepared food packages 234 00:08:36,349 --> 00:08:39,085 that show up that don't cost $10,000. 235 00:08:39,085 --> 00:08:41,121 I just don't know if I see the market. 236 00:08:41,121 --> 00:08:42,322 I'm out. 237 00:08:42,322 --> 00:08:43,490 Let me tell you guys a quick -- 238 00:08:43,490 --> 00:08:45,792 Assaf, do you have one of these in your home? 239 00:08:45,792 --> 00:08:46,793 Yeah, in our HQ. 240 00:08:46,793 --> 00:08:47,427 You use it every day? 241 00:08:47,427 --> 00:08:49,362 Not every day, but we've used it a lot. 242 00:08:49,362 --> 00:08:51,030 And let me tell you the experience -- 243 00:08:51,030 --> 00:08:54,134 And what do you do if you want a baked potato? 244 00:08:54,134 --> 00:08:56,169 Order an Uber Eats. No, I'm serious. 245 00:08:56,169 --> 00:08:58,338 I want to hit the market with something that's beautiful, 246 00:08:58,338 --> 00:09:00,507 can make you hundreds of dishes from scratch. 247 00:09:00,507 --> 00:09:03,176 But yeah, I can't make you everything on the planet. 248 00:09:03,176 --> 00:09:05,278 But we can make a lot of potato dishes. 249 00:09:05,278 --> 00:09:07,180 You're like all inventors, right? 250 00:09:07,180 --> 00:09:09,482 You are so excited. You are so passionate. 251 00:09:09,482 --> 00:09:13,086 But I don't understand how well this will adopt. 252 00:09:13,086 --> 00:09:15,355 And maybe I'll be kicking myself down the road. 253 00:09:15,355 --> 00:09:17,924 But for today, I wish you good luck. 254 00:09:17,924 --> 00:09:20,060 But I'm out. 255 00:09:20,060 --> 00:09:21,394 I'm not worried about the price of this. 256 00:09:21,394 --> 00:09:23,563 I know the other Sharks are, but I know 257 00:09:23,563 --> 00:09:26,299 there's a high-end market for tricking out kitchens 258 00:09:26,299 --> 00:09:28,268 because I buy Sub-Zero products. 259 00:09:28,268 --> 00:09:29,536 That's why I was interested in hearing more 260 00:09:29,536 --> 00:09:33,072 about the Sub-Zero deal, because if they take it over, 261 00:09:33,072 --> 00:09:36,276 rebrand it, and provide their maintenance contract, 262 00:09:36,276 --> 00:09:37,343 that would be interesting. 263 00:09:37,343 --> 00:09:39,446 But I'm choking on the 4%. 264 00:09:39,446 --> 00:09:42,048 I mean, the next time you raise money, I get diluted. 265 00:09:42,048 --> 00:09:43,249 We're here, open to negotiation. 266 00:09:43,249 --> 00:09:45,318 Look, I'll make you an offer. 267 00:09:45,318 --> 00:09:47,687 I don't care if you like it or you don't. 268 00:09:57,597 --> 00:10:01,134 Narrator: Three Sharks are out, but Kevin is interested 269 00:10:01,134 --> 00:10:04,204 in Assaf's robotic chef company, Chefee. 270 00:10:04,204 --> 00:10:06,039 Look, I'll make you an offer. 271 00:10:06,039 --> 00:10:08,174 I don't care if you like it or you don't. 272 00:10:08,174 --> 00:10:11,377 I'll give you the $500,000. I want 15%. 273 00:10:11,377 --> 00:10:14,247 Thank you for that offer. Yes. It's reasonable. 274 00:10:14,247 --> 00:10:15,348 Cuban: Assaf, I'll simplify things. 275 00:10:15,348 --> 00:10:18,017 I think it looks great conceptually. 276 00:10:18,017 --> 00:10:19,085 Makes sense. 277 00:10:19,085 --> 00:10:21,054 Technically, not quite sure 278 00:10:21,054 --> 00:10:22,655 whose pieces and parts you integrated, 279 00:10:22,655 --> 00:10:25,325 but the reality is, there's no way you did it from scratch 280 00:10:25,325 --> 00:10:29,395 and created everything in a couple years for $450,000. 281 00:10:29,395 --> 00:10:31,397 The fact that you think it's so crazy 282 00:10:31,397 --> 00:10:33,233 that we did this tells me that, 283 00:10:33,233 --> 00:10:35,401 "Holy [bleep] yeah, we have done it." 284 00:10:35,401 --> 00:10:37,070 No, that's not what I'm saying at all. 285 00:10:37,070 --> 00:10:38,338 I'm saying you haven't said anything 286 00:10:38,338 --> 00:10:40,573 about the technology at all. You've described it 287 00:10:40,573 --> 00:10:44,110 and you've sold the value proposition, which is great. 288 00:10:44,110 --> 00:10:45,445 But I know a little bit about robotics. 289 00:10:45,445 --> 00:10:48,214 I know about, you know, operating systems 290 00:10:48,214 --> 00:10:50,016 and I know about integration. 291 00:10:50,016 --> 00:10:52,152 If you want, I can shut off sales 292 00:10:52,152 --> 00:10:54,154 and go technical and geek out with you from now 293 00:10:54,154 --> 00:10:55,221 until -- for an hour. Fire away. 294 00:10:55,221 --> 00:10:57,390 -Okay. -Oh, please don't. 295 00:10:57,390 --> 00:11:00,026 Mark, are you going to do this deal or not? 296 00:11:00,026 --> 00:11:02,061 No. I'm out. 297 00:11:02,061 --> 00:11:04,364 So, I am the only chef up here. 298 00:11:04,364 --> 00:11:05,465 Chef Wonderful. I'm a real chef. 299 00:11:05,465 --> 00:11:08,368 I'm putting myself out of business. 300 00:11:08,368 --> 00:11:10,937 Mr. Wonderful. Yes. 301 00:11:10,937 --> 00:11:13,907 Can I counter you with 8%? 302 00:11:13,907 --> 00:11:14,541 No. 303 00:11:14,541 --> 00:11:17,544 No. The journey is binary on this thing. 304 00:11:17,544 --> 00:11:20,280 I think the only way to actually make this work 305 00:11:20,280 --> 00:11:23,216 and sell hundreds of thousands of installations 306 00:11:23,216 --> 00:11:24,484 is with licensing. 307 00:11:24,484 --> 00:11:26,586 And you're gonna find that out without me or with me, 308 00:11:26,586 --> 00:11:30,356 because the maintenance is gonna be paramount. 309 00:11:30,356 --> 00:11:32,192 Would you be willing to go down to 12%? 310 00:11:32,192 --> 00:11:33,393 No. 311 00:11:33,393 --> 00:11:34,661 Ooh, it's a tough Shark. 312 00:11:34,661 --> 00:11:38,998 I know. 12%, 15%, does it really make a difference? 313 00:11:38,998 --> 00:11:40,433 I'm trying to save. Um... 314 00:11:40,433 --> 00:11:42,101 All right, Mr. Wonderful, we got a deal. 315 00:11:42,101 --> 00:11:44,070 Wow. 316 00:11:44,070 --> 00:11:45,471 Congrats, Kevin. 317 00:11:45,471 --> 00:11:48,408 Let's focus on how we can actually make some money. 318 00:11:48,408 --> 00:11:50,243 Let's go and see Sub-Zero. 319 00:11:50,243 --> 00:11:51,511 -Congrats, Assaf. -Good luck. 320 00:11:51,511 --> 00:11:53,012 -Congratulations. -Good luck. 321 00:11:53,012 --> 00:11:54,514 Thanks, guys. 322 00:11:54,514 --> 00:11:57,483 I think Mark is going to absolutely regret 323 00:11:57,483 --> 00:11:59,319 missing this opportunity with Chefee, 324 00:11:59,319 --> 00:12:02,222 but Kevin is a perfect match. 325 00:12:02,222 --> 00:12:04,457 He understands the space, he has connections. 326 00:12:04,457 --> 00:12:07,527 He understands strategic moves that Chefee could take, 327 00:12:07,527 --> 00:12:10,730 and I'm super excited to work with somebody of that caliber. 328 00:12:12,365 --> 00:12:15,101 Narrator: In season 14, Fiona Co Chan made a deal 329 00:12:15,101 --> 00:12:16,202 with Mark Cuban 330 00:12:16,202 --> 00:12:19,105 for her clean makeup brand Youthforia. 331 00:12:19,105 --> 00:12:21,040 I'm worth it. I'll even go do demos. 332 00:12:21,040 --> 00:12:22,275 You'll do demos? Yes. 333 00:12:22,275 --> 00:12:23,643 He's going to look terrible with that makeup on. 334 00:12:23,643 --> 00:12:26,312 Narrator: Let's see what she's up to now. 335 00:12:26,312 --> 00:12:27,513 Chan: At Youthforia, 336 00:12:27,513 --> 00:12:29,115 we create makeup you can sleep in 337 00:12:29,115 --> 00:12:30,550 with the added benefit of skincare. 338 00:12:30,550 --> 00:12:33,119 Before I pitched the Sharks, we had two employees, 339 00:12:33,119 --> 00:12:34,654 we were doing $6,500 a day, 340 00:12:34,654 --> 00:12:37,390 and we had $2 million in lifetime sales. 341 00:12:37,390 --> 00:12:39,559 Now, nine months later, we have 10 employees 342 00:12:39,559 --> 00:12:42,128 and we're doing $15,000 a day in sales. 343 00:12:42,128 --> 00:12:43,329 Since "Shark Tank," 344 00:12:43,329 --> 00:12:47,166 Youthforia has sold over $8 million in product. 345 00:12:47,166 --> 00:12:49,569 [ Cheers and applause ] 346 00:12:49,569 --> 00:12:51,504 Today we're at Ulta Beauty launching 347 00:12:51,504 --> 00:12:53,406 our newest foundation. you can sleep in. 348 00:12:53,406 --> 00:12:55,775 We're going to demo our products on real customers, 349 00:12:55,775 --> 00:12:58,478 help them shade match, and get real-time customer feedback. 350 00:12:58,478 --> 00:12:59,746 And Mark, I don't know if you remember this, 351 00:12:59,746 --> 00:13:02,382 but in the Tank you said you were going to demo our products, 352 00:13:02,382 --> 00:13:03,416 so today we're going to do that. 353 00:13:03,416 --> 00:13:04,651 I can't wait. Let's go. 354 00:13:04,651 --> 00:13:06,719 Cuban: It's exciting for Youthforia to be in Ulta 355 00:13:06,719 --> 00:13:10,256 simply because everybody comes here, right? 356 00:13:10,256 --> 00:13:11,391 You want to be where the traffic is, 357 00:13:11,391 --> 00:13:13,326 and Ulta has an amazing reputation 358 00:13:13,326 --> 00:13:15,628 for just being the place to go for hair, 359 00:13:15,628 --> 00:13:17,430 makeup, all the things that you want. 360 00:13:17,430 --> 00:13:18,598 Chan: One of the biggest challenges to creating 361 00:13:18,598 --> 00:13:20,400 a foundation you can sleep in 362 00:13:20,400 --> 00:13:23,269 was that our formula cost was really expensive, 363 00:13:23,269 --> 00:13:25,405 so it was really challenging trying to figure out 364 00:13:25,405 --> 00:13:27,173 how could we even launch this. 365 00:13:27,173 --> 00:13:28,808 And without Mark Cuban's investment, 366 00:13:28,808 --> 00:13:31,644 I don't know that we would be able to afford to launch this. 367 00:13:31,644 --> 00:13:34,514 And here we are in over 600 stores nationwide. 368 00:13:34,514 --> 00:13:37,283 All right, guys, ready to see Mark get his foundation match? 369 00:13:37,283 --> 00:13:39,385 [ Cheering ] 370 00:13:39,385 --> 00:13:41,320 Cuban: Youthforia is an amazing product, 371 00:13:41,320 --> 00:13:42,622 Fiona is an amazing entrepreneur, 372 00:13:42,622 --> 00:13:45,358 and this gives us a chance to expand our shelf space, 373 00:13:45,358 --> 00:13:48,194 and we can stand out among all the other brands 374 00:13:48,194 --> 00:13:50,063 and just be spectacular. 375 00:13:50,063 --> 00:13:51,197 So how do I look? 376 00:13:51,197 --> 00:13:52,432 [ Cheering ] 377 00:13:52,432 --> 00:13:54,267 Chan: My advice for future entrepreneurs 378 00:13:54,267 --> 00:13:56,169 that want to break into a saturated market 379 00:13:56,169 --> 00:13:57,336 is to just trust your gut. 380 00:13:57,336 --> 00:13:58,571 When I pitched on "Shark Tank," 381 00:13:58,571 --> 00:14:00,873 I did not know if we would ever be able to launch a foundation, 382 00:14:00,873 --> 00:14:04,310 but I wore it because I wanted to feel confident in the Tank. 383 00:14:04,310 --> 00:14:05,578 And now here we are, one year later, 384 00:14:05,578 --> 00:14:07,346 being able to launch our foundations 385 00:14:07,346 --> 00:14:09,315 and I get to live out my dream. 386 00:14:09,315 --> 00:14:15,121 ♪♪ 387 00:14:21,027 --> 00:14:23,463 ♪♪ 388 00:14:23,463 --> 00:14:26,232 Narrator: Next up is a convenient way for couples 389 00:14:26,232 --> 00:14:28,301 to spend more time together. 390 00:14:28,301 --> 00:14:35,575 ♪♪ 391 00:14:35,575 --> 00:14:37,443 Hi, Sharks. I'm Brett. 392 00:14:37,443 --> 00:14:41,447 And I'm Jeff, and we are the co-founders of Boona. 393 00:14:41,447 --> 00:14:45,485 We're seeking $400,000 for 10% of our company. 394 00:14:45,485 --> 00:14:47,553 Sharks, let's just be honest, 395 00:14:47,553 --> 00:14:50,223 showering with a partner sounds fun, 396 00:14:50,223 --> 00:14:53,493 but in reality it sucks. 397 00:14:53,493 --> 00:14:54,827 One person is hogging all the hot water. 398 00:14:54,827 --> 00:14:57,497 And the other is left shivering in the corner. 399 00:14:57,497 --> 00:14:59,599 Sure, two shower heads would solve the problem, 400 00:14:59,599 --> 00:15:01,534 but am I really gonna spend thousands of dollars 401 00:15:01,534 --> 00:15:02,568 on a renovation? 402 00:15:02,568 --> 00:15:05,505 Well, now you don't have to. 403 00:15:05,505 --> 00:15:07,273 Introducing... 404 00:15:09,575 --> 00:15:11,177 Boona's tandem shower. 405 00:15:11,177 --> 00:15:13,379 [ Laughter ] 406 00:15:13,379 --> 00:15:16,382 Tandem is the only easy and cost-effective way 407 00:15:16,382 --> 00:15:18,618 to add a second showerhead to your bathroom. 408 00:15:18,618 --> 00:15:19,852 It optimizes the water pressure 409 00:15:19,852 --> 00:15:22,655 using our custom-engineered shower heads. 410 00:15:22,655 --> 00:15:26,626 Tandem installs in minutes. It's simple. 411 00:15:26,626 --> 00:15:30,363 All you have to do is extend the rod, 412 00:15:30,363 --> 00:15:33,466 add the valve, and connect the showerheads. 413 00:15:33,466 --> 00:15:34,600 That's it. 414 00:15:34,600 --> 00:15:37,436 No fancy contractors, no knocking down walls. 415 00:15:37,436 --> 00:15:39,605 It's just an instant spa upgrade. 416 00:15:39,605 --> 00:15:42,542 Sharks, we're done showering on our own. 417 00:15:42,542 --> 00:15:44,710 Tandem is way more fun with a partner. 418 00:15:44,710 --> 00:15:46,579 And we're looking for a long-term romance 419 00:15:46,579 --> 00:15:48,681 with one of you. 420 00:15:48,681 --> 00:15:51,551 All right, Hannah, David, shower time is over. 421 00:15:51,551 --> 00:15:53,653 Sharks, we've got some samples of tandem in front of you, 422 00:15:53,653 --> 00:15:55,555 and we'd welcome your questions. 423 00:15:55,555 --> 00:15:56,722 Corcoran: How about the pressure? 424 00:15:56,722 --> 00:15:58,791 Do you divide the pressure in two? 425 00:15:58,791 --> 00:16:01,828 So the pressure, first thing that we thought about. 426 00:16:01,828 --> 00:16:04,730 And, you know, the main thing is we have 5,000 customers 427 00:16:04,730 --> 00:16:08,301 and our average rating is 4.7 out of 5. 428 00:16:08,301 --> 00:16:09,702 But what about the pressure? 429 00:16:09,702 --> 00:16:11,804 So yeah, I mean basically we could speak to the pressure. 430 00:16:11,804 --> 00:16:13,706 I think the point more for us is the pressure 431 00:16:13,706 --> 00:16:16,576 was always a top-of-mind concern for any customer. 432 00:16:16,576 --> 00:16:20,313 And so it was great for us to see that the rating hit 4.75. 433 00:16:20,313 --> 00:16:21,714 5,000 people bought it. 434 00:16:21,714 --> 00:16:23,282 Just over 5,000 customers so far. 435 00:16:23,282 --> 00:16:25,685 Over what period of time? 436 00:16:25,685 --> 00:16:28,754 We did preorder first, and that started in April 2022. 437 00:16:28,754 --> 00:16:31,524 I'm actually surprised you have that many. 438 00:16:31,524 --> 00:16:34,260 Is this really that big a problem? 439 00:16:34,260 --> 00:16:35,628 Greiner: Yeah. 440 00:16:35,628 --> 00:16:37,363 It's not a problem, but it's an opportunity. 441 00:16:37,363 --> 00:16:38,498 Well, is it? 442 00:16:38,498 --> 00:16:39,665 Jeff: One thing that's interesting is -- 443 00:16:39,665 --> 00:16:42,635 so we went live in July and we started posting 444 00:16:42,635 --> 00:16:45,571 some content on social media, and we ended up blowing up. 445 00:16:45,571 --> 00:16:47,807 We hit 50 million views on TikTok 446 00:16:47,807 --> 00:16:49,876 and 50 million views on Instagram, 447 00:16:49,876 --> 00:16:52,745 and have over 50,000 followers on both platforms, 448 00:16:52,745 --> 00:16:54,447 and a mailing list of over 40,000 people. 449 00:16:54,447 --> 00:16:56,682 -Wow. -So you must have some sales. 450 00:16:56,682 --> 00:16:57,850 Why don't you walk us through the business? 451 00:16:57,850 --> 00:17:00,553 The sales off the Kickstarter were $750,000. 452 00:17:00,553 --> 00:17:03,322 -Wow. -How many units is that? 453 00:17:03,322 --> 00:17:04,857 3,000-something. 454 00:17:04,857 --> 00:17:06,726 What do you think you'll do this calendar year? 455 00:17:06,726 --> 00:17:08,528 And will you make any money? 456 00:17:08,528 --> 00:17:09,795 We think we're gonna do $1.7 million 457 00:17:09,795 --> 00:17:12,431 because we have done -- it's all organic this year. 458 00:17:12,431 --> 00:17:13,966 Once we went live, we blew up. 459 00:17:13,966 --> 00:17:15,735 How much are you going to make on $1.7 million? 460 00:17:15,735 --> 00:17:18,504 Our gross profit margin is 71%. 461 00:17:18,504 --> 00:17:19,639 -Okay, but -- -But what's your net profit? 462 00:17:19,639 --> 00:17:21,874 Net profit is 54%. 463 00:17:21,874 --> 00:17:24,677 -Net profit is 54%? -You're going to make 54% -- 464 00:17:24,677 --> 00:17:27,446 So you think you're going to make over $850,000. 465 00:17:27,446 --> 00:17:29,782 -Yeah. -What does this item cost? 466 00:17:29,782 --> 00:17:32,585 So we have -- The first SKU is $249. 467 00:17:32,585 --> 00:17:33,819 And that's with one of our showerheads. 468 00:17:33,819 --> 00:17:35,888 And then the second SKU -- Why would you even sell that? 469 00:17:35,888 --> 00:17:39,625 A lot of customers are married to their handheld shower, 470 00:17:39,625 --> 00:17:41,661 or maybe they purchased a showerhead that they really like 471 00:17:41,661 --> 00:17:42,695 and they're not ready to commit 472 00:17:42,695 --> 00:17:44,530 to our aesthetic and performance. 473 00:17:44,530 --> 00:17:46,465 So what does the other SKU cost? 474 00:17:46,465 --> 00:17:47,967 The two together is $299. Okay. 475 00:17:47,967 --> 00:17:50,536 The single head -- Can you walk me through the cost, 476 00:17:50,536 --> 00:17:53,673 landed cost of that one, and then the dual head, 477 00:17:53,673 --> 00:17:55,274 what's the landed cost of that one? 478 00:17:55,274 --> 00:17:56,709 $69 landed. 479 00:17:56,709 --> 00:17:58,611 For the first one. 480 00:17:58,611 --> 00:18:00,880 It's both. We averaged it. They're very comparable. 481 00:18:00,880 --> 00:18:03,683 So it's $69 landed for both SKUs is what you're saying. 482 00:18:03,683 --> 00:18:05,551 That's right. You're making money 483 00:18:05,551 --> 00:18:06,719 on every single sale right now. 484 00:18:06,719 --> 00:18:07,853 That's right. Yeah. 485 00:18:07,853 --> 00:18:09,722 What's your ultimate goal out of this? 486 00:18:09,722 --> 00:18:11,590 I mean, we want to build a brand. 487 00:18:11,590 --> 00:18:13,793 I think we have a lot of IP around this product, 488 00:18:13,793 --> 00:18:14,994 but we're not banking the business on it. 489 00:18:14,994 --> 00:18:16,762 I mean, the next obvious opportunity for us 490 00:18:16,762 --> 00:18:18,030 is just the handhelds. 491 00:18:18,030 --> 00:18:19,799 We have tons of customers that aren't converting. 492 00:18:19,799 --> 00:18:20,967 So it's a derivative of this. 493 00:18:20,967 --> 00:18:22,535 You're going to stay in the shower stall. 494 00:18:22,535 --> 00:18:23,569 Oh, for sure, for the beginning, 495 00:18:23,569 --> 00:18:24,770 like, we are tandem focused. 496 00:18:24,770 --> 00:18:26,839 When do you think you'll hit $5 million in sales? 497 00:18:26,839 --> 00:18:28,507 Next year? Next year, yeah. 498 00:18:28,507 --> 00:18:29,742 I don't buy it as a company yet. 499 00:18:29,742 --> 00:18:33,012 I see it as a very interesting innovation as a product. 500 00:18:33,012 --> 00:18:35,915 And some of the greatest deals in "Shark Tank" history 501 00:18:35,915 --> 00:18:39,819 is when the entrepreneur focused on that one application 502 00:18:39,819 --> 00:18:41,620 and maxed it out. 503 00:18:41,620 --> 00:18:42,922 That's our focus right now. 504 00:18:42,922 --> 00:18:44,557 Well, I'm not sure. You were telling me 505 00:18:44,557 --> 00:18:46,559 about building a business, other SKUs, 506 00:18:46,559 --> 00:18:48,694 a brand strategy, which scares me. 507 00:18:48,694 --> 00:18:50,129 Cuban: That's the biggest mistake startups make. 508 00:18:50,129 --> 00:18:53,099 They want to be a brand as opposed to just executing 509 00:18:53,099 --> 00:18:55,801 on selling their product. Why can't they do both? 510 00:18:55,801 --> 00:18:57,770 Because what builds a brand is your execution. 511 00:18:57,770 --> 00:19:00,806 Totally. You know, what too many companies do, 512 00:19:00,806 --> 00:19:02,074 you know, I'm doing brand marketing. 513 00:19:02,074 --> 00:19:04,744 This is for the brand. I'm going out there and I'm, 514 00:19:04,744 --> 00:19:06,746 you know, I'm presenting this. I'm going to this trade show 515 00:19:06,746 --> 00:19:08,814 because I want to build my brand. 516 00:19:08,814 --> 00:19:10,616 That's why for us, the absolute focus 517 00:19:10,616 --> 00:19:11,917 is definitely on tandem. And if we do 518 00:19:11,917 --> 00:19:13,753 create new products, it's to support tandem. 519 00:19:13,753 --> 00:19:15,521 I jus want to say something. I can't relate to the product 520 00:19:15,521 --> 00:19:16,722 at all for two reasons. 521 00:19:16,722 --> 00:19:20,126 One, I'm a bather, and I love high pressure 522 00:19:20,126 --> 00:19:23,062 and I'm concerned about you cutting the pressure in half. 523 00:19:23,062 --> 00:19:26,632 Secondly, I just couldn't imagine getting into a shower 524 00:19:26,632 --> 00:19:27,767 with my husband, Bill, and getting naked. 525 00:19:27,767 --> 00:19:28,968 [ Laughter ] 526 00:19:28,968 --> 00:19:32,571 It would be my idea of the worst nightmare on his side 527 00:19:32,571 --> 00:19:33,739 and on mine, so forget it. 528 00:19:33,739 --> 00:19:36,842 You have a younger demographic. I'm out. 529 00:19:36,842 --> 00:19:40,012 Brad, Jeff, you guys have built a great business. 530 00:19:40,012 --> 00:19:45,684 I bought a super fancy house with 10 showerheads, 531 00:19:45,684 --> 00:19:48,788 and consistently, I just use one. 532 00:19:48,788 --> 00:19:50,856 I'm not the person who would buy this. 533 00:19:50,856 --> 00:19:54,560 I think it's hard for me to get there, so I'm out. 534 00:19:54,560 --> 00:19:55,761 I wish you all the best. 535 00:19:55,761 --> 00:19:57,830 Cuban: Guys, I think it's a great product. 536 00:19:57,830 --> 00:20:00,866 I think this is just going to be a cash-generating machine, 537 00:20:00,866 --> 00:20:02,802 and the biggest mistake you could make would be 538 00:20:02,802 --> 00:20:04,937 to try to grow too fast. 539 00:20:04,937 --> 00:20:06,939 Just take the money people are throwing at you. 540 00:20:06,939 --> 00:20:08,708 But that's not conducive to an investor 541 00:20:08,708 --> 00:20:11,744 because if it's $400,000 for 10%, 542 00:20:11,744 --> 00:20:14,914 you have to generate $4 million in after-tax profits 543 00:20:14,914 --> 00:20:16,115 just for me to get my money back. 544 00:20:16,115 --> 00:20:18,084 So I don't see it as an investable business. 545 00:20:18,084 --> 00:20:20,986 I see it as an amazing business for you guys. 546 00:20:20,986 --> 00:20:23,055 But for those reasons, I'm out. 547 00:20:23,055 --> 00:20:26,959 Well, I think you guys are amazing, 548 00:20:26,959 --> 00:20:29,195 but I'm just not connecting with the product 549 00:20:29,195 --> 00:20:32,565 as something for me to invest in, so I'm sorry. 550 00:20:32,565 --> 00:20:33,766 I'm out. 551 00:20:33,766 --> 00:20:35,901 I like it. I'm going to make you two offers. 552 00:20:35,901 --> 00:20:37,970 You can choose between the two of them. Okay? 553 00:20:37,970 --> 00:20:43,109 Number one, I'll do the $400,000 with a royalty per unit of $40. 554 00:20:43,109 --> 00:20:45,978 I would stop the royalty after I get $1.2 million back, 555 00:20:45,978 --> 00:20:49,782 and I'll take the 10% equity just in case we sell it. 556 00:20:49,782 --> 00:20:53,752 Or I give you the $400,000, and I'm the third partner. 557 00:20:53,752 --> 00:20:54,887 33 1/3%. 558 00:20:54,887 --> 00:20:56,188 -Wow. -Oh, my Lord. 559 00:20:56,188 --> 00:20:59,792 And every dollar that comes out, I'm getting 33 1/3 cent. 560 00:20:59,792 --> 00:21:01,760 They're gonna rush to do those deals. 561 00:21:01,760 --> 00:21:03,028 Well, you can decide, because that's what I -- 562 00:21:03,028 --> 00:21:06,699 that's what I think it's worth. 563 00:21:06,699 --> 00:21:08,934 Or you can just go have a shower. 564 00:21:08,934 --> 00:21:12,805 How about 20% for $600,000? 565 00:21:12,805 --> 00:21:14,073 No. 566 00:21:14,073 --> 00:21:17,009 20% of the company for $600,000? 567 00:21:17,009 --> 00:21:18,744 The funny thing is, you're not -- 568 00:21:18,744 --> 00:21:20,012 you don't actually need $400,000. 569 00:21:20,012 --> 00:21:22,848 Why would you do that? To make it more -- 570 00:21:22,848 --> 00:21:24,049 He gets more equity in the company. 571 00:21:24,049 --> 00:21:26,819 No, I know why you would do it to try to entice him. 572 00:21:26,819 --> 00:21:28,721 Why would you need to do that? 573 00:21:28,721 --> 00:21:30,322 That's the only red flag that I've seen. 574 00:21:30,322 --> 00:21:34,960 Why would you give up 20% of your company, even for $600,000? 575 00:21:34,960 --> 00:21:37,796 If you do $5 million next year, you're making -- 576 00:21:37,796 --> 00:21:38,864 $2.5 million. 577 00:21:38,864 --> 00:21:40,966 Millions -- Yeah, millions of dollars. 578 00:21:40,966 --> 00:21:42,968 And you're giving up a fifth of that, you know? 579 00:21:42,968 --> 00:21:45,070 Guys, you have an offer on the table. 580 00:21:45,070 --> 00:21:46,872 What do you want to do? What do you want to do? 581 00:21:46,872 --> 00:21:47,873 Are you willing to negotiate on your offer? 582 00:21:47,873 --> 00:21:49,141 Well, wait. 583 00:21:49,141 --> 00:21:50,910 I haven't heard anything. I've just heard squawking. 584 00:21:50,910 --> 00:21:53,045 All I hear is squawking. The only offer you have is me. 585 00:21:53,045 --> 00:21:54,780 We're allowed to come back in. Remember that. 586 00:21:54,780 --> 00:21:58,184 Go back in. I'm still curious. 587 00:21:58,184 --> 00:22:02,922 Why would you give up 20% of your company for $600,000 588 00:22:02,922 --> 00:22:05,224 when you're anticipating doing how much in sales this year? 589 00:22:05,224 --> 00:22:07,826 We definitely think that it's going to be a discount 590 00:22:07,826 --> 00:22:09,028 on what we're worth and what we've built here... 591 00:22:09,028 --> 00:22:10,963 Right. ...and demonstrated. 592 00:22:10,963 --> 00:22:13,899 But for us, like, it's a costly business. 593 00:22:13,899 --> 00:22:15,768 How much cash do you have in the bank? 594 00:22:15,768 --> 00:22:17,970 $250,000. Okay. 595 00:22:17,970 --> 00:22:20,072 For us, it's like having a resource that can help us 596 00:22:20,072 --> 00:22:21,874 even strategize between different -- 597 00:22:21,874 --> 00:22:23,909 But cash is an issue. You may be profitable, 598 00:22:23,909 --> 00:22:24,977 but because you're growing -- We can grow -- 599 00:22:24,977 --> 00:22:26,212 Which got back to my point, 600 00:22:26,212 --> 00:22:28,848 which is why I asked the question on profitability 601 00:22:28,848 --> 00:22:30,749 versus let's just go, go go go. 602 00:22:30,749 --> 00:22:32,651 Yeah, that's exactly what we want to do. 603 00:22:32,651 --> 00:22:34,453 Okay. I'm out. Thank you. 604 00:22:36,088 --> 00:22:38,224 You got to make a decision. You can't do it, 605 00:22:38,224 --> 00:22:40,059 that tells me you're not sharp enough. 606 00:22:40,059 --> 00:22:41,927 You weren't gonna do that deal anyway, so that's no loss. 607 00:22:41,927 --> 00:22:43,562 Well, I don't know, but we don't have to worry about it. 608 00:22:43,562 --> 00:22:45,064 See you later. 609 00:22:45,064 --> 00:22:46,165 Anyone else want to come back in? 610 00:22:46,165 --> 00:22:49,134 No, but, guys, chase cash, not sales. 611 00:22:49,134 --> 00:22:50,903 You came to the advice tank. 612 00:22:50,903 --> 00:22:51,904 [ Laughter ] 613 00:22:51,904 --> 00:22:52,972 Good luck, guys. 614 00:22:52,972 --> 00:22:54,673 Thank you all so much. 615 00:22:54,673 --> 00:22:57,009 Bye. 616 00:22:57,009 --> 00:22:59,245 For us, it went about as well as we could have hoped. 617 00:22:59,245 --> 00:23:01,046 We would have loved to have gotten a deal, 618 00:23:01,046 --> 00:23:02,882 but I think their logic makes sense 619 00:23:02,882 --> 00:23:04,783 and I'm excited to continue building 620 00:23:04,783 --> 00:23:06,986 this business exactly as per their advice. 621 00:23:06,986 --> 00:23:10,055 They had no ability to focus on the only offer they had. 622 00:23:10,055 --> 00:23:11,890 You got to realize you have a real offer, 623 00:23:11,890 --> 00:23:14,727 you got to focus on it. I actually got bored. 624 00:23:24,536 --> 00:23:26,338 ♪♪ 625 00:23:26,338 --> 00:23:29,942 Narrator: Next up is a way to make birthday celebrations 626 00:23:29,942 --> 00:23:31,677 even sweeter. 627 00:23:31,677 --> 00:23:39,151 ♪♪ 628 00:23:39,151 --> 00:23:41,954 Salutations, Sharks. I'm Loree Sandler. 629 00:23:41,954 --> 00:23:44,256 And I'm Bob Michaelson, Loree's partner. 630 00:23:44,256 --> 00:23:47,760 We're here from Chicago seeking $250,000 631 00:23:47,760 --> 00:23:50,062 for 10% stake in our company. 632 00:23:50,062 --> 00:23:53,299 Sharks, congratulations on another epic season. 633 00:23:53,299 --> 00:23:57,770 We're celebrating too -- 35 years of "wedded bliss." 634 00:23:57,770 --> 00:23:59,071 What drives our passion? 635 00:23:59,071 --> 00:24:01,974 Igniting celebrations... With our company... 636 00:24:01,974 --> 00:24:03,909 Both: Let Them Eat Candles. 637 00:24:03,909 --> 00:24:06,078 You heard that right. Let Them Eat Candles 638 00:24:06,078 --> 00:24:09,048 are premium chocolate birthday candles to light and eat. 639 00:24:09,048 --> 00:24:11,250 The flame lasts about a minute, 640 00:24:11,250 --> 00:24:13,852 long enough to sing "Happy Birthday" 641 00:24:13,852 --> 00:24:16,288 and to strike a pose. 642 00:24:16,288 --> 00:24:19,725 When we tell people you can light and eat the candles, 643 00:24:19,725 --> 00:24:21,126 their jaws drop. 644 00:24:21,126 --> 00:24:22,895 See for yourselves. 645 00:24:22,895 --> 00:24:28,067 ♪♪ 646 00:24:28,067 --> 00:24:31,937 Let's make every cake a stage and every candle a star. 647 00:24:31,937 --> 00:24:34,940 So, Sharks, we invite you to light the candle 648 00:24:34,940 --> 00:24:37,076 in front of you, wake a wish, 649 00:24:37,076 --> 00:24:39,278 and on my count, we'll blow them out together. 650 00:24:39,278 --> 00:24:41,180 -Ooh, let's do. Yes. -All right. 651 00:24:41,180 --> 00:24:44,950 -Yes. -[ Laughs ] 652 00:24:44,950 --> 00:24:49,121 Okay, three, two, one. 653 00:24:49,121 --> 00:24:52,024 [ All blowing ] 654 00:24:52,024 --> 00:24:54,259 -Yay! -Yay! 655 00:24:54,259 --> 00:24:56,929 Once it stops smoking, can you eat the top? 656 00:24:56,929 --> 00:24:58,163 The wick is very short, 657 00:24:58,163 --> 00:24:59,965 so by the time you sing and blow it out, 658 00:24:59,965 --> 00:25:01,233 you can just pluck out the nub. 659 00:25:01,233 --> 00:25:03,936 -Oh, you gotta take it off. -Yeah, my wick was about out. 660 00:25:03,936 --> 00:25:06,004 Yeah, exactly. Greiner: Gotcha. 661 00:25:06,004 --> 00:25:07,339 You end up with a solid bar of chocolate. 662 00:25:07,339 --> 00:25:10,209 And how many different flavors do you have? 663 00:25:10,209 --> 00:25:11,810 Is there just dark and milk? 664 00:25:11,810 --> 00:25:12,444 There's just dark and milk. 665 00:25:12,444 --> 00:25:15,247 We have seven different patterns on the candles. 666 00:25:15,247 --> 00:25:17,316 Bob, how did you get into this business? 667 00:25:17,316 --> 00:25:20,085 One day you're sitting around and saying, 668 00:25:20,085 --> 00:25:21,253 "I got to eat a candle"? 669 00:25:21,253 --> 00:25:23,188 Well, I will let the inspiration, 670 00:25:23,188 --> 00:25:24,857 Loree, tell you that story. 671 00:25:24,857 --> 00:25:26,125 All right, Loree. 672 00:25:26,125 --> 00:25:28,327 So we have three -- three boys 673 00:25:28,327 --> 00:25:30,462 and we were -- our youngest 674 00:25:30,462 --> 00:25:32,931 and I were baking his birthday cake together. 675 00:25:32,931 --> 00:25:35,601 And at the end, we throw on these candles 676 00:25:35,601 --> 00:25:39,338 and they drip all over the cake, and I just was so disappointed. 677 00:25:39,338 --> 00:25:41,907 Like, here is the last product on the planet 678 00:25:41,907 --> 00:25:44,777 that hasn't been tweaked or optimized. 679 00:25:44,777 --> 00:25:45,411 And I really just thought, 680 00:25:45,411 --> 00:25:48,113 "How hard can it be to make edible candles?" 681 00:25:48,113 --> 00:25:51,016 So in Chicago, I took classes at the French pastry School 682 00:25:51,016 --> 00:25:52,284 in the Chocolate Academy. 683 00:25:52,284 --> 00:25:54,153 How do I work with chocolate? Who makes custom molds? 684 00:25:54,153 --> 00:25:55,387 How would I package something like this? 685 00:25:55,387 --> 00:25:57,089 Well, good for you this because you know what? 686 00:25:57,089 --> 00:25:59,224 A lot of people come up with ideas 687 00:25:59,224 --> 00:26:01,226 and they look for shortcuts. You did not take shortcuts. 688 00:26:01,226 --> 00:26:04,062 Oh, no, I take the long road. 689 00:26:04,062 --> 00:26:06,131 I have not seen chocolate candles. 690 00:26:06,131 --> 00:26:07,499 Is this the only one on the market you know of? 691 00:26:07,499 --> 00:26:10,269 There's only one other edible candle we're aware of. 692 00:26:10,269 --> 00:26:12,404 It is a chocolate candle. 693 00:26:12,404 --> 00:26:15,140 However, it's not a candle, it's just chocolate. 694 00:26:15,140 --> 00:26:16,341 And to use it as a candle, 695 00:26:16,341 --> 00:26:19,211 you have to insert a wax candle into it. 696 00:26:19,211 --> 00:26:21,046 Bob, what do you sell them for? 697 00:26:21,046 --> 00:26:23,816 They're sold, right now, anywhere from $2.99 698 00:26:23,816 --> 00:26:25,317 to $3.99 a piece. 699 00:26:25,317 --> 00:26:27,119 And what does it cost you to make them? 700 00:26:27,119 --> 00:26:29,288 So they're 85 cents, our cost. 701 00:26:29,288 --> 00:26:33,358 We sell them wholesale $1.69, and we sell direct -- 702 00:26:33,358 --> 00:26:35,961 We sell direct to consumer for $3.99. 703 00:26:35,961 --> 00:26:37,262 What are your total sales? 704 00:26:37,262 --> 00:26:40,299 So our sales have been $2.3 million 705 00:26:40,299 --> 00:26:42,468 since we started selling these. Good for you. 706 00:26:42,468 --> 00:26:46,004 Last year, we did $675,000 in sales. 707 00:26:46,004 --> 00:26:48,006 Bob, what will you sell this year 708 00:26:48,006 --> 00:26:49,374 and what will you make as a profit? 709 00:26:49,374 --> 00:26:52,211 This year, we will do $1 million in sales. 710 00:26:52,211 --> 00:26:55,247 How much cash will you make from that before tax? 711 00:26:55,247 --> 00:26:57,249 Just cash. Probably $100,000. 712 00:26:57,249 --> 00:26:59,451 Now, we're here today -- Clearly we want 713 00:26:59,451 --> 00:27:02,187 to be able to grow our business in grocery. 714 00:27:02,187 --> 00:27:04,289 I wanted to go to the big grocery chains 715 00:27:04,289 --> 00:27:07,059 where you can sell one time and get in 1,200 doors. 716 00:27:07,059 --> 00:27:09,294 So our first focus was on Publix, 717 00:27:09,294 --> 00:27:12,197 and this was just before the pandemic started, 718 00:27:12,197 --> 00:27:13,332 and they loved the product. 719 00:27:13,332 --> 00:27:15,100 So we're in all the Publix stores. 720 00:27:15,100 --> 00:27:17,269 We continue getting reorders from them. 721 00:27:17,269 --> 00:27:22,207 Now we're testing at Ahold, Kroger, and Albertsons. 722 00:27:22,207 --> 00:27:24,309 But as we take a look at the big opportunity for growth, 723 00:27:24,309 --> 00:27:26,144 it's direct to consumer. 724 00:27:26,144 --> 00:27:28,247 So that is our biggest challenge. 725 00:27:28,247 --> 00:27:31,116 Well, that's because it's hard to ship chocolate, right? 726 00:27:31,116 --> 00:27:32,618 So how do you overcome that problem? 727 00:27:32,618 --> 00:27:35,420 We're shipping in a box with insulation and gel packs. 728 00:27:35,420 --> 00:27:37,122 And it's just costly. That's so expensive. 729 00:27:37,122 --> 00:27:38,357 It's very expensive. 730 00:27:38,357 --> 00:27:40,259 It's a nightmare. I wouldn't even try that. 731 00:27:40,259 --> 00:27:42,294 I agree with what you're doing, 732 00:27:42,294 --> 00:27:44,263 and I think you have to get four other grocers, 733 00:27:44,263 --> 00:27:45,531 and then you have world dominance... 734 00:27:45,531 --> 00:27:47,499 -That's it. -...in edible candles. 735 00:27:47,499 --> 00:27:50,269 It's going to take you two to three years. 736 00:27:50,269 --> 00:27:52,104 That's how long it's going to take. 737 00:27:52,104 --> 00:27:53,605 Seen this movie, done it before. 738 00:27:53,605 --> 00:27:55,340 There's nothing wrong with what you're doing. 739 00:27:55,340 --> 00:27:57,376 It's just a really long journey because I've already 740 00:27:57,376 --> 00:28:01,213 walked that road. I'm out. 741 00:28:01,213 --> 00:28:02,714 Cuban: I just don't see where -- 742 00:28:02,714 --> 00:28:05,417 How are you going to take it to the point where it's attractive 743 00:28:05,417 --> 00:28:07,219 and it's big enough for somebody to want to buy? 744 00:28:07,219 --> 00:28:08,487 I mean, we're focused on getting 745 00:28:08,487 --> 00:28:10,122 this to being a $10 million business. 746 00:28:10,122 --> 00:28:11,356 But tell us how. Tell us how. 747 00:28:11,356 --> 00:28:13,125 I will tell you how. Since we've had 748 00:28:13,125 --> 00:28:14,726 such great success with Publix, 749 00:28:14,726 --> 00:28:19,264 taking that same strategy to Ahold, Kroger, and Albertsons. 750 00:28:19,264 --> 00:28:20,632 That's your credible story. 751 00:28:20,632 --> 00:28:23,202 But there's other big chains that are out there. 752 00:28:23,202 --> 00:28:25,204 Loree, Bob, very clever idea. 753 00:28:25,204 --> 00:28:28,307 I'm in a kind of a competing category 754 00:28:28,307 --> 00:28:30,609 where we make birthday cards that actually become cakes 755 00:28:30,609 --> 00:28:34,246 you make in the microwave with a mini little candle included 756 00:28:34,246 --> 00:28:37,349 so it's competitive to a space I'm already in. 757 00:28:37,349 --> 00:28:39,551 I wish you all the best, but I'm out. 758 00:28:39,551 --> 00:28:41,353 Thank you, Robert. Sorry, Robert. Thank you. 759 00:28:41,353 --> 00:28:44,122 Even if you hit your 10 million in sales, 760 00:28:44,122 --> 00:28:46,391 you're, you know, at 20% margin. 761 00:28:46,391 --> 00:28:49,194 And I think you can get full distribution, 762 00:28:49,194 --> 00:28:51,330 you know, 10 years, 5 to 10 years out, 763 00:28:51,330 --> 00:28:53,465 you know, so you're in all the Walmarts, all the big boxes. 764 00:28:53,465 --> 00:28:55,400 But without direct to consumer, 765 00:28:55,400 --> 00:28:58,170 I don't know that you can get the $10 million in sales. 766 00:28:58,170 --> 00:29:00,238 So for those reasons, I'm out. 767 00:29:00,238 --> 00:29:01,974 Well, Mark, I just, you know, as you look 768 00:29:01,974 --> 00:29:03,575 at direct to consumer, 769 00:29:03,575 --> 00:29:05,344 there's clearly a market. There's an interest -- 770 00:29:05,344 --> 00:29:08,380 Guys, focus on the two Sharks you still have in the deal. 771 00:29:08,380 --> 00:29:10,148 Absolutely, absolutely. 772 00:29:10,148 --> 00:29:11,450 I want to say a couple of things. 773 00:29:11,450 --> 00:29:15,120 I don't think you're crazy at all selling to the consumer. 774 00:29:15,120 --> 00:29:16,288 It's just ripe for social media. 775 00:29:16,288 --> 00:29:18,256 Cuban: How are you going to pay for shipping? 776 00:29:18,256 --> 00:29:19,758 You include the shipping. Absolutely. 777 00:29:19,758 --> 00:29:22,327 And I don't think it's a problem shipping 12 months a year. 778 00:29:22,327 --> 00:29:23,495 I ship Daisy Cakes all year round. 779 00:29:23,495 --> 00:29:26,431 Chocolate cakes. They come out fine. 780 00:29:26,431 --> 00:29:29,134 I'd like to make an offer, all right? 781 00:29:29,134 --> 00:29:31,203 $250,000 for 25%. 782 00:29:31,203 --> 00:29:33,572 Oh! 783 00:29:33,572 --> 00:29:37,175 Wow, that's a $1 million valuation. That's a big haircut. 784 00:29:37,175 --> 00:29:39,311 O'Leary: Lori, what are you doing? 785 00:29:39,311 --> 00:29:41,280 You know, I've kind of been on the fence. 786 00:29:41,280 --> 00:29:44,383 I want to push you to one side a little bit. 787 00:29:44,383 --> 00:29:48,220 I like to take a concept and then innovate 788 00:29:48,220 --> 00:29:49,554 and turn it into more and more. 789 00:29:49,554 --> 00:29:52,457 So I'm looking at this, and I'm thinking it's chocolate, 790 00:29:52,457 --> 00:29:54,793 but why can't it be 791 00:29:54,793 --> 00:29:59,498 other things like a sugar stick where you figure out 792 00:29:59,498 --> 00:30:02,134 like a candy cane kind of thing. -It's a good idea. 793 00:30:02,134 --> 00:30:04,469 People just love just candy sticks. 794 00:30:04,469 --> 00:30:06,638 Absolutely. And why can't you take, like, candy sticks 795 00:30:06,638 --> 00:30:08,473 and make them with wicks and beautiful colors? 796 00:30:08,473 --> 00:30:12,544 Yeah. Lori, I've always learned to be successful, 797 00:30:12,544 --> 00:30:15,113 if you have a customer, you've got a great relationship, 798 00:30:15,113 --> 00:30:16,615 what else can you sell them? 799 00:30:16,615 --> 00:30:19,951 Well, listen, I'm -- I'm going to give you an offer. 800 00:30:19,951 --> 00:30:21,019 Boom! 801 00:30:21,019 --> 00:30:26,958 ♪♪ 802 00:30:33,565 --> 00:30:35,600 Narrator: Three Sharks are out. 803 00:30:35,600 --> 00:30:38,403 Loree and Bob have an offer on the table from Barbara 804 00:30:38,403 --> 00:30:40,605 for their edible birthday candle company 805 00:30:40,605 --> 00:30:44,409 Let Them Eat Candles. But Lori is also interested. 806 00:30:44,409 --> 00:30:47,112 Well, listen, I'm -- I'm going to give you an offer. 807 00:30:47,112 --> 00:30:49,381 Boom. 808 00:30:49,381 --> 00:30:56,521 I would do $125,000 as a loan and $125,000 cash, 809 00:30:56,521 --> 00:30:58,623 but I would like to ask for 20%. 810 00:30:58,623 --> 00:31:00,659 Ooh. Talk about a haircut. 811 00:31:00,659 --> 00:31:02,594 Bob: Exactly. You just got bald. 812 00:31:02,594 --> 00:31:04,529 But, you know, but let me tell you why. 813 00:31:04,529 --> 00:31:06,465 I'm gonna tell you why. 814 00:31:06,465 --> 00:31:09,668 Because I know I'm gonna have to go to work for you. 815 00:31:09,668 --> 00:31:12,437 Remember, the big difference with the offers, 816 00:31:12,437 --> 00:31:16,408 other than the amount, is it's $250,000 in cash for me. 817 00:31:16,408 --> 00:31:19,711 So it's $125,000 for the 20% stake of equity. 818 00:31:19,711 --> 00:31:21,646 Yeah. So that's a $600,000 valuation. 819 00:31:21,646 --> 00:31:25,350 Yeah. Actually, it's a $475,000 valuation 820 00:31:25,350 --> 00:31:26,451 if you take the loan. Pretty much. 821 00:31:26,451 --> 00:31:27,686 What do you want to do? 822 00:31:27,686 --> 00:31:29,621 I just want to just confer with the boss here, really. 823 00:31:29,621 --> 00:31:31,590 What a darling marriage you have. 824 00:31:31,590 --> 00:31:33,358 35 years, Barbara. 825 00:31:33,358 --> 00:31:36,261 Wonderful. Okay. I... 826 00:31:36,261 --> 00:31:37,396 Okay. All right. 827 00:31:37,396 --> 00:31:39,731 Look at Loree's face. [ Laughter ] 828 00:31:39,731 --> 00:31:42,567 -I see pain on your face. -You can counter. 829 00:31:42,567 --> 00:31:43,602 Yeah. We're gonna definitely counter. 830 00:31:43,602 --> 00:31:44,836 No, I mean -- Let's hear it. 831 00:31:44,836 --> 00:31:47,706 We really do not want to give up 20% of the company. 832 00:31:47,706 --> 00:31:50,442 We don't want to give up either Barbara or Lori either. 833 00:31:50,442 --> 00:31:51,610 Yeah. 834 00:31:51,610 --> 00:31:53,645 So is there a way we could do 15% 835 00:31:53,645 --> 00:31:56,314 and maybe you guys could both come in? 836 00:31:56,314 --> 00:31:57,516 That would be exciting. You've got a bunch 837 00:31:57,516 --> 00:31:59,484 of great ideas, you've got a lot of passion. 838 00:31:59,484 --> 00:32:02,487 I don't need a partner, but make it 18% and I'll do it. 839 00:32:02,487 --> 00:32:04,322 She's countering at 18%. 840 00:32:04,322 --> 00:32:05,624 And we haven't heard from Barbara. 841 00:32:05,624 --> 00:32:06,892 I'm staying where I am, yeah. 842 00:32:06,892 --> 00:32:11,596 Okay, Barbara, 25%, Lori saying she'll do 18%. 843 00:32:11,596 --> 00:32:14,432 I'll do 18%, and I'll do it straight up 844 00:32:14,432 --> 00:32:16,468 because I want to innovate. 845 00:32:16,468 --> 00:32:17,669 Let's do it. 846 00:32:17,669 --> 00:32:20,338 Let's do it. Let's do it. 847 00:32:20,338 --> 00:32:23,408 Mazel tov! 848 00:32:23,408 --> 00:32:24,676 Yay! 849 00:32:24,676 --> 00:32:27,646 We're gonna have so much fun. Thank you so much. 850 00:32:27,646 --> 00:32:29,648 -Thank you. -Yay! 851 00:32:29,648 --> 00:32:32,584 -I know. The best possible. -Yes. 852 00:32:32,584 --> 00:32:33,585 Congrats, guys. 853 00:32:33,585 --> 00:32:36,154 -Thank you guys. -Oh, my God. 854 00:32:36,154 --> 00:32:37,322 [ Laughs ] 855 00:32:41,293 --> 00:32:42,561 Oh, my God. 856 00:32:42,561 --> 00:32:44,796 All right, I want to tell you something, though. 857 00:32:44,796 --> 00:32:46,698 It might be a lucky day for you, 858 00:32:46,698 --> 00:32:48,466 but I can't promise a lucky night. 859 00:32:48,466 --> 00:32:51,937 [ Laughter ] 860 00:32:54,773 --> 00:32:58,844 There is only one business, only one that got away. 861 00:32:58,844 --> 00:33:00,612 And I'm going to tell you what it is. 862 00:33:00,612 --> 00:33:02,714 Hi, Sharks. I'm Aaron Krauss. from Philadelphia, 863 00:33:02,714 --> 00:33:04,816 and I'm known as the daddy of the Scrub Daddy, 864 00:33:04,816 --> 00:33:09,321 the cutest but most high-tech scrubbing tool in the world. 865 00:33:09,321 --> 00:33:10,322 -Whoo! -Wow. 866 00:33:10,322 --> 00:33:11,389 -Wow. -Scrub Daddy. 867 00:33:11,389 --> 00:33:16,528 So I'm offering $50,000 for 15% 868 00:33:16,528 --> 00:33:18,496 if you can raise the rest from Laurie 869 00:33:18,496 --> 00:33:20,465 and if she wants to do business with me. 870 00:33:20,465 --> 00:33:23,535 No offense, Damon, I don't need you. 871 00:33:23,535 --> 00:33:25,470 This vicious woman named Lori 872 00:33:25,470 --> 00:33:27,806 and I got into a negotiation over it, 873 00:33:27,806 --> 00:33:29,741 and I wanted to stick it to her. 874 00:33:29,741 --> 00:33:33,612 So mine just went to $175,000. Whoa. 875 00:33:33,612 --> 00:33:37,115 Mine just went to $200,000. 876 00:33:37,115 --> 00:33:37,782 Whoa! 877 00:33:37,782 --> 00:33:40,752 I'm out. I wanted to stick it to her. 878 00:33:40,752 --> 00:33:42,587 But guess what? I think it's like 879 00:33:42,587 --> 00:33:44,456 the second best-selling product in "Shark Tank" history. 880 00:33:44,456 --> 00:33:45,757 And every time I go to the store, 881 00:33:45,757 --> 00:33:49,094 I see that stupid-looking little sponge smiling at me. 882 00:33:49,094 --> 00:33:54,399 And I feel like Lori's peering through that sponge at me. 883 00:34:02,574 --> 00:34:05,610 Narrator: Next into the tank is a solution for new moms 884 00:34:05,610 --> 00:34:07,279 feeling the heat. 885 00:34:07,279 --> 00:34:15,787 ♪♪ 886 00:34:15,787 --> 00:34:18,957 Hi, Sharks. I'm Jackie, and this is my husband, Jeremy. 887 00:34:18,957 --> 00:34:21,092 We are from hot and sunny Mesa, Arizona, 888 00:34:21,092 --> 00:34:25,864 and we're here seeking $100,000 for 10% equity in our company. 889 00:34:25,864 --> 00:34:27,532 Last year, we were blessed 890 00:34:27,532 --> 00:34:30,268 with the most beautiful baby girl, Sunny. 891 00:34:30,268 --> 00:34:30,869 Herjavec: Aww. 892 00:34:30,869 --> 00:34:32,604 Sunny brought the sunshine into our lives. 893 00:34:32,604 --> 00:34:35,507 But man, did she also bring the heat. 894 00:34:35,507 --> 00:34:36,775 Literally, Sharks. 895 00:34:36,775 --> 00:34:39,444 Every time I breastfed, I'd be drenched in sweat. 896 00:34:39,444 --> 00:34:41,446 Me and Sunny would come out so hot. 897 00:34:41,446 --> 00:34:43,682 And we found no solution. 898 00:34:43,682 --> 00:34:45,850 And Jackie tried every nursing cover under the sun 899 00:34:45,850 --> 00:34:48,019 but kept running into the same problem. 900 00:34:48,019 --> 00:34:50,755 Left sweaty, stressed, and without a solution, 901 00:34:50,755 --> 00:34:53,892 we were forced to take matters into our own hands with... 902 00:34:53,892 --> 00:34:55,527 The Lady Alpha Nursing Cool Cover. 903 00:34:55,527 --> 00:34:58,496 The only breastfeeding cover on the market 904 00:34:58,496 --> 00:34:59,698 with an integrated fan 905 00:34:59,698 --> 00:35:02,467 to keep your baby cool while breastfeeding. 906 00:35:02,467 --> 00:35:03,768 Simply attach our light 907 00:35:03,768 --> 00:35:05,637 and breathable cover onto the fan 908 00:35:05,637 --> 00:35:08,606 using the Velcro and place it over you and your baby. 909 00:35:08,606 --> 00:35:10,542 Our rechargeable and bladeless fan 910 00:35:10,542 --> 00:35:12,677 has three airspeeds for you to choose from. 911 00:35:12,677 --> 00:35:15,046 And its flexible design creates an adjustable opening 912 00:35:15,046 --> 00:35:18,016 for hands-free eye contact with your baby at all times. 913 00:35:18,016 --> 00:35:20,719 And, Sharks, we have really thought of it all. 914 00:35:20,719 --> 00:35:24,823 Our 100% muslin cotton cover is baby tug-proof, 915 00:35:24,823 --> 00:35:28,860 so rest assured that even with the squirmiest baby, 916 00:35:28,860 --> 00:35:30,795 it's not going anywhere. Oh, my God. 917 00:35:30,795 --> 00:35:32,030 That's gonna be a meme. 918 00:35:32,030 --> 00:35:34,499 People always say don't sweat the small stuff, 919 00:35:34,499 --> 00:35:35,867 but we say, why sweat at all? 920 00:35:35,867 --> 00:35:39,571 So tell us which one of you is ready to be the coolest Shark 921 00:35:39,571 --> 00:35:41,740 and help moms and babies everywhere? 922 00:35:41,740 --> 00:35:43,642 -Good job. -Great job. 923 00:35:43,642 --> 00:35:44,876 Greiner: So this is it right here? Yeah. 924 00:35:44,876 --> 00:35:46,878 In front of you is the Nursing Cool Cover. 925 00:35:46,878 --> 00:35:49,681 So this sweating baby thing is a big deal? 926 00:35:49,681 --> 00:35:50,782 -It's a real -- -It's because the -- 927 00:35:50,782 --> 00:35:51,850 Oh, my gosh, it really works. Yes. 928 00:35:51,850 --> 00:35:54,753 You feel it? That's kind of cool. 929 00:35:54,753 --> 00:35:56,654 How much do you sell it for? 930 00:35:56,654 --> 00:35:59,658 We sell it for $59.95 for the complete unit. 931 00:35:59,658 --> 00:36:00,825 That's not bad. 932 00:36:00,825 --> 00:36:01,960 What does it cost you to make? 933 00:36:01,960 --> 00:36:05,563 It costs us $17.30 for the complete unit. 934 00:36:05,563 --> 00:36:07,599 So your margins are fantastic. 935 00:36:07,599 --> 00:36:08,800 Have you sold many of them? 936 00:36:08,800 --> 00:36:11,603 Yes, Barbara. Great question. How many? 937 00:36:11,603 --> 00:36:13,071 So since launching seven months ago, 938 00:36:13,071 --> 00:36:15,540 we have sold 1,400 units for a total of -- 939 00:36:15,540 --> 00:36:17,442 Wow. Good for you. Thank you. 940 00:36:17,442 --> 00:36:19,577 For a total of $79,000. 941 00:36:19,577 --> 00:36:21,046 We initially bought 300 units, 942 00:36:21,046 --> 00:36:23,748 thinking it was gonna take us all year to sell. 943 00:36:23,748 --> 00:36:26,818 And we sold out -- we sold out four weeks later. 944 00:36:26,818 --> 00:36:28,920 Isn't it a great feeling to sell out so fast? 945 00:36:28,920 --> 00:36:30,755 Yeah. It's a great problem to have. 946 00:36:30,755 --> 00:36:32,757 I was gonna be ecstatic if we sold one a day, 947 00:36:32,757 --> 00:36:35,760 and we sold all 300. I was gonna be very happy. 948 00:36:35,760 --> 00:36:38,496 How did you bring your customers to you? 949 00:36:38,496 --> 00:36:39,764 Strictly social media. 950 00:36:39,764 --> 00:36:42,033 We initially got an investment of $15,000, 951 00:36:42,033 --> 00:36:45,603 and all of it was taken up with IP and inventory. 952 00:36:45,603 --> 00:36:47,672 So I knew if I was going to make this work, 953 00:36:47,672 --> 00:36:49,841 we had to take social media by storm, 954 00:36:49,841 --> 00:36:52,811 and I built a community around moms. 955 00:36:52,811 --> 00:36:54,679 Do you have a background in that? 956 00:36:54,679 --> 00:36:57,615 Like, are you a social media expert or -- No. 957 00:36:57,615 --> 00:36:59,017 Why don't you both tell us about you? 958 00:36:59,017 --> 00:37:00,985 And who gave you the $15,000? 959 00:37:00,985 --> 00:37:03,888 My Uncle Robert, actually. Yeah. 960 00:37:03,888 --> 00:37:05,857 Seriously? He could be your next Uncle Robert. 961 00:37:05,857 --> 00:37:08,726 Okay, so let's go back to your backgrounds. 962 00:37:08,726 --> 00:37:10,161 Tell us about you. Yeah, my background. 963 00:37:10,161 --> 00:37:11,996 So I currently work for a hospital system in Scottsdale, 964 00:37:11,996 --> 00:37:14,899 Arizona, as a strategic sourcing program manager, 965 00:37:14,899 --> 00:37:16,868 but my background is unrelated to that. 966 00:37:16,868 --> 00:37:20,004 I'm from a very small farm town of 500 people, 967 00:37:20,004 --> 00:37:24,209 Faith, South Dakota, and I grew up working on our family farm. 968 00:37:24,209 --> 00:37:27,712 Had to start operating machinery at a very young age. 969 00:37:27,712 --> 00:37:29,748 At the time I absolutely hated it, 970 00:37:29,748 --> 00:37:31,883 but looking back, I'm extremely grateful. 971 00:37:31,883 --> 00:37:33,151 I learned a lot of hard work, 972 00:37:33,151 --> 00:37:35,220 sacrifice, and that if you want something done, 973 00:37:35,220 --> 00:37:37,856 you've got to roll up your sleeves and do it yourself. 974 00:37:37,856 --> 00:37:40,191 And I do this full-time. I take care of the business 975 00:37:40,191 --> 00:37:42,994 on top of being a full-time stay-at-home mom. 976 00:37:42,994 --> 00:37:45,630 But I am a first-generation Latina raised here in the US 977 00:37:45,630 --> 00:37:46,865 by an immigrant single mother 978 00:37:46,865 --> 00:37:49,134 who came here for the American Dream. 979 00:37:49,134 --> 00:37:51,569 Growing up, I watched her work multiple jobs 980 00:37:51,569 --> 00:37:53,772 and struggle to provide for us. 981 00:37:53,772 --> 00:37:55,073 After high school, I went to college 982 00:37:55,073 --> 00:37:57,809 for a whole half semester. I did drop out 983 00:37:57,809 --> 00:37:59,844 because I've always just been really bad in school, 984 00:37:59,844 --> 00:38:02,147 but somehow I ended up in corporate America. 985 00:38:02,147 --> 00:38:04,916 I worked in credit cards, collections, 986 00:38:04,916 --> 00:38:07,752 I did personal loans, and I was even a car saleswoman. 987 00:38:07,752 --> 00:38:08,853 -Wow. -But I've always -- 988 00:38:08,853 --> 00:38:10,221 So you can sell, right? You can sell. 989 00:38:10,221 --> 00:38:13,858 I don't know, kind of. Well, we're here, huh? 990 00:38:13,858 --> 00:38:16,060 But I've always just had an entrepreneurial spirit 991 00:38:16,060 --> 00:38:17,862 and that hustler mentality. 992 00:38:17,862 --> 00:38:19,864 I did watch my mom also quit her three jobs 993 00:38:19,864 --> 00:38:21,866 and start her own cleaning company. 994 00:38:21,866 --> 00:38:24,068 So I began cleaning houses with her, 995 00:38:24,068 --> 00:38:26,204 knowing that I was gonna at least be in charge of my future. 996 00:38:26,204 --> 00:38:28,673 And then Sunny came along, and she just inspired 997 00:38:28,673 --> 00:38:31,009 such a beautiful and cool product, 998 00:38:31,009 --> 00:38:34,212 and I taught myself everything there is to know about business. 999 00:38:34,212 --> 00:38:36,681 If I, the daughter of an immigrant single mother 1000 00:38:36,681 --> 00:38:37,882 with no college education, 1001 00:38:37,882 --> 00:38:40,818 can go from cleaning houses, scrubbing toilets, 1002 00:38:40,818 --> 00:38:42,020 to building a successful business 1003 00:38:42,020 --> 00:38:43,988 and being on "Shark Tank," they can do it too. 1004 00:38:43,988 --> 00:38:45,023 -That's right. -Wow. 1005 00:38:45,023 --> 00:38:46,691 -Yes, absolutely. -Yes, you can. 1006 00:38:46,691 --> 00:38:47,792 So we just wanted to share 1007 00:38:47,792 --> 00:38:50,061 when we first became parents last year, 1008 00:38:50,061 --> 00:38:53,832 breastfeeding out in public became a very stressful ordeal, 1009 00:38:53,832 --> 00:38:55,733 and we began debating if we wanted to go 1010 00:38:55,733 --> 00:38:57,869 to family events or public functions. 1011 00:38:57,869 --> 00:39:00,071 And so when a light bulb clicked in my head 1012 00:39:00,071 --> 00:39:02,974 to just simply attach a fan that I had seen 1013 00:39:02,974 --> 00:39:05,243 that seemed to be the right shape around the neckline, 1014 00:39:05,243 --> 00:39:07,679 and I told Jackie and she really ran with it. 1015 00:39:07,679 --> 00:39:09,180 I ran -- I ran to my grandmother. 1016 00:39:09,180 --> 00:39:12,083 She is a 65-year-old seamstress from Mexico, 1017 00:39:12,083 --> 00:39:14,085 where she learned all of her amazing skills. 1018 00:39:14,085 --> 00:39:17,889 And with $15, we built our first prototype. 1019 00:39:17,889 --> 00:39:19,190 She had it completed in two days, 1020 00:39:19,190 --> 00:39:20,858 and the next day after that is when I filed 1021 00:39:20,858 --> 00:39:22,627 our provisional patent. 1022 00:39:22,627 --> 00:39:24,095 Corcoran: Go, Grandma! 1023 00:39:24,095 --> 00:39:26,965 Actually, our utility patent just got approved two weeks ago. 1024 00:39:26,965 --> 00:39:28,900 -Two weeks ago. -Congratulations. 1025 00:39:28,900 --> 00:39:31,169 So I'm curious how big a problem is this? 1026 00:39:31,169 --> 00:39:33,171 I've really not heard of it before. 1027 00:39:33,171 --> 00:39:36,174 How often do women talk about this and complain about it? 1028 00:39:36,174 --> 00:39:39,210 So it's actually an unspoken pain point 1029 00:39:39,210 --> 00:39:41,946 that I feel moms really don't talk about. 1030 00:39:41,946 --> 00:39:43,982 When we had created the first prototype, 1031 00:39:43,982 --> 00:39:45,250 I took it to the park. 1032 00:39:45,250 --> 00:39:48,052 In my family, there's never a shortage of pregnant women. 1033 00:39:48,052 --> 00:39:50,722 Someone's pregnant or someone's on their way to get pregnant. 1034 00:39:50,722 --> 00:39:52,890 [ Laughter ] 1035 00:39:52,890 --> 00:39:55,026 So I showed this to the moms, and I can just -- 1036 00:39:55,026 --> 00:39:56,694 It looked like they've seen a ghost. 1037 00:39:56,694 --> 00:39:58,129 Like, their jaws dropped, 1038 00:39:58,129 --> 00:39:59,964 and they're asking me if we can get them some. 1039 00:39:59,964 --> 00:40:02,100 So it's a huge problem. 1040 00:40:02,100 --> 00:40:04,102 To help just understand the demand a little bit 1041 00:40:04,102 --> 00:40:06,304 and what kind of moms are wanting it, 1042 00:40:06,304 --> 00:40:09,807 we opened up waitlist orders this last month -- 1043 00:40:09,807 --> 00:40:11,976 And your customers are happy to wait? 1044 00:40:11,976 --> 00:40:14,045 Happy to wait. And they have actually reached out saying -- 1045 00:40:14,045 --> 00:40:15,914 There's no alternative with a fan right now? 1046 00:40:15,914 --> 00:40:17,181 This is it? 1047 00:40:17,181 --> 00:40:18,950 There's nothing else on the market with a fan. 1048 00:40:18,950 --> 00:40:21,953 What does it cost you to acquire these customers? 1049 00:40:21,953 --> 00:40:23,855 $0. It's all social media-driven. 1050 00:40:23,855 --> 00:40:25,823 What do you need the $100,000 for? 1051 00:40:25,823 --> 00:40:27,025 Since we launched, 1052 00:40:27,025 --> 00:40:29,193 we've consistently ran out of inventory. 1053 00:40:29,193 --> 00:40:30,828 The demand that Jackie's been able 1054 00:40:30,828 --> 00:40:32,163 to create through social media 1055 00:40:32,163 --> 00:40:34,966 is far greater than our access to capital. 1056 00:40:34,966 --> 00:40:37,168 How many people do you have waiting for an order? 1057 00:40:37,168 --> 00:40:39,704 So we're waiting on 600 units that are scheduled to arrive 1058 00:40:39,704 --> 00:40:41,139 in the next couple of days, 1059 00:40:41,139 --> 00:40:44,175 but I was being bombarded with e-mails and DMs, Instagram, 1060 00:40:44,175 --> 00:40:47,078 TikTok of moms saying, "Can I pay for this ahead of time? 1061 00:40:47,078 --> 00:40:49,681 Because I want to make sure I get it before the next restock, 1062 00:40:49,681 --> 00:40:51,015 so before it sells out." 1063 00:40:51,015 --> 00:40:52,183 So that kind of just gave us a confidence 1064 00:40:52,183 --> 00:40:55,053 to open up waitlist orders or preorders. 1065 00:40:55,053 --> 00:40:56,754 And so we did that two weeks ago. 1066 00:40:56,754 --> 00:40:57,922 And in one day, we did -- 1067 00:40:57,922 --> 00:41:01,292 we sold 482 units for a total of $29,000. 1068 00:41:01,292 --> 00:41:03,795 Cuban: And what's your lead time for delivery? 1069 00:41:03,795 --> 00:41:04,896 I want to make you an offer 1070 00:41:04,896 --> 00:41:06,197 just to shortcut it a little bit. 1071 00:41:06,197 --> 00:41:08,933 -There you go. -I'll give you the $100,000 1072 00:41:08,933 --> 00:41:10,935 for 10%, exactly what you asked. 1073 00:41:10,935 --> 00:41:13,972 What? Yeah. Why not? 1074 00:41:13,972 --> 00:41:16,007 But let me tell you, numbers speak for itself 1075 00:41:16,007 --> 00:41:18,109 and you are a charmer. For 10%? 1076 00:41:18,109 --> 00:41:21,112 Yeah, exactly what you came in asking for. 1077 00:41:21,112 --> 00:41:23,948 Would you also be able to fund purchase orders 1078 00:41:23,948 --> 00:41:25,149 if and when we do decide to go into retail? 1079 00:41:25,149 --> 00:41:28,152 I'm a good girl. No problem. 1080 00:41:28,152 --> 00:41:29,988 Cuban: When you got an offer, you say yes. 1081 00:41:29,988 --> 00:41:31,055 -What's there to think about? -No more talking. 1082 00:41:31,055 --> 00:41:32,123 -Just say yes. -Yeah, you just say yes. 1083 00:41:32,123 --> 00:41:33,358 I would like an answer right away. 1084 00:41:33,358 --> 00:41:35,093 If you want to shop around, that's no problem. 1085 00:41:35,093 --> 00:41:37,061 No. Yes, we'll accept that offer, Barbara. 1086 00:41:37,061 --> 00:41:39,197 [ Laughter ] 1087 00:41:39,197 --> 00:41:42,066 She's my favorite Shark. Can I give her -- 1088 00:41:42,066 --> 00:41:43,868 Well, she's your favorite Shark now, that's for sure. 1089 00:41:43,868 --> 00:41:44,936 [ Laughter ] 1090 00:41:44,936 --> 00:41:49,107 Yeah, I'm my own favorite Shark. 1091 00:41:49,107 --> 00:41:50,875 You are a lucky devil. You treat her well. 1092 00:41:50,875 --> 00:41:52,310 I will. Thank you, Barbara. 1093 00:41:52,310 --> 00:41:53,878 Looking forward to working with you. 1094 00:41:53,878 --> 00:41:55,146 Congrats, guys. 1095 00:41:55,146 --> 00:41:57,148 You guys are the real deal. Congratulations. 1096 00:41:57,148 --> 00:41:58,816 Thank you. Love you guys. Thank you. 1097 00:41:58,816 --> 00:41:59,384 Greiner: Bye. 1098 00:41:59,384 --> 00:42:01,219 Jackie: My piece of advice for entrepreneurs 1099 00:42:01,219 --> 00:42:04,522 is believe in your dream. Believe in your vision. 1100 00:42:04,522 --> 00:42:07,859 Anything is possible if you're willing to work for it, 1101 00:42:07,859 --> 00:42:09,961 no matter your background. 1102 00:42:09,961 --> 00:42:13,164 Watching my mom work three jobs, 1103 00:42:13,164 --> 00:42:14,399 I feel like she would just be really proud. 1104 00:42:14,399 --> 00:42:17,135 And it's a way for us to be able to pay her back 1105 00:42:17,135 --> 00:42:19,003 for all the sacrifices that she has done, 1106 00:42:19,003 --> 00:42:21,205 and be able to give Sunny opportunities 1107 00:42:21,205 --> 00:42:22,840 that maybe we didn't have. 1108 00:42:28,646 --> 00:42:35,720 ♪♪ 1109 00:42:35,720 --> 00:42:42,760 ♪♪ 1110 00:42:42,760 --> 00:42:49,801 ♪♪ 1111 00:42:49,801 --> 00:42:56,607 ♪♪