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Narrator:
Tonight on "Shark Tank"...

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Who's ready to look neat?

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It's Bill Goldberg!
Wow.

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So we're trying to build
a whole new flavor category.

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I think it's
marketing genius.

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-Whoa!
-What are you doing?

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Oh!
This is the deal
I've been waiting for.

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Your valuation
is nutso.

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The good news is that
you have an offer from Kevin.

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The bad news is that
you have an offer from Kevin.

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♪♪

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Narrator: First into the tank
is a product that protects

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but doesn't hide what
you want to flaunt.

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[ Laughter ]

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Oh, my goodness.
What is going on?

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Hello, Sharks.
I'm Cody J. Brdar.

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And I'm Jordan Rubin.
We're from Encino, California.

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Sharks, were so proud
to be here.

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Today, we're seeking $250,000
in exchange for a 5% share

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in our automotive brand,
where we have reinvented

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custom vehicle protection.

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Sharks, if you own a car,
protect it.

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From rain, dust, scratches,
and from the jealous neighbors.

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The solution
is a cover!

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So, Sharks, what we've done is
created something very special.

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And here it is. It's an old
boring, plain car cover.

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Scott: Oh, wow!
What's going on?

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What is that?

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Oh, it's Bill!
Oh, my God!

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Wow.
It's Bill Goldberg!

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-Bill Goldberg!
-Oh!

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[ Cheering ]

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Hello, Sharks.

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I'm Bill Goldberg,
former Georgia Bulldog,

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Atlanta Falcon,
and multiple-time

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WCW and WWE
World Heavyweight Champion.

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You damn right.
All right.

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What the hell are
you guys doing?

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[ Laughter ]

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-Whoa!
-What are you doing?

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You brought me
out here for that?!

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I'm sorry!
Sorry, Bill!

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Oh, my gosh.
This is awesome.

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Oh, my God.
What is that?

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Now that is more like it.

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Yes, it is.
Greiner: Yes, it is.

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Sharks,
may I present to you...

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All: Hero Covers!

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[ Laughter ]

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Sharks, Hero Covers
creates custom

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photorealistic
vehicle covers

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that match the exact
car underneath.

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Greiner: Wow.
Scott: Wow.

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Down to the wheels,
the headlights, the paint.

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So even when your car
is protected,

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it will still look
showroom ready.

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Don't hide your car,
Kevin.

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Celebrate it.

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So, Sharks, who's next?
Who's next?

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To suit up
and get covered by Hero Covers?

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Whoo!
Wow. Great job, guys.

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Guys, that was great
bad theater.

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I -- I literally have a cover
on my '68 Mustang GT500.

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And it is ugly,
and it is silver,

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and I'm embarrassed
because it's a beautiful car

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and I wish I had that.

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That's how my garage
used to be before I met them.

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This is really, really cute.
It is.

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Thank you.
I've never seen
anything like it.

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Brdar: Thank you, Lori.
Do I order by model?

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Have you already printed
standards?

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Like, if I have
a Porsche 911 2020 version,

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you've got that already?

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Kevin, we know you're a huge
car guy and a Porsche collector,

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so we've made
the process super simple.

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For this custom
photorealistic car cover,

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all you do is select
the photorealistic option,

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enter your year, make and model,
select your material option,

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and you can customize
your license plate for free.

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We'll do the rest.

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O'Leary:
What do you sell it for?

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So this exact cover
that you're looking at

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right here is
$745 delivered.

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Okay.
$745.

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Scott: And what is that
in comparison to

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just, like,
a standard cover?

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Covers are selling on Amazon as
low as $30. Those suck.

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$30?
And form fitting covers
can retail for $400-$600

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and even go beyond that.

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It is so hard to do this.
You have no idea.

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This is very difficult.
We've created this process
from the ground up.

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Our photorealistic process
of uploading photos

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and taking vector images,

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combined with our 3D artistry
is unmatched.

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Bill, how are you
involved in this?

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Like, what?
Are you an investor?

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I own 5% of the company.
Okay.

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And I have 40 cars
in my garage at home.

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When you're in your garage,
you can identify them now.

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Goldberg: Bingo.
Williams: Absolutely.

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Every single card
that I have has a story.

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I do not want to cover
that car up.

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I want to be able to view
that car,

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but that car has to
be protected at the same time.

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Right.
See? There you go.

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Ah! [ Laughs ]
There you go.

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Cool.
That's my garage.

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There we go.
How did you all meet?

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Brdar: Bill is a well-known
car collector in the industry.

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We pitched him similar to
how we're pitching you guys.
I love it.

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We brought him out
as a strategic advisor early on,

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almost pre-revenue.

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Great story, but now we got
to get to the numbers.

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Please.
Tell us what it costs
to manufacture.

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Of course.
Walk us through it all.

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Yes, sir.

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So this cover right here
delivered is about $240.

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That includes the print,
the cut, the sew.

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The delivery, as well,
and the design.

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Of course, these
don't just design themselves.

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We have a team of artists.

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Okay, so what's
the customer acquisition cost?

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When we first started it was
like $120,

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and now it's all
the way down to $75.

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What are you going to do
this year in sales?

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This year in sales,
we're projected to do

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$1.2 to $1.4 million.

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Lubetzky: Oh, wow.
What are you
going to make on it?

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Greiner: On this year?

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We're going to make
about S200,000.

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Our plan is to become
the fanatics

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of the automotive industry

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and take on all the licenses
from all the major OEMs,

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all the different
lifestyle brands.

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So, I mean, I'm interested,
but I don't --

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If I'm going to wet my beak,
how do I get my money back?

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Like, this is a situation
where it's a never-ending

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use of capital
to acquire customers.

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Williams: Well,
I know how I get my money back.

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I have an offer
for you guys.

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Wow. Alright.
Oh, wow.

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Let's here it, Rashaun.

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Uh, you may not like it.

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That's what I'm here for.

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[ Laughter ]

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You guys want $250K for 5%,
right?

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I'll give you $4.5 million
for 90% of your company.

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-Whoa.
-Wow.

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♪♪

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Narrator:
All Sharks are still in.

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Jordan, Bill, and Cody have
a surprising offer on the table

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from Rashaun for their
custom car cover company

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Hero Covers.

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You guys want $250K
for 5%, right?

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I'll give you $4.5 million
for 90% of your company...

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-Whoa.
-Wow.

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...and sign a two-year
employment agreement with you.

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Wow.

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So you went
from running a company

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to becoming his employee.

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Scott: Yeah.
Brdar: Right.
What do you think of that?

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Rashaun,
we really appreciate that offer.

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It's your same valuation.

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I just want more equity.
[ Laughs ]

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We really appreciate
that offer.

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Greiner: I mean,
I don't think you're here

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I don't think your
here to sell out control.

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Not sell the business, no.
No.

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I'll give you another offer.

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I'll give you the $250,000
for 15%.

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But I want distributions
when the company distributes

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because I don't know
how I get my capital back.

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Alright, guys. I love this.
I'm gonna make you an offer.

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I'm gonna do 15%, but I would
need $50 per car cover

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till I get
the $250,000 back.

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Strategic guidance.

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I can provide the best branding.
I can provide the best.

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Do you know what I could
bring to the table for you?

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Because...
Absolutely.

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...like, this is the deal
I've been waiting for.

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You all are amazing.
Scott: Ooh.

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I talked with Rashaun
because he is a car enthusiast.

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I want the whole thing.

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I know everything I can do,
right?

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Um, $250,000 for 12%.
The two of us, done.

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-Stop right there.
-Really quick.

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-Here's the deal.
-Here's the problem I'm having.

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Hold on, hold on,
hold on, hold on.

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Shut up.
O'Leary: Wait.

190
00:07:35,388 --> 00:07:36,990
I want to modify my offer a bit

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00:07:36,990 --> 00:07:38,024
just to make it
more competitive.

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00:07:38,024 --> 00:07:39,659
Oh.
Greiner: Go ahead, Kevin.

193
00:07:39,659 --> 00:07:40,694
I want to squeeze some heads.
Before we do that.
Before we do that.

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One second.

195
00:07:41,795 --> 00:07:44,064
I love your hustle.
You're so passionate.

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00:07:44,064 --> 00:07:45,665
I know, right?
Thank you.

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00:07:45,665 --> 00:07:47,467
I'm going to go down
from 15% to 10%

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00:07:47,467 --> 00:07:49,369
so you can keep more
of your equity.

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00:07:49,369 --> 00:07:51,171
I'll keep the $50 so
that I just get my money back.

200
00:07:51,171 --> 00:07:53,740
I don't need a return of it.
Okay, I still think
he's too greedy.

201
00:07:53,740 --> 00:07:55,475
So here's a new counter.
Oh.

202
00:07:55,475 --> 00:07:56,710
Alright?

203
00:07:56,710 --> 00:07:58,478
I'm going to go down to 7.5%.

204
00:07:58,478 --> 00:08:00,213
But I'm going to take
the $50 royalty

205
00:08:00,213 --> 00:08:01,948
now that royalties
are on the table.

206
00:08:01,948 --> 00:08:03,650
I want to get twice
on my cash back.

207
00:08:03,650 --> 00:08:05,285
You're learning
from the Mexican royalty king?

208
00:08:05,285 --> 00:08:07,954
No, no. Look, I am the king
of royalties.

209
00:08:07,954 --> 00:08:09,055
Everybody knows that.

210
00:08:09,055 --> 00:08:11,658
So $250,000
for 7.5%.

211
00:08:11,658 --> 00:08:15,028
50 bucks a cover
until I get back $500K.

212
00:08:15,028 --> 00:08:17,630
Then it goes away.
You understand
he wants twice the cash.

213
00:08:17,630 --> 00:08:20,066
Yeah.
You did catch that, right?

214
00:08:20,066 --> 00:08:22,002
Williams:
I haven't given up yet.

215
00:08:22,002 --> 00:08:27,273
How about we give you
a $250,000 loan for 18 months

216
00:08:27,273 --> 00:08:31,511
and you give us 10%
advisory shares?

217
00:08:31,511 --> 00:08:32,679
That deal sucks.
That's a pretty damn good deal.

218
00:08:32,679 --> 00:08:34,246
There's no 2X.

219
00:08:34,246 --> 00:08:36,383
Why is that a good deal?
Shares are shares

220
00:08:36,383 --> 00:08:38,284
No, it's not worth.
Let me tell you why.

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00:08:38,284 --> 00:08:41,121
We're going to do the work.
That's the 10% advisory shares.

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00:08:41,121 --> 00:08:42,922
And then you are
just going to get a loan.

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00:08:42,922 --> 00:08:44,190
It's non-dilutive.
It's the same dilution.

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I don't get it.
You pay us back within a year.

225
00:08:45,992 --> 00:08:48,461
But it's not 200%
of our investment.

226
00:08:48,461 --> 00:08:50,797
But remember,
we don't really see anything

227
00:08:50,797 --> 00:08:52,232
out of those
advisory shares

228
00:08:52,232 --> 00:08:55,502
unless we make you very,
very rich.

229
00:08:55,502 --> 00:08:57,937
Listen, guys.
Kendra and I will partner.

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00:08:57,937 --> 00:09:01,041
Yes.
But before we continue,

231
00:09:01,041 --> 00:09:03,510
just tell us who you
think is going to help

232
00:09:03,510 --> 00:09:05,178
take you to the heavens.
Whoever gives
them the best deal.

233
00:09:05,178 --> 00:09:06,579
That's who they want.
Is that what
you're looking for?

234
00:09:06,579 --> 00:09:07,747
No, they're smarter
than that.

235
00:09:07,747 --> 00:09:09,349
When I -- I negotiated
for KIND,

236
00:09:09,349 --> 00:09:11,317
I never approached it
that way.

237
00:09:11,317 --> 00:09:13,520
We're looking for strategy.
I looked for who I wanted
to be my partner,

238
00:09:13,520 --> 00:09:15,155
and then I negotiated
with them.

239
00:09:15,155 --> 00:09:17,023
We love -- we love
this combo here

240
00:09:17,023 --> 00:09:18,458
and we love
this combo here,

241
00:09:18,458 --> 00:09:19,726
and we love this gentleman
right here.

242
00:09:19,726 --> 00:09:20,794
They love all of us.
Alright, just to --

243
00:09:20,794 --> 00:09:22,495
just to squeeze heads
a bit more

244
00:09:22,495 --> 00:09:23,696
because I love squeezing heads.

245
00:09:23,696 --> 00:09:25,498
I'm like you.
Okay, big guy?

246
00:09:25,498 --> 00:09:28,201
I'm going to do this.
I'm going to go down to 5%.

247
00:09:28,201 --> 00:09:30,270
Oh, my goodness. Ugh.
Give you the $250,
50 bucks to cover

248
00:09:30,270 --> 00:09:31,871
until I get
the $250,000 back.

249
00:09:31,871 --> 00:09:33,473
That's it.

250
00:09:33,473 --> 00:09:35,008
That's the best offer
you have so far.

251
00:09:35,008 --> 00:09:37,377
That's another deal.
I love the deal.
I love the deal.

252
00:09:39,679 --> 00:09:40,980
We're going to take
a quick huddle.

253
00:09:40,980 --> 00:09:42,348
Greiner: Yeah.

254
00:09:42,348 --> 00:09:43,917
Kevin.
I-I think you...

255
00:09:43,917 --> 00:09:45,652
You don't value yourself
as a premium share?

256
00:09:45,652 --> 00:09:47,220
Yes.
I love myself.

257
00:09:47,220 --> 00:09:49,022
I mean, you just gave them
what they wanted.

258
00:09:49,022 --> 00:09:50,757
You went for 5%.
No, I got the 50 bucks.

259
00:09:50,757 --> 00:09:52,659
Scott: They just beat you
into submission.

260
00:09:52,659 --> 00:09:54,427
I don't like begging
for deals.

261
00:09:54,427 --> 00:09:55,795
This is going in
the wrong direction for me.

262
00:09:55,795 --> 00:09:57,530
I'm getting uncomfortable.

263
00:09:59,933 --> 00:10:00,934
Yup, do your thing.
All right.

264
00:10:00,934 --> 00:10:02,402
All right, Sharks.

265
00:10:02,402 --> 00:10:05,939
We'd like to ask if all five
of you would like to partner up.

266
00:10:05,939 --> 00:10:09,843
And we'd get $1 million
for 20% of the business.

267
00:10:13,379 --> 00:10:15,115
Absolutely not on my end.

268
00:10:15,115 --> 00:10:17,550
Guys, I mean, you know,
you got to make a decision here.

269
00:10:18,685 --> 00:10:20,954
I think we'll make the
solution clear for everybody.

270
00:10:20,954 --> 00:10:22,489
We'd love to have you
on board, Kevin.

271
00:10:22,489 --> 00:10:24,791
Thank you so much.
Greiner: Let's go, Kevin!

272
00:10:24,791 --> 00:10:26,526
You got the magic pen.

273
00:10:26,526 --> 00:10:28,962
Let's do it.
It rarely comes out.

274
00:10:28,962 --> 00:10:30,463
The magic pen.
I've never seen that, Kevin.

275
00:10:30,463 --> 00:10:32,432
Can you please put him
in a headlock for me?

276
00:10:32,432 --> 00:10:34,000
Yeah.
Put him in a headlock!

277
00:10:34,000 --> 00:10:35,068
Put him in a headlock!

278
00:10:35,068 --> 00:10:36,903
Headlock! Headlock!
Body slam him.

279
00:10:36,903 --> 00:10:39,539
Headlock!
Headlock! Headlock!

280
00:10:39,539 --> 00:10:41,474
Grr!
There you go.

281
00:10:41,474 --> 00:10:43,710
I've always wanted
my head squeezed.

282
00:10:43,710 --> 00:10:45,111
[ Laughter ]

283
00:10:45,111 --> 00:10:47,847
[ Grunts ]
[ Laughs ]

284
00:10:47,847 --> 00:10:49,883
Bill!
Whoo! We did it, Bill.

285
00:10:49,883 --> 00:10:51,651
We did it!

286
00:10:51,651 --> 00:10:52,852
Good job, boys.

287
00:10:52,852 --> 00:10:53,987
Kevin, we love you, man.

288
00:10:53,987 --> 00:10:55,421
It's an honor
to be working with you.

289
00:10:55,421 --> 00:10:57,323
We came here
wanting to work with you.

290
00:10:57,323 --> 00:10:59,159
So thanks so much
for making a deal with us.

291
00:10:59,159 --> 00:11:00,527
You're the man for luxury.

292
00:11:00,527 --> 00:11:01,828
You're the man for cars.

293
00:11:01,828 --> 00:11:04,898
And, man, let's take Hero Covers
to a billion dollars.

294
00:11:04,898 --> 00:11:06,366
Thank you guys so much.

295
00:11:06,366 --> 00:11:08,001
Boom!
Boom!

296
00:11:09,936 --> 00:11:12,605
We offer high-quality,
custom-designed blankets

297
00:11:12,605 --> 00:11:15,475
that schools can sell
at an unbeatable price.

298
00:11:15,475 --> 00:11:17,277
I'm Barbara.
I'm Joanna.

299
00:11:17,277 --> 00:11:19,879
And we're the founders
of Fundraiser Blankets.

300
00:11:19,879 --> 00:11:22,649
We help you make up a whole
bunch of designs with your logo.

301
00:11:22,649 --> 00:11:25,652
And then you can order in bulk,
or you can do a fundraiser.

302
00:11:25,652 --> 00:11:30,089
On season 17, We made a deal
with Barbara and with Lori.

303
00:11:30,089 --> 00:11:31,524
Coming from Poland

304
00:11:31,524 --> 00:11:34,294
and being able to have
access to watching "Shark Tank,"

305
00:11:34,294 --> 00:11:36,396
it allowed us to have
free business lessons.

306
00:11:36,396 --> 00:11:39,599
And seeing Barb and Lori
being such badasses,

307
00:11:39,599 --> 00:11:41,100
we wanted to be
just like them.

308
00:11:41,100 --> 00:11:42,368
What do you think about
the colors?

309
00:11:42,368 --> 00:11:43,736
I love it.
They're my colors.

310
00:11:43,736 --> 00:11:46,105
Corcoran: I was wowed the minute
I met Joanna and Barbara,

311
00:11:46,105 --> 00:11:47,674
because they were
the kind of entrepreneurs

312
00:11:47,674 --> 00:11:49,209
that started with nothing

313
00:11:49,209 --> 00:11:50,810
and were able to build
an empire to

314
00:11:50,810 --> 00:11:52,946
over a million blankets
sold every year.

315
00:11:52,946 --> 00:11:54,948
Greiner: And they had come
up with something that helps

316
00:11:54,948 --> 00:11:57,850
schools raise money that was
so unique and different.

317
00:11:57,850 --> 00:12:00,053
I really love the idea
of our new headband.

318
00:12:00,053 --> 00:12:03,556
Since "Shark Tank," our brand
recognition has exploded.

319
00:12:03,556 --> 00:12:05,758
We're proud to say
that we've served now

320
00:12:05,758 --> 00:12:09,495
over 10,000 organizations
nationwide, including schools,

321
00:12:09,495 --> 00:12:12,098
churches, and other
community organizations.

322
00:12:12,098 --> 00:12:14,133
One of the
most exciting new things

323
00:12:14,133 --> 00:12:17,403
is our partnership with six
U.S.-based printing facilities.

324
00:12:17,403 --> 00:12:19,305
Now we can offer
customers blankets

325
00:12:19,305 --> 00:12:21,107
that are printed
in the United States.

326
00:12:21,107 --> 00:12:22,976
The year before
we pitched on "Shark Tank,"

327
00:12:22,976 --> 00:12:24,877
we were at
$3 million in sales.

328
00:12:24,877 --> 00:12:27,080
12 months later,
we're at an additional

329
00:12:27,080 --> 00:12:29,015
$9 million in revenue.

330
00:12:29,015 --> 00:12:33,219
Our total lifetime sales
are at $24 million.

331
00:12:34,988 --> 00:12:37,724
We are so excited
to partner with Bananas Foster,

332
00:12:37,724 --> 00:12:40,059
the official nonprofit
of Banana Ball.

333
00:12:40,059 --> 00:12:42,095
One of our moonshot
asks to the Sharks

334
00:12:42,095 --> 00:12:44,130
was to introduce us
to organizations

335
00:12:44,130 --> 00:12:45,765
that are aligned
to our mission.

336
00:12:45,765 --> 00:12:48,268
Banana ball is
the greatest show in sports,

337
00:12:48,268 --> 00:12:50,870
but we have this responsibility
to do good.

338
00:12:50,870 --> 00:12:52,972
Something like a blanket to
these children in foster care,

339
00:12:52,972 --> 00:12:55,174
to these families, this is love.

340
00:12:55,174 --> 00:12:58,177
Greiner: We were just so
thrilled to be able to gift

341
00:12:58,177 --> 00:13:00,013
these blankets
to your organization.

342
00:13:00,013 --> 00:13:02,181
We can't think
of a more worthy cause.

343
00:13:03,283 --> 00:13:07,987
It's so great for Barb and I
as two female founders to help

344
00:13:07,987 --> 00:13:09,756
two female founders...
We've been there before.

345
00:13:09,756 --> 00:13:11,724
...that we saw that had
the same potential.

346
00:13:11,724 --> 00:13:13,760
Just a great feeling
to support other women.

347
00:13:13,760 --> 00:13:16,829
And two and two make four.
We're four times more powerful.

348
00:13:16,829 --> 00:13:18,231
That's right.

349
00:13:18,231 --> 00:13:20,967
I want to show my children
that I'm working every day

350
00:13:20,967 --> 00:13:22,802
and making my dreams
come true.

351
00:13:22,802 --> 00:13:25,305
It's hard for us to think
of ourselves as role models

352
00:13:25,305 --> 00:13:28,141
because we were always
the ones looking up to others.

353
00:13:28,141 --> 00:13:30,410
But we've had
countless people come to us

354
00:13:30,410 --> 00:13:32,945
and tell us what
our business means to them,

355
00:13:32,945 --> 00:13:34,480
and it's been
super inspiring,

356
00:13:34,480 --> 00:13:36,316
and we look forward
to so much more.

357
00:13:36,316 --> 00:13:39,819
♪♪

358
00:13:45,892 --> 00:13:48,227
♪♪

359
00:13:48,227 --> 00:13:50,596
Narrator: Next up is an
entrepreneur on a mission

360
00:13:50,596 --> 00:13:54,867
to restore the reputation of
an unjustly maligned ingredient.

361
00:13:54,867 --> 00:14:00,139
♪♪

362
00:14:00,139 --> 00:14:02,875
Hi, Sharks.
I'm Jenn, from San Francisco,

363
00:14:02,875 --> 00:14:08,014
and I'm seeking $100,000 for 10%
of my company, Dime.

364
00:14:08,014 --> 00:14:10,683
Sharks,
I'm about to introduce you

365
00:14:10,683 --> 00:14:14,754
to the most controversial
culinary ingredient --

366
00:14:14,754 --> 00:14:16,222
MSG.

367
00:14:16,222 --> 00:14:19,158
For decades,
MSG has been villainized

368
00:14:19,158 --> 00:14:21,861
with no real science to back it.

369
00:14:21,861 --> 00:14:25,198
But MSG occurs naturally
in foods like tomatoes,

370
00:14:25,198 --> 00:14:27,533
mushrooms, and parmesan cheese,

371
00:14:27,533 --> 00:14:31,771
and it's made from glutamic acid
that is literally in our bodies.

372
00:14:31,771 --> 00:14:36,175
So instead of hiding from it,
we built a brand around it.

373
00:14:36,175 --> 00:14:39,045
Dime is a bold,
modern take on MSG,

374
00:14:39,045 --> 00:14:42,048
designed to bring
instant umami to your meals,

375
00:14:42,048 --> 00:14:45,284
snacks, and, yes, Sharks,
even your cocktails

376
00:14:45,284 --> 00:14:47,186
without adding calories or fats.

377
00:14:47,186 --> 00:14:50,423
Use our MSG seasoning blends
to take your food

378
00:14:50,423 --> 00:14:52,291
to the next level.

379
00:14:52,291 --> 00:14:54,827
Add the OG for garlicky umami,

380
00:14:54,827 --> 00:14:57,563
Korean chili for bold,
smoky heat,

381
00:14:57,563 --> 00:14:59,899
and Scallion Ranch
for a turnt up take

382
00:14:59,899 --> 00:15:02,168
on America's favorite flavor.
[ Laughter ]

383
00:15:02,168 --> 00:15:06,706
While many brands hide MSG,
we put it front and center

384
00:15:06,706 --> 00:15:10,276
because Dime is about more
than just bold flavors.

385
00:15:10,276 --> 00:15:14,113
It's about rewriting a narrative
that's been rooted in racism

386
00:15:14,113 --> 00:15:16,783
for far too long.

387
00:15:16,783 --> 00:15:20,286
So, Sharks,
who's ready to make MSG

388
00:15:20,286 --> 00:15:23,823
the MVP of every meal,
with Dime?

389
00:15:23,823 --> 00:15:25,558
Scott:
Well, it smells terrific.

390
00:15:25,558 --> 00:15:26,793
It does, so...

391
00:15:26,793 --> 00:15:29,128
But you're right, because
immediately, I was like,

392
00:15:29,128 --> 00:15:31,030
I've heard things
that I thought were bad.

393
00:15:31,030 --> 00:15:33,266
So I'm so excited to hear --
This is all new to me.

394
00:15:33,266 --> 00:15:34,901
I know.
Yeah, this is all new to me.

395
00:15:34,901 --> 00:15:36,135
Greiner:
And why do you think --

396
00:15:36,135 --> 00:15:37,804
Why do you think that
it's gotten a bad rap?

397
00:15:37,804 --> 00:15:39,539
Absolutely.
So I'll get to that.

398
00:15:39,539 --> 00:15:43,643
But first, I've prepared a
cacio e pepe pasta using our OG.

399
00:15:43,643 --> 00:15:46,145
I actually recommend sprinkling
a little bit of the OG

400
00:15:46,145 --> 00:15:48,915
right on top as you would
fresh ground pepper.

401
00:15:48,915 --> 00:15:51,083
We have a Scallion Ranch
party mix,

402
00:15:51,083 --> 00:15:52,752
so that's your crunchy snack.

403
00:15:52,752 --> 00:15:53,820
This is so good.

404
00:15:53,820 --> 00:15:55,955
So good.
It's delicious.

405
00:15:55,955 --> 00:15:58,324
Ko: And then you have
your Korean chili margarita.

406
00:15:58,324 --> 00:16:00,092
So a little oomph.
Woo.

407
00:16:00,092 --> 00:16:01,694
But what is this?
Is there a lot of sodium in it?

408
00:16:01,694 --> 00:16:02,795
Is that the problem with it?

409
00:16:02,795 --> 00:16:04,096
Ko: So,
that's a misconception.

410
00:16:04,096 --> 00:16:07,567
Actually, MSG has 1/3
the amount of sodium than salt.

411
00:16:07,567 --> 00:16:09,168
So it's actually a better way

412
00:16:09,168 --> 00:16:11,437
to lower the amount
of sodium intake

413
00:16:11,437 --> 00:16:13,406
while increasing the amount
of flavor that you're getting.

414
00:16:13,406 --> 00:16:15,274
It's really hard
to get 300 million people

415
00:16:15,274 --> 00:16:16,676
hating something.
Ko: It is.

416
00:16:16,676 --> 00:16:20,179
It was this one letter that
a doctor wrote in the 1960s,

417
00:16:20,179 --> 00:16:22,081
and he just was making
an observation.

418
00:16:22,081 --> 00:16:24,317
He was thinking, "Oh, I'm,
like, getting headaches,

419
00:16:24,317 --> 00:16:27,153
and I'm not sure why.
Maybe it's the MSG.

420
00:16:27,153 --> 00:16:29,188
And then, the New England
Journal of Medicine

421
00:16:29,188 --> 00:16:31,190
actually ran with that story,

422
00:16:31,190 --> 00:16:33,960
and they coined the term
"Chinese restaurant syndrome."

423
00:16:33,960 --> 00:16:36,596
Wow.
Not only Chinese
food restaurants use MSG.

424
00:16:36,596 --> 00:16:40,032
Ko: Correct.
It is used across
a lot of restaurants.

425
00:16:40,032 --> 00:16:41,868
I think
it's marketing genius,

426
00:16:41,868 --> 00:16:43,035
and I really,
really commend you.
Thank you.

427
00:16:43,035 --> 00:16:44,804
It's risky because
you're going to have to do

428
00:16:44,804 --> 00:16:46,539
a lot of education.

429
00:16:46,539 --> 00:16:48,474
But you should be able to get
a ton of earned media.

430
00:16:48,474 --> 00:16:50,710
You should be able to get
a lot of people's attention.

431
00:16:50,710 --> 00:16:52,345
This is brilliant.

432
00:16:52,345 --> 00:16:54,113
Okay. So tell us about you,
your background.

433
00:16:54,113 --> 00:16:56,482
Ko: So my dad immigrated
from Hong Kong.

434
00:16:56,482 --> 00:16:58,251
I grew up in a neighborhood

435
00:16:58,251 --> 00:17:00,419
where I didn't look like
most of the kids.

436
00:17:00,419 --> 00:17:02,755
And in fact,
I was only one of two

437
00:17:02,755 --> 00:17:04,656
Asian-American kids in my class,

438
00:17:04,656 --> 00:17:07,460
and the teachers
frequently mixed us up.

439
00:17:07,460 --> 00:17:09,595
So that made me feel
really embarrassed.

440
00:17:09,595 --> 00:17:11,597
I wanted to hide my culture.

441
00:17:11,597 --> 00:17:14,666
I wanted to hide who I was,
and I just wanted to fit in.

442
00:17:14,666 --> 00:17:18,537
And I think that is why
this brand is so personal to me.

443
00:17:18,537 --> 00:17:20,406
I got to travel the world,

444
00:17:20,406 --> 00:17:22,909
and that helped me reconnect
with my own culture,

445
00:17:22,909 --> 00:17:25,511
'cause I saw how beautifully
other people celebrate

446
00:17:25,511 --> 00:17:29,081
themselves and their cultures,
and I wanted to do the same.

447
00:17:29,081 --> 00:17:30,516
O'Leary: So let's get back
to the business.

448
00:17:30,516 --> 00:17:33,452
The food's great, love it,
but I love sales.

449
00:17:33,452 --> 00:17:36,556
That's the tastiest thing here.
Give me the sales.

450
00:17:36,556 --> 00:17:39,959
So, we launched last year
in July 2025.

451
00:17:39,959 --> 00:17:43,129
We've done $55,000 sales
to date,

452
00:17:43,129 --> 00:17:46,933
but $30,000 of that is 2026,
year to date.

453
00:17:46,933 --> 00:17:49,769
Our split is, D to C,
about 60%,

454
00:17:49,769 --> 00:17:52,271
and then wholesale about 40%.

455
00:17:52,271 --> 00:17:55,341
For this calendar year, what do
you think you'll do in sales?

456
00:17:55,341 --> 00:17:57,510
I think we'll do
about $85,000.

457
00:17:58,644 --> 00:18:00,313
Total? $85K?

458
00:18:00,313 --> 00:18:01,847
In 2026.
But can I give you --

459
00:18:01,847 --> 00:18:04,183
Are you eating MSG
to stay alive?

460
00:18:04,183 --> 00:18:05,184
[ Laughter ]

461
00:18:05,184 --> 00:18:06,218
Give us context.

462
00:18:06,218 --> 00:18:07,286
Can I give you context
to our numbers?

463
00:18:07,286 --> 00:18:09,555
So, we are
a self-funded business.

464
00:18:09,555 --> 00:18:11,190
It's all personal savings.

465
00:18:11,190 --> 00:18:14,160
So we've been only
producing to MOQs,

466
00:18:14,160 --> 00:18:16,762
and we sell out
with every production run.

467
00:18:16,762 --> 00:18:20,333
And then, our wholesale
partners are waiting for it.

468
00:18:20,333 --> 00:18:23,002
We kind of lose momentum
on D to C.

469
00:18:23,002 --> 00:18:25,705
So what I really need is
the money,

470
00:18:25,705 --> 00:18:28,374
the capital,
to do a larger production run.

471
00:18:28,374 --> 00:18:30,977
Our sales,
if we get the funding,

472
00:18:30,977 --> 00:18:33,879
can go up to $125K
by the end of the year.

473
00:18:33,879 --> 00:18:35,047
Wow. That's a big jump.

474
00:18:35,047 --> 00:18:36,248
Scott: Where are you
getting those sales from?

475
00:18:36,248 --> 00:18:37,850
So, we're mostly on Amazon

476
00:18:37,850 --> 00:18:40,653
right now due
to logistics reasons.

477
00:18:40,653 --> 00:18:42,355
We don't have the funds
to send people

478
00:18:42,355 --> 00:18:44,023
directly to our D-to-C site.

479
00:18:44,023 --> 00:18:45,291
We're doing a lot
of social media.

480
00:18:45,291 --> 00:18:46,993
We really want
to ramp up TikTok.

481
00:18:46,993 --> 00:18:48,861
Okay. So tell me
what it costs you to make one,

482
00:18:48,861 --> 00:18:50,162
what you sell it for.

483
00:18:50,162 --> 00:18:52,765
So, across all four SKUs,
average,

484
00:18:52,765 --> 00:18:55,868
it costs us $2.10 to make it.

485
00:18:55,868 --> 00:18:57,003
That's expensive.

486
00:18:57,003 --> 00:18:58,938
And we sell it for $9.99.

487
00:18:58,938 --> 00:19:00,172
Ooh.
$9.99.

488
00:19:00,172 --> 00:19:02,174
We also have a variety pack,

489
00:19:02,174 --> 00:19:05,344
so it's three SKUs, for $24.99.

490
00:19:05,344 --> 00:19:09,081
Okay. So, look -- you're
a heretic, and I like that.

491
00:19:09,081 --> 00:19:11,784
Here's an offer
to support a heretic.

492
00:19:11,784 --> 00:19:14,654
And I love the whole challenge
on social.

493
00:19:14,654 --> 00:19:17,223
I mean, that's what I do.
I could blow it up, big-time.

494
00:19:17,223 --> 00:19:18,791
Ko: Yeah.
So here's the deal.

495
00:19:18,791 --> 00:19:22,695
I'll do the $100K.
You wanted 10%?

496
00:19:22,695 --> 00:19:24,063
Ko: Yes.
It's a little light.

497
00:19:24,063 --> 00:19:26,165
You're not worth
a million bucks right now.

498
00:19:26,165 --> 00:19:29,201
I'll do it for...17%,

499
00:19:29,201 --> 00:19:32,738
and I want 50 cents a pack
till I get my $100K back.

500
00:19:32,738 --> 00:19:34,106
Scott: What?
Greiner: What, Kevin?

501
00:19:34,106 --> 00:19:35,775
Come on.
Come up with a better offer.

502
00:19:35,775 --> 00:19:37,243
That's not bad.
That's not bad.

503
00:19:37,243 --> 00:19:39,245
I would love people
to challenge that offer.

504
00:19:39,245 --> 00:19:41,047
Yeah.
So, so -- so, for me,

505
00:19:41,047 --> 00:19:44,917
um, I'm not an expert
in the food and the spice space.

506
00:19:44,917 --> 00:19:46,285
I don't think
it's a deal for me,

507
00:19:46,285 --> 00:19:47,586
so, unfortunately, I'm out.

508
00:19:49,321 --> 00:19:50,923
Why did you choose
seasonings?

509
00:19:50,923 --> 00:19:53,693
Which tend to be
a slower turning category.

510
00:19:53,693 --> 00:19:57,763
And are you thinking about doing
snacks that turn faster?

511
00:19:57,763 --> 00:20:01,200
Perfect segue into what I really
want to share with you all.

512
00:20:01,200 --> 00:20:03,602
So, seasonings is just
our starting point.

513
00:20:03,602 --> 00:20:05,938
It was a really
easy barrier to entry.

514
00:20:05,938 --> 00:20:08,174
We want to expand
into many other formats.

515
00:20:08,174 --> 00:20:10,209
So, again, we're building
a flavor category.

516
00:20:10,209 --> 00:20:11,444
It's not a seasoning brand.

517
00:20:11,444 --> 00:20:12,878
Jenn, Jenn,
I made you an offer.

518
00:20:12,878 --> 00:20:14,847
We want to do --
Then I was rudely interrupted.

519
00:20:14,847 --> 00:20:18,050
However,
as these Sharks drop out,

520
00:20:18,050 --> 00:20:20,853
the MSG is causing me
some anxiety.

521
00:20:20,853 --> 00:20:23,422
And I think what happens is,

522
00:20:23,422 --> 00:20:25,357
I may get a little more greedy.

523
00:20:25,357 --> 00:20:27,193
If there's nobody left
and all roads lead back to me...

524
00:20:27,193 --> 00:20:28,427
You gotta be careful.
You got to be careful.

525
00:20:28,427 --> 00:20:30,029
-He's done it.
-Yeah.

526
00:20:30,029 --> 00:20:31,497
Greiner: So, let me
tell you what I think.

527
00:20:31,497 --> 00:20:33,933
The good news is,
you're creating a category.

528
00:20:33,933 --> 00:20:35,101
Scott: Yeah.

529
00:20:35,101 --> 00:20:37,536
The bad news is
you're creating a category.

530
00:20:37,536 --> 00:20:39,138
Yeah.
Greiner: Right?

531
00:20:39,138 --> 00:20:41,474
That is a hard thing to do.

532
00:20:41,474 --> 00:20:43,609
I appreciate everything
you brought.

533
00:20:43,609 --> 00:20:46,378
It was delicious,
but, unfortunately, I'm out.

534
00:20:46,378 --> 00:20:47,480
Thank you, Lori.
I appreciate it.

535
00:20:47,480 --> 00:20:48,748
-Uh-oh.
-Scott: No.

536
00:20:48,748 --> 00:20:51,117
Lori, I thought you were
gonna say, "The good news is

537
00:20:51,117 --> 00:20:53,018
that you have an offer
from Kevin.

538
00:20:53,018 --> 00:20:55,654
The bad news is that
you have an offer from Kevin."

539
00:20:55,654 --> 00:20:57,389
Greiner: Yeah, right?
O'Leary:
You know, listen, listen.

540
00:20:57,389 --> 00:20:59,358
I'll tell you, Jenn.
Scott: You've got
a great offer, too.

541
00:20:59,358 --> 00:21:01,160
Risk is growing, okay?

542
00:21:01,160 --> 00:21:02,428
That's what's happening here.

543
00:21:02,428 --> 00:21:04,296
You understand
how the Tank works.
I do.

544
00:21:04,296 --> 00:21:06,031
This is a tough story.
Lori's not wrong.

545
00:21:06,031 --> 00:21:07,700
You are so nascent.

546
00:21:07,700 --> 00:21:09,935
You have basically
have nothing in sales yet.

547
00:21:09,935 --> 00:21:11,971
You can't even live
off these sales.

548
00:21:11,971 --> 00:21:13,272
So I'm taking a flier here.

549
00:21:13,272 --> 00:21:15,474
I'm being very generous.

550
00:21:15,474 --> 00:21:17,109
Thank you so much.

551
00:21:17,109 --> 00:21:19,178
Um, I'm grateful.
No need to thank me.

552
00:21:19,178 --> 00:21:20,946
That's why they
call me Mr. Wonderful.

553
00:21:20,946 --> 00:21:23,849
Chef Wonderful.
Yes, Chef Wonderful.

554
00:21:23,849 --> 00:21:29,121
Um, I love the offer.
I'm okay with the equity.

555
00:21:29,121 --> 00:21:32,124
The royalty is
a little bit steep.

556
00:21:32,124 --> 00:21:34,827
I'm reasonable.
I'll do it for 30 cents.

557
00:21:35,728 --> 00:21:37,897
That's the deal.
I think you
have an amazing offer.

558
00:21:37,897 --> 00:21:39,799
Look, I'm excited
for you.

559
00:21:39,799 --> 00:21:41,100
You got a heck
of an offer here.

560
00:21:41,100 --> 00:21:44,203
I can't beat that.
For that reason, I'm out.

561
00:21:44,937 --> 00:21:48,407
Jenn, I resonated
with your upbringing,

562
00:21:48,407 --> 00:21:50,876
but I'm concerned about
the category of seasonings.

563
00:21:50,876 --> 00:21:53,078
And, for those reasons...
Well, to that --

564
00:21:53,078 --> 00:21:54,380
I did get to answer
your question.

565
00:21:54,380 --> 00:21:55,548
...I'm out.

566
00:21:57,383 --> 00:22:01,120
Ko: We want to go into
instant broths snacks.

567
00:22:01,120 --> 00:22:04,123
Again, food service -- like,
this is just the beginning.

568
00:22:04,123 --> 00:22:06,058
Jenn, he's done.
You got one offer on the table.

569
00:22:06,058 --> 00:22:07,593
Focus on that guy
right there.
What are you gonna do?

570
00:22:07,593 --> 00:22:10,663
Very simple.
I said 17% for the $100K,

571
00:22:10,663 --> 00:22:13,899
plus 30 cents a package
till I get my $100K back.

572
00:22:13,899 --> 00:22:15,501
But you don't
want to encumber her

573
00:22:15,501 --> 00:22:16,769
that she doesn't get you
to the finish line.

574
00:22:16,769 --> 00:22:18,070
What do you want to do?

575
00:22:18,070 --> 00:22:19,605
I don't listen to
the squawking noise.

576
00:22:19,605 --> 00:22:21,707
Everybody, let her decide.

577
00:22:21,707 --> 00:22:23,542
Um...

578
00:22:23,542 --> 00:22:26,245
if we coul--
I'm okay, actually --

579
00:22:26,245 --> 00:22:28,047
I came down
from 50 cents, Jenn.

580
00:22:28,047 --> 00:22:32,318
I know.
I am happy to increase equity...

581
00:22:32,318 --> 00:22:35,120
Whoa.
...if we could get
the royalties down.

582
00:22:35,120 --> 00:22:36,956
It's the right thing
for you, Kevin.

583
00:22:36,956 --> 00:22:38,524
O'Leary: Listen,
the right balance --
The royalties
are till you recoup.

584
00:22:38,524 --> 00:22:40,125
Here's the problem
with this deal.

585
00:22:40,125 --> 00:22:42,094
I actually have to put
my team to work on it.

586
00:22:42,094 --> 00:22:43,662
You're not gonna
get there without me.

587
00:22:43,662 --> 00:22:44,663
Yeah.
O'Leary: That's the problem.

588
00:22:44,663 --> 00:22:45,898
You're too small.
Yeah.

589
00:22:45,898 --> 00:22:48,934
So I got to get paid, you know?

590
00:22:48,934 --> 00:22:50,069
And you've got somebody

591
00:22:50,069 --> 00:22:51,871
who's gonna help you
get those costs down.

592
00:22:51,871 --> 00:22:53,606
So you got to do
a little soul searching here

593
00:22:53,606 --> 00:22:55,875
and make a decision, 'cause
I'm not gonna move any more.

594
00:22:55,875 --> 00:22:59,278
Well, I know that
we need all the help we can get.

595
00:22:59,278 --> 00:23:00,679
No kidding.

596
00:23:00,679 --> 00:23:02,081
I definitely need
a partner in this business.

597
00:23:02,081 --> 00:23:04,116
And you know
what you're doing.

598
00:23:04,116 --> 00:23:06,185
You have an amazing team.

599
00:23:07,286 --> 00:23:08,554
Yes.

600
00:23:08,554 --> 00:23:10,322
Greiner: Yeah! Let's go.

601
00:23:10,322 --> 00:23:12,524
We have a deal.
Yay!

602
00:23:12,524 --> 00:23:13,926
Congratulations.

603
00:23:13,926 --> 00:23:16,896
Thank you.
Thank you so much.

604
00:23:16,896 --> 00:23:18,697
Cheers to that.
Thank you.

605
00:23:18,697 --> 00:23:19,698
Congratulations.

606
00:23:19,698 --> 00:23:21,267
Bye.
Congratulations.

607
00:23:21,267 --> 00:23:22,668
Thank you.
Lubetzky: Congratulations.

608
00:23:23,869 --> 00:23:25,971
Ko: Now that I have
Mr. Wonderful on board,

609
00:23:25,971 --> 00:23:29,208
I feel like we're gonna
blow Dime out of the water.

610
00:23:29,208 --> 00:23:31,877
So this is a dream come true.

611
00:23:32,611 --> 00:23:33,879
Yeah.

612
00:23:33,879 --> 00:23:36,282
♪♪

613
00:23:41,553 --> 00:23:42,922
♪♪

614
00:23:42,922 --> 00:23:44,256
Oh, man.

615
00:23:45,124 --> 00:23:46,392
Narrator: Next up...
[ Breathes deeply ]

616
00:23:46,392 --> 00:23:48,928
Narrator: ...is a technology
that helps you look cool

617
00:23:48,928 --> 00:23:50,329
even when you're not.

618
00:23:50,329 --> 00:23:55,334
♪♪

619
00:23:55,334 --> 00:23:56,835
[ Breathes deeply ]

620
00:23:56,835 --> 00:23:59,738
What is up, Sharks?
My name is Tyler Stelter,

621
00:23:59,738 --> 00:24:02,374
COO of Neat Apparel and thi--

622
00:24:04,009 --> 00:24:06,512
I'm missing my C.E.O.
Jim!

623
00:24:06,512 --> 00:24:08,047
Yeah.
What's up, man?

624
00:24:08,047 --> 00:24:09,481
Uh, we're pitching, dude.

625
00:24:09,481 --> 00:24:10,816
Come on.
Oh!

626
00:24:13,118 --> 00:24:14,320
Whew!

627
00:24:14,320 --> 00:24:15,521
Sorry, Sharks.

628
00:24:15,521 --> 00:24:17,389
Had to get my sweat on.
15 minutes in the sauna.

629
00:24:17,389 --> 00:24:19,959
I'm soaking wet,
but you can never tell

630
00:24:19,959 --> 00:24:21,727
'cause I'm wearing a shirt
that has a secret --

631
00:24:21,727 --> 00:24:23,896
it hides sweat
on the inside.

632
00:24:23,896 --> 00:24:25,164
Oh, wow.

633
00:24:25,164 --> 00:24:26,832
I'm Jim Huffman,
C.E.O. of Neat Apparel.

634
00:24:26,832 --> 00:24:28,867
And we are seeking
$400,000

635
00:24:28,867 --> 00:24:31,470
for 5% equity
in our business.
[ Chuckles ]

636
00:24:31,470 --> 00:24:34,606
Sharks, we call this
the Wall of Sweat.

637
00:24:34,606 --> 00:24:38,711
Real moments, real sweat,
real problems.

638
00:24:38,711 --> 00:24:40,079
Like the job interview.

639
00:24:40,079 --> 00:24:42,247
You nailed every question.

640
00:24:42,247 --> 00:24:43,916
Sweat nailed your shirt.

641
00:24:43,916 --> 00:24:46,418
Stelter: First date.
Great conversation.

642
00:24:46,418 --> 00:24:47,786
Leaking pits.

643
00:24:47,786 --> 00:24:49,254
I don't know about you,

644
00:24:49,254 --> 00:24:51,190
but when I start sweating,
it's hard to stop.

645
00:24:51,190 --> 00:24:52,458
So I did the
double undershirt.

646
00:24:52,458 --> 00:24:53,759
I did the pit pads.

647
00:24:53,759 --> 00:24:56,795
I even did that painful
deodorant that stings.

648
00:24:56,795 --> 00:24:58,364
None of it worked.

649
00:24:58,364 --> 00:25:00,199
So we built a shirt
that does.

650
00:25:00,199 --> 00:25:01,867
Stelter: And our shirt
has a secret.

651
00:25:01,867 --> 00:25:05,571
A patented sweat maze on the
inside that pulls the sweat in,

652
00:25:05,571 --> 00:25:08,173
spreads it out,
dries faster,

653
00:25:08,173 --> 00:25:11,377
and keeps the outside
looking bone-dry.

654
00:25:11,377 --> 00:25:14,880
So you can look neat,
in those high-pressure moments.

655
00:25:14,880 --> 00:25:17,716
Like pitching to the Sharks
on national television.

656
00:25:17,716 --> 00:25:20,119
[ Laughter ]

657
00:25:20,119 --> 00:25:22,087
So, finally, a shirt
that's got your back,

658
00:25:22,087 --> 00:25:24,023
your chest, and your pits.

659
00:25:24,023 --> 00:25:27,526
So, Sharks,
who's ready to look neat?

660
00:25:27,526 --> 00:25:29,061
Hey.

661
00:25:29,061 --> 00:25:30,329
I was waiting to feel it
because, like,

662
00:25:30,329 --> 00:25:32,464
performance fabrics,
I mean, they've been out there.

663
00:25:32,464 --> 00:25:34,433
So you're saying this is
totally different?

664
00:25:34,433 --> 00:25:36,835
It feels like cotton.
I mean, it feels super soft.

665
00:25:36,835 --> 00:25:38,303
Before we get
into the story,

666
00:25:38,303 --> 00:25:40,139
I'd actually love it
if we put it to the test.

667
00:25:40,139 --> 00:25:42,508
Okay.
So you have
a little spray bottle there.

668
00:25:42,508 --> 00:25:45,644
Scott: Okay. Ooh, fun.
Feel free to go after it.

669
00:25:45,644 --> 00:25:48,213
So get after it a little bit
with some of that spray.

670
00:25:48,213 --> 00:25:50,449
Ooh!
It's making little lines.

671
00:25:50,449 --> 00:25:51,617
Yes.

672
00:25:51,617 --> 00:25:53,485
Wow. Look at this.
Look at this.

673
00:25:53,485 --> 00:25:56,088
This works because I
can't see it on the other side.

674
00:25:56,088 --> 00:25:58,957
But that means the material
isn't breathing, right?

675
00:25:58,957 --> 00:26:00,526
It is breathing.

676
00:26:00,526 --> 00:26:01,994
Is it breathing?
How is it breathing?

677
00:26:01,994 --> 00:26:04,530
Now, how long
does it take for this to dry?

678
00:26:04,530 --> 00:26:05,931
Guys, you're in
the Shark Tank, guys.

679
00:26:05,931 --> 00:26:07,499
Come on! Let's go!

680
00:26:07,499 --> 00:26:08,567
How about we start --

681
00:26:08,567 --> 00:26:09,768
Maybe we start
with one thing.

682
00:26:09,768 --> 00:26:10,769
How is it working?

683
00:26:10,769 --> 00:26:12,404
Yes, explain this.

684
00:26:12,404 --> 00:26:14,740
Our patent is a
granted utility patent,

685
00:26:14,740 --> 00:26:17,042
so the patent
is for a system.

686
00:26:17,042 --> 00:26:20,012
So the system is for
an outside layer of the shirt

687
00:26:20,012 --> 00:26:22,114
that is water-repellent.

688
00:26:22,114 --> 00:26:24,216
The inside of the shirt
is a maze,

689
00:26:24,216 --> 00:26:26,585
so it's a combination
of what's water repellent

690
00:26:26,585 --> 00:26:28,420
and water absorbent.

691
00:26:28,420 --> 00:26:30,255
Have you guys tested it
on people, like athletes?

692
00:26:30,255 --> 00:26:31,924
Great question.

693
00:26:31,924 --> 00:26:33,959
It's not really for the use case
of athletic performance.

694
00:26:33,959 --> 00:26:36,228
Really, it's for people
that run hot.

695
00:26:36,228 --> 00:26:38,764
People that live in Austin,
Atlanta, Miami,

696
00:26:38,764 --> 00:26:40,933
where, "Hey, I want to go to
this outdoor music festival."

697
00:26:40,933 --> 00:26:43,902
It's going to be 84 degrees.
You wear this shirt.

698
00:26:43,902 --> 00:26:46,271
Are you solely
for men right now?

699
00:26:46,271 --> 00:26:47,306
-Yes.
-Right now.

700
00:26:47,306 --> 00:26:49,108
We did a pilot test
for women.

701
00:26:49,108 --> 00:26:50,542
It went extremely well.

702
00:26:50,542 --> 00:26:52,010
Greiner:
What do you sell it for?

703
00:26:52,010 --> 00:26:53,645
$60 retail.

704
00:26:53,645 --> 00:26:55,781
It's $11.70 for us
to currently produce.

705
00:26:55,781 --> 00:26:57,883
So, you're a T-shirt company

706
00:26:57,883 --> 00:26:59,952
selling a lot of T-shirts,
right?

707
00:26:59,952 --> 00:27:01,253
What are those sales?

708
00:27:01,253 --> 00:27:04,623
Yeah. So, in 2024,
$165,000, break even.

709
00:27:04,623 --> 00:27:08,527
2025, is $700,000,
9% net profit.

710
00:27:08,527 --> 00:27:10,929
And this year, we're
not even six months in,

711
00:27:10,929 --> 00:27:14,533
we're $600,000,
approaching 11% net profit.

712
00:27:14,533 --> 00:27:15,934
We'll be doing
$2 million this year.

713
00:27:15,934 --> 00:27:17,569
We're just approaching
peak season.

714
00:27:17,569 --> 00:27:19,838
All direct to consumer, right?
Exact right.

715
00:27:19,838 --> 00:27:21,673
So what is your
customer acquisition cost?

716
00:27:21,673 --> 00:27:23,408
So, the first time
someone comes to us,

717
00:27:23,408 --> 00:27:25,110
they spend $108.

718
00:27:25,110 --> 00:27:26,778
Of that $108,

719
00:27:26,778 --> 00:27:29,214
it's $48 to acquire
a customer right now.

720
00:27:29,214 --> 00:27:31,450
And we just made our
biggest inventory buy

721
00:27:31,450 --> 00:27:33,485
of 250,000.

722
00:27:33,485 --> 00:27:36,388
18 months ago,
our inventory buys were 20,000.

723
00:27:36,388 --> 00:27:37,589
And we're
doing it profitable.

724
00:27:37,589 --> 00:27:39,925
We've made the machine
where you put a dollar in,

725
00:27:39,925 --> 00:27:41,226
you get $3 out.

726
00:27:41,226 --> 00:27:43,829
If you put a dollar in,
get $3 out,

727
00:27:43,829 --> 00:27:45,531
why do you need $400,000?

728
00:27:45,531 --> 00:27:48,100
$250,000 will
be going to inventory.

729
00:27:48,100 --> 00:27:49,868
We desperately need
more product.

730
00:27:49,868 --> 00:27:52,638
$150,000 will support
customer acquisition.

731
00:27:52,638 --> 00:27:55,140
Would it help you, instead
of building this yourself,

732
00:27:55,140 --> 00:27:58,977
for me to take you to the CEO of
Nike and license this to them?

733
00:27:58,977 --> 00:28:01,580
We would love to find the
right partner to help with that.

734
00:28:01,580 --> 00:28:03,282
I find this hard to believe

735
00:28:03,282 --> 00:28:05,684
that big brands
haven't done this already.

736
00:28:05,684 --> 00:28:07,719
I'm trying to figure out
if you guys are a motorcycle

737
00:28:07,719 --> 00:28:10,222
or a rocket, but I think it's
growing way too slow for me.

738
00:28:10,222 --> 00:28:13,292
You guys are awesome guys, but,
unfortunately, I have to be out.

739
00:28:14,393 --> 00:28:16,528
I say to myself,
how big can this be?

740
00:28:16,528 --> 00:28:18,230
And I think, not that big.

741
00:28:18,230 --> 00:28:19,965
Because you've got
to find the customer

742
00:28:19,965 --> 00:28:21,867
out of the ones
that don't care about sweating,

743
00:28:21,867 --> 00:28:24,703
then only men,
which is 50% of the population,

744
00:28:24,703 --> 00:28:27,139
and then your CAC is not that
attractive. It's expensive.

745
00:28:27,139 --> 00:28:28,907
Okay.
First of all, women sweat.

746
00:28:28,907 --> 00:28:30,342
And when you go
through menopause...

747
00:28:30,342 --> 00:28:32,444
I mean, have you heard of
a hot flash, darling?

748
00:28:32,444 --> 00:28:34,046
'Cause it's a real thing.
[ Laughter ]

749
00:28:34,046 --> 00:28:36,148
But they don't have
any women's T-shirts.

750
00:28:36,148 --> 00:28:37,516
Well, they're going to.

751
00:28:37,516 --> 00:28:39,351
I haven't even beaten you
up on valuation yet.

752
00:28:39,351 --> 00:28:41,286
I think a lightning bolt
should come through the ceiling

753
00:28:41,286 --> 00:28:42,955
and fry you both.

754
00:28:42,955 --> 00:28:44,723
That's ridiculous,
asking $1 million.

755
00:28:44,723 --> 00:28:47,826
When I see a really,
really steep mountain

756
00:28:47,826 --> 00:28:49,661
and a guy with a boulder,

757
00:28:49,661 --> 00:28:52,231
and he's pushing it up,
that's you two.

758
00:28:52,231 --> 00:28:53,565
It's a horrible story.

759
00:28:53,565 --> 00:28:54,633
I'm out.

760
00:28:55,734 --> 00:28:58,470
You know what?
I was that guy with a boulder

761
00:28:58,470 --> 00:29:00,138
going up a steep mountain
myself.

762
00:29:00,138 --> 00:29:01,840
I really like you guys.

763
00:29:01,840 --> 00:29:04,343
You're inventing something
that is so cool

764
00:29:04,343 --> 00:29:06,578
and I think really,
really disruptive.

765
00:29:06,578 --> 00:29:08,647
This has got licensing power.

766
00:29:08,647 --> 00:29:11,383
But your valuation is nutso.

767
00:29:11,383 --> 00:29:13,952
So I'm gonna give
you the $400,000

768
00:29:13,952 --> 00:29:16,989
but I'm going
to need 20%.

769
00:29:16,989 --> 00:29:19,091
Lubetzky: The product, to me,
is tricky because

770
00:29:19,091 --> 00:29:22,828
it's probably not Nike
that would license it, maybe,

771
00:29:22,828 --> 00:29:25,264
but it's more like Lululemon
or brands like that.

772
00:29:25,264 --> 00:29:28,600
There's a lot of uncertainty,
so I would do it, but for 25%.

773
00:29:28,600 --> 00:29:29,668
Williams: Ooh.

774
00:29:29,668 --> 00:29:32,004
So you've got two offers
on the table.

775
00:29:32,004 --> 00:29:35,073
How do you feel about your
valuation going from 8 to 2?

776
00:29:35,073 --> 00:29:37,276
It feels like a jump
in the wrong direction.

777
00:29:37,276 --> 00:29:39,244
[ Laughter ]

778
00:29:39,244 --> 00:29:40,679
We also knew
where we were coming.

779
00:29:40,679 --> 00:29:42,114
Greiner: But what is your plan?

780
00:29:42,114 --> 00:29:44,683
What I gathered from you is,
stick with men's shirts,

781
00:29:44,683 --> 00:29:48,387
perfect that, and then go to
whatever is the next thing.

782
00:29:48,387 --> 00:29:50,322
Yes, men's shirts,
do different colors,

783
00:29:50,322 --> 00:29:53,258
then styles, expand
here, international.

784
00:29:53,258 --> 00:29:55,460
And then from there,
we're looking at women's.

785
00:29:55,460 --> 00:29:56,862
And there's --
the thing about women's --

786
00:29:56,862 --> 00:29:58,397
Williams: Guys, get
your deal done, guys.

787
00:29:58,397 --> 00:29:59,931
You got two offers out here.
Right? Like...

788
00:29:59,931 --> 00:30:02,100
So, Lori, are you gonna
make an offer?

789
00:30:02,100 --> 00:30:03,735
Greiner: So, I was hearing
what you're gonna do next.

790
00:30:03,735 --> 00:30:05,537
So you've said go to women's.

791
00:30:05,537 --> 00:30:07,439
And then you said
you can go international.

792
00:30:07,439 --> 00:30:09,107
Guys, I'm running
out of patience.

793
00:30:09,107 --> 00:30:10,809
Yes. Okay.
No, I am, too.

794
00:30:10,809 --> 00:30:12,477
You can give me
a response to my offer

795
00:30:12,477 --> 00:30:14,346
or else I'm gonna be out.

796
00:30:14,346 --> 00:30:16,715
Well, I need to know more
about the business.

797
00:30:16,715 --> 00:30:20,485
It's telling me something
about you as entrepreneurs.

798
00:30:20,485 --> 00:30:23,155
You can't focus.
She doesn't have an offer.

799
00:30:23,155 --> 00:30:25,023
These two have an offer.

800
00:30:25,023 --> 00:30:27,326
I might have an offer.
I might have an offer.

801
00:30:27,326 --> 00:30:30,929
Do you want to build this into
something really fast and big?

802
00:30:30,929 --> 00:30:33,131
Because I like to move fast,
and I like to --

803
00:30:33,131 --> 00:30:35,067
I like to move very slow

804
00:30:35,067 --> 00:30:36,935
and just build tiny,
tiny enterprises.

805
00:30:36,935 --> 00:30:38,470
But everybody has
their own thing.

806
00:30:38,470 --> 00:30:40,238
Like, I get my hands dirty,
and I jump in,

807
00:30:40,238 --> 00:30:41,973
and I like to build it fast.

808
00:30:41,973 --> 00:30:43,575
So do we all.
So I'm just --

809
00:30:43,575 --> 00:30:46,078
All right, listen, guys.
I'm out.

810
00:30:46,078 --> 00:30:47,813
Ooh.
Scott: Wow.

811
00:30:47,813 --> 00:30:49,414
I'm tired of this. I'm out.

812
00:30:50,549 --> 00:30:52,351
Wow.

813
00:30:52,351 --> 00:30:53,585
I was the first one
to give you an offer.

814
00:30:53,585 --> 00:30:55,354
A long time ago.

815
00:30:55,354 --> 00:30:56,755
I'm getting a little tired
and exhausted over here,

816
00:30:56,755 --> 00:30:58,156
ready to pull the cord,
as well.

817
00:30:58,156 --> 00:31:00,158
Kendra, first off,
thank you so much for the offer.

818
00:31:00,158 --> 00:31:03,528
Would you be open to doing
the same money amount at 10%?

819
00:31:03,528 --> 00:31:05,564
No. Absolutely not.

820
00:31:05,564 --> 00:31:07,432
Can you do a royalty?

821
00:31:07,432 --> 00:31:09,167
What would you
like to offer?

822
00:31:09,167 --> 00:31:10,802
$5 a shirt.

823
00:31:10,802 --> 00:31:12,237
Stelter: That would
hurt the margins,

824
00:31:12,237 --> 00:31:13,972
and we wouldn't be able
to grow very fast together.

825
00:31:13,972 --> 00:31:15,507
I want to be
able to protect our margins

826
00:31:15,507 --> 00:31:17,476
so we can reinvest
in growth.

827
00:31:17,476 --> 00:31:19,344
Greiner: So I'm going to take
you up on what you said.

828
00:31:19,344 --> 00:31:21,213
I'm going to give
you the $400,000.

829
00:31:21,213 --> 00:31:23,782
I would do it at 15%.
Ooh.

830
00:31:23,782 --> 00:31:27,753
And then I would want
75 cents per order

831
00:31:27,753 --> 00:31:29,454
until I get
my money back,

832
00:31:29,454 --> 00:31:32,124
and then it'll just be
the straight...
Savage.

833
00:31:32,124 --> 00:31:34,559
Okay. Do you have a royalty
in yours, Kendra?

834
00:31:34,559 --> 00:31:37,262
So I'm still at $400K at 20%.

835
00:31:37,262 --> 00:31:39,297
With no royalty.
With no royalty.

836
00:31:39,297 --> 00:31:40,298
Hoo!

837
00:31:40,298 --> 00:31:44,369
[ Dramatic music plays ]

838
00:31:44,369 --> 00:31:45,937
Thank you guys so much.
Um...

839
00:31:46,938 --> 00:31:49,875
Kendra, we love you
so much. Thank you.
Yes.

840
00:31:49,875 --> 00:31:51,643
Lori, we're gonna
go with your offer.

841
00:31:51,643 --> 00:31:54,679
Whoo!
I think it's a great offer,
and I love the product.

842
00:31:54,679 --> 00:31:56,348
I'm gonna be
a huge customer.

843
00:31:56,348 --> 00:31:57,382
[ Laughs ]
Thank you.

844
00:31:57,382 --> 00:31:58,850
You have no idea.

845
00:31:58,850 --> 00:32:02,654
In my head, I already have
10,000 ideas of videos

846
00:32:02,654 --> 00:32:03,922
we're going to do.

847
00:32:03,922 --> 00:32:05,223
O'Leary: Congratulations.
All right, guys.

848
00:32:05,223 --> 00:32:07,659
Okay.
[ Both laugh ]

849
00:32:07,659 --> 00:32:09,461
We did it, man!
Oh, my gosh.

850
00:32:09,461 --> 00:32:11,062
Okay.
Whew!

851
00:32:11,062 --> 00:32:13,498
Lori.
We got who we wanted.

852
00:32:13,498 --> 00:32:14,966
Now that we have
Lori on the team,

853
00:32:14,966 --> 00:32:16,635
we have someone
that's been there,

854
00:32:16,635 --> 00:32:18,437
done that,
and has scaled big brands.

855
00:32:18,437 --> 00:32:20,505
We've proven traction,

856
00:32:20,505 --> 00:32:22,307
but she's gonna take us to
the next level and blow us up.

857
00:32:22,307 --> 00:32:25,310
♪♪

858
00:32:30,482 --> 00:32:33,585
♪♪

859
00:32:33,585 --> 00:32:37,589
Narrator:
Next up are entrepreneurs
honoring a family legacy.

860
00:32:37,589 --> 00:32:45,464
♪♪

861
00:32:45,464 --> 00:32:47,299
Hi, Sharks!
I'm Susan.

862
00:32:47,299 --> 00:32:49,134
I'm Will.
And I'm Charlie.

863
00:32:49,134 --> 00:32:51,770
We're the Koelliker family
from Salt Lake City, Utah,

864
00:32:51,770 --> 00:32:55,874
and we're seeking $150,000
for 5% of our company,

865
00:32:55,874 --> 00:32:57,843
Kore Baseball Products.

866
00:32:57,843 --> 00:32:59,978
Every kid loves baseball
until they get hit by one.

867
00:32:59,978 --> 00:33:04,182
And every parent loves
baseball until this happens.

868
00:33:04,182 --> 00:33:06,451
[ Glass shatters ]
Oh, my goodness.

869
00:33:06,451 --> 00:33:08,119
Been there.
Good arm.

870
00:33:08,119 --> 00:33:10,422
A lot of kids give up
the sport early on

871
00:33:10,422 --> 00:33:13,625
because getting hit by a real
baseball can be traumatizing.

872
00:33:13,625 --> 00:33:15,393
So, growing up,
our dad would take

873
00:33:15,393 --> 00:33:17,395
the cover off
a worn baseball,

874
00:33:17,395 --> 00:33:20,632
stuff it with soft material,
and stitch it back up again.

875
00:33:20,632 --> 00:33:23,435
Will: So we took that idea
and created the Kore baseball.

876
00:33:23,435 --> 00:33:26,404
The Kore ball feels like
a real baseball in your hand.

877
00:33:26,404 --> 00:33:29,674
Each one is stuffed
with a soft memory foam core

878
00:33:29,674 --> 00:33:32,210
and is stitched just
like your regular baseball.

879
00:33:32,210 --> 00:33:34,379
The Kore ball can
launch over 300 feet.

880
00:33:34,379 --> 00:33:37,382
And allows everyone
to play without needing a mitt.

881
00:33:39,618 --> 00:33:40,819
Oh, nice.

882
00:33:40,819 --> 00:33:42,387
Oh!

883
00:33:42,387 --> 00:33:43,588
Williams: Oh!

884
00:33:43,588 --> 00:33:46,024
I needed a mitt!
[ Laughter ]

885
00:33:46,024 --> 00:33:47,859
Now the park, the backyard,

886
00:33:47,859 --> 00:33:50,128
the beach -- everywhere --
becomes the field.

887
00:33:50,128 --> 00:33:53,832
The Kore ball is changing the
way people play casual baseball.

888
00:33:53,832 --> 00:33:55,834
It takes everything that people
love about the game...

889
00:33:55,834 --> 00:33:58,236
...and removes everything
that holds them back.

890
00:33:58,236 --> 00:34:01,306
No more harmful injuries
or broken windows.

891
00:34:01,306 --> 00:34:02,307
Oh.

892
00:34:02,307 --> 00:34:03,341
Thank God.

893
00:34:03,341 --> 00:34:04,776
Greiner: Good job.
[ Laughter ]

894
00:34:04,776 --> 00:34:07,178
So, Sharks, who wants to hit
it out of the park with us?

895
00:34:07,178 --> 00:34:09,047
All right.

896
00:34:09,047 --> 00:34:10,248
-Great demo. Great demo.
-Great pitch.

897
00:34:10,248 --> 00:34:11,315
Scott: Okay,
let me tell you.

898
00:34:11,315 --> 00:34:13,418
I have three boys,
so I'm a boy mom!

899
00:34:13,418 --> 00:34:14,985
Yay!

900
00:34:14,985 --> 00:34:16,321
And I have had
the broken window.

901
00:34:16,321 --> 00:34:17,621
This is so great.

902
00:34:17,621 --> 00:34:19,357
And the only
little baseball sets

903
00:34:19,357 --> 00:34:21,525
that I've seen before were
for, like, toddlers.

904
00:34:21,525 --> 00:34:23,094
They're like
stuffed animals, squishy.

905
00:34:23,094 --> 00:34:24,228
Like, when you get older,

906
00:34:24,228 --> 00:34:25,463
you're not gonna
really play with it.

907
00:34:25,463 --> 00:34:27,599
Yeah, we saw so many balls
that were just foam

908
00:34:27,599 --> 00:34:29,000
that like had
the laces painted,

909
00:34:29,000 --> 00:34:30,869
but this, like, gives the look
and feel of a real ball.

910
00:34:30,869 --> 00:34:32,904
And our dad actually
invented the ball

911
00:34:32,904 --> 00:34:34,906
and applied to be
on "Shark Tank."

912
00:34:34,906 --> 00:34:37,475
We actually have his
application video.

913
00:34:37,475 --> 00:34:39,043
Hi. My name's
Dave Koelliker.

914
00:34:39,043 --> 00:34:41,980
I'm CEO and co-founder
of Kore Baseball Products.

915
00:34:41,980 --> 00:34:43,614
I'm a father of five children.

916
00:34:43,614 --> 00:34:45,449
I'm an avid baseball fan

917
00:34:45,449 --> 00:34:48,085
and a baseball coach
for the last 20 years.

918
00:34:48,085 --> 00:34:50,889
We started Kore baseball
as a family business,

919
00:34:50,889 --> 00:34:52,857
and it has been super fun.

920
00:34:52,857 --> 00:34:56,027
Our ultimate goal for Kore
is that every child in America,

921
00:34:56,027 --> 00:34:57,862
and eventually around the world,

922
00:34:57,862 --> 00:35:00,231
to have the opportunity
to play with a Kore ball.

923
00:35:00,231 --> 00:35:01,533
Scott: I love that.
Greiner: That's great.

924
00:35:01,533 --> 00:35:02,701
What year was that?

925
00:35:02,701 --> 00:35:04,569
So...
That was 11 years ago.

926
00:35:04,569 --> 00:35:06,404
We'll take you back.
We were high school sweethearts.

927
00:35:06,404 --> 00:35:07,739
He loved baseball,

928
00:35:07,739 --> 00:35:12,077
and it was something
we do as a family together.

929
00:35:12,077 --> 00:35:15,213
One day, he came home,
and he said, "I'm so frustrated.

930
00:35:15,213 --> 00:35:16,848
People are quitting the game

931
00:35:16,848 --> 00:35:19,784
because they're tired of
getting beaned by the ball."

932
00:35:19,784 --> 00:35:23,321
He was a dental surgeon,
so he was good at stitching.

933
00:35:23,321 --> 00:35:26,458
During his lunch break,
he would stitch Kore balls.

934
00:35:26,458 --> 00:35:27,692
They loved them.

935
00:35:27,692 --> 00:35:29,060
The kids would throw him
around the house.

936
00:35:29,060 --> 00:35:31,963
Their friends wanted them,
so we manufactured a bunch.

937
00:35:31,963 --> 00:35:34,866
They sold in toy stores
and boutiques.

938
00:35:34,866 --> 00:35:39,037
So we put the
"Shark Tank" application in.

939
00:35:39,037 --> 00:35:41,840
We had the greatest e-mail
of our life that said,

940
00:35:41,840 --> 00:35:44,776
"Welcome to season 7
of 'Shark Tank,'"

941
00:35:44,776 --> 00:35:48,279
and we received
a huge curve ball.

942
00:35:49,280 --> 00:35:53,184
My husband was diagnosed
with a brain tumor,

943
00:35:53,184 --> 00:35:58,990
and we put the business on hold
and focused on our family.

944
00:35:58,990 --> 00:36:02,093
Um, he had three
brain surgeries.

945
00:36:02,093 --> 00:36:04,095
He had chemo, radiation,

946
00:36:04,095 --> 00:36:06,564
and then he suffered
a massive stroke.

947
00:36:06,564 --> 00:36:11,169
And we were full-time caretakers
for over two years.

948
00:36:11,169 --> 00:36:15,040
Dave died right before Will's
senior season of baseball,

949
00:36:15,040 --> 00:36:18,309
and Will got to the plate,
the very first at bat,

950
00:36:18,309 --> 00:36:20,445
and he hit a home run.

951
00:36:20,445 --> 00:36:25,150
And that's when we knew we had
a new angel in the outfield.

952
00:36:25,150 --> 00:36:26,718
♪♪

953
00:36:26,718 --> 00:36:28,453
Lubetzky: I think the blessing
that you guys have

954
00:36:28,453 --> 00:36:32,424
is you found something
to sustainably

955
00:36:32,424 --> 00:36:33,925
honor your dad's memory,

956
00:36:33,925 --> 00:36:36,728
and it's such a beautiful way
to honor your dad.

957
00:36:36,728 --> 00:36:39,297
100%.
You can't lose.

958
00:36:40,231 --> 00:36:41,766
It's a tough story.

959
00:36:41,766 --> 00:36:43,568
It is.
Greiner: It is.
And you know what?

960
00:36:43,568 --> 00:36:45,170
Thank you for sharing it.

961
00:36:45,170 --> 00:36:48,106
We know that it takes a lot
of courage to come in here.

962
00:36:48,106 --> 00:36:51,276
Yeah, I guess to talk about
us reigniting the brand.

963
00:36:51,276 --> 00:36:53,845
I was in college,
I put it on TikTok Shop,

964
00:36:53,845 --> 00:36:56,915
posted a couple videos,
and they went viral.

965
00:36:56,915 --> 00:36:58,917
They were -- they were just
me and my college friends

966
00:36:58,917 --> 00:37:00,719
throwing it around
the apartment.

967
00:37:00,719 --> 00:37:02,487
We sold out super fast,

968
00:37:02,487 --> 00:37:05,190
and we're here to really take
the Kore ball to the masses.

969
00:37:06,057 --> 00:37:08,159
So, for the business now,

970
00:37:08,159 --> 00:37:11,596
in order to honor him
appropriately, what's the goal?

971
00:37:11,596 --> 00:37:14,432
I think it's to become
a backyard baseball brand,

972
00:37:14,432 --> 00:37:16,568
where we just have
a huge community

973
00:37:16,568 --> 00:37:18,870
of people playing
casual baseball

974
00:37:18,870 --> 00:37:20,638
because that's -- that's
honestly a lot of people's

975
00:37:20,638 --> 00:37:22,006
favorite type of baseball.

976
00:37:22,006 --> 00:37:24,075
Can you tell me about the
numbers that you sold?

977
00:37:24,075 --> 00:37:27,178
From 2024, when will
put that on TikTok Shop

978
00:37:27,178 --> 00:37:30,515
to the end of that year,
We did $66,000 in sales.

979
00:37:30,515 --> 00:37:33,852
And then, in 2025,
we did $735,000.

980
00:37:33,852 --> 00:37:35,587
Big jump.
Scott: Wow!

981
00:37:35,587 --> 00:37:38,523
Year to date, we've done
about $260,000 in sales,

982
00:37:38,523 --> 00:37:42,227
but we project we'll finish
the year with over $2 million.

983
00:37:42,227 --> 00:37:43,261
Wow.

984
00:37:43,261 --> 00:37:44,996
So, how are you selling?

985
00:37:44,996 --> 00:37:48,466
95 direct to consumer
and then 5% retail.

986
00:37:48,466 --> 00:37:51,569
So the sales do they spike
when you do social content

987
00:37:51,569 --> 00:37:53,571
or is it mostly
around Christmas?

988
00:37:53,571 --> 00:37:58,076
In November, December of last
year, we did 60% of our sales

989
00:37:58,076 --> 00:38:00,445
because it is a great gift
around Christmas.

990
00:38:00,445 --> 00:38:03,081
But the reason
we've only done $260,000

991
00:38:03,081 --> 00:38:06,284
year to date is because,
we sold so much in the holidays,

992
00:38:06,284 --> 00:38:09,654
our manufacturer wasn't ready
to take on the volume.

993
00:38:09,654 --> 00:38:11,289
We needed
to meet the demand.

994
00:38:11,289 --> 00:38:12,757
What does it cost
to manufacture,

995
00:38:12,757 --> 00:38:14,459
and what do you sell them for?

996
00:38:14,459 --> 00:38:17,395
Will: We make it for 2 bucks
and sell it for 9.

997
00:38:17,395 --> 00:38:18,730
You're talking about a ball?
Will: A ball.

998
00:38:18,730 --> 00:38:20,198
Wow.
Great margin.

999
00:38:20,198 --> 00:38:21,699
And then we sell a bat
and a ball for $30.

1000
00:38:21,699 --> 00:38:23,935
We don't sell
any bats alone.

1001
00:38:23,935 --> 00:38:25,637
It's got to be
a combo.

1002
00:38:25,637 --> 00:38:28,439
So, are you using the $150,000
to buy inventory

1003
00:38:28,439 --> 00:38:30,775
or for marketing or for both?

1004
00:38:30,775 --> 00:38:32,010
We want to use it
for growth.

1005
00:38:32,010 --> 00:38:35,280
We want to expand new channels,
explore licensing.

1006
00:38:35,280 --> 00:38:37,015
I'm struggling
with the valuation,

1007
00:38:37,015 --> 00:38:39,317
and I don't want to be
tough on you guys, but...

1008
00:38:39,317 --> 00:38:40,518
Yeah. So --

1009
00:38:40,518 --> 00:38:42,120
If you get an offer, it's
gonna be a little Sharky.

1010
00:38:42,120 --> 00:38:45,623
I would do this deal
for 15%.

1011
00:38:45,623 --> 00:38:47,625
Williams: All right, guys,
I'm on the fence.

1012
00:38:47,625 --> 00:38:49,460
If I made an offer,
here's what it would look like.

1013
00:38:49,460 --> 00:38:51,095
I would actually want to do
a convertible note here

1014
00:38:51,095 --> 00:38:52,864
and not equity.

1015
00:38:52,864 --> 00:38:55,433
It converts to equity
at the end of two years,

1016
00:38:55,433 --> 00:38:58,436
but the cap that it converts
at, the valuation,

1017
00:38:58,436 --> 00:39:01,306
the maximum,
is $1.5 million.

1018
00:39:01,306 --> 00:39:06,277
I would also want
a 25% interest rate

1019
00:39:06,277 --> 00:39:07,579
on that convertible note.

1020
00:39:07,579 --> 00:39:12,250
So I would want 25% of
my money per year for two years.

1021
00:39:12,250 --> 00:39:14,485
That's the only deal
I can think of that

1022
00:39:14,485 --> 00:39:16,621
could really
make sense for me.

1023
00:39:16,621 --> 00:39:20,425
My only conflict is,
I love you guys' story so much,

1024
00:39:20,425 --> 00:39:22,193
and I really want
you guys to win.

1025
00:39:22,193 --> 00:39:24,829
So my conscience
and my heart is telling me

1026
00:39:24,829 --> 00:39:28,600
that I can't put that type
of deal on you guys.

1027
00:39:28,600 --> 00:39:31,269
So I think I'm gonna
actually pass.

1028
00:39:31,269 --> 00:39:33,304
Did you talk yourself out of it?

1029
00:39:33,304 --> 00:39:35,473
He talked himself out of it.
Williams: I just don't --
it doesn't feel good to me.

1030
00:39:36,474 --> 00:39:39,344
What he's saying honestly is,
there's a lot of risk here.

1031
00:39:39,344 --> 00:39:40,545
I want to help
you guys out,

1032
00:39:40,545 --> 00:39:42,046
but I don't want to charge
you so much interest,

1033
00:39:42,046 --> 00:39:43,648
but that's what would
actually make business sense.

1034
00:39:43,648 --> 00:39:44,682
Will: Yeah, that makes sense.

1035
00:39:44,682 --> 00:39:46,684
So let me tell you,

1036
00:39:46,684 --> 00:39:48,653
we started dipping our toes
into retail, right?

1037
00:39:48,653 --> 00:39:51,022
Susan --
And we went to Toy Fair --

1038
00:39:51,022 --> 00:39:52,757
I think you have one Shark
that's interested.

1039
00:39:52,757 --> 00:39:55,260
No, but I'm actually --
I'm actually rethinking this.

1040
00:39:55,260 --> 00:40:01,633
♪♪

1041
00:40:06,671 --> 00:40:08,506
Narrator: One Shark is out.

1042
00:40:08,506 --> 00:40:10,475
The Koelliker family has
one offer on the table

1043
00:40:10,475 --> 00:40:13,111
from Daniel
for their soft baseball, Kore,

1044
00:40:13,111 --> 00:40:15,813
but Daniel may have had
a change of heart.

1045
00:40:15,813 --> 00:40:17,348
I'm actually
rethinking this.

1046
00:40:17,348 --> 00:40:20,251
We have to get Rashaun back in.
He's the right thing for you.

1047
00:40:20,251 --> 00:40:21,953
He owns a baseball team.

1048
00:40:21,953 --> 00:40:24,389
So I would like you
to do this deal with me.

1049
00:40:24,389 --> 00:40:28,459
Let's do 15%
for $150,000.

1050
00:40:28,459 --> 00:40:31,996
Well, actually,
we partnered on 9 Strap.

1051
00:40:31,996 --> 00:40:33,264
That's right.
Another baseball --

1052
00:40:33,264 --> 00:40:34,499
Another baseball company,
yeah.

1053
00:40:34,499 --> 00:40:35,967
Yeah, another baseball --
I'm excited about that.

1054
00:40:35,967 --> 00:40:37,635
What do you say, Rashaun?

1055
00:40:37,635 --> 00:40:39,370
Um...

1056
00:40:39,370 --> 00:40:41,139
Two Sharks gets expensive.

1057
00:40:41,139 --> 00:40:42,707
I'll help them
with the marketing,

1058
00:40:42,707 --> 00:40:44,642
with their communications,
with strategy.

1059
00:40:44,642 --> 00:40:47,211
Just to let you guys know,
I also have an offer,

1060
00:40:47,211 --> 00:40:49,213
but I'm gonna leave it
the same way it was

1061
00:40:49,213 --> 00:40:51,616
when it was in my head -- 20%.

1062
00:40:51,616 --> 00:40:53,384
That's what I think the deal is.

1063
00:40:54,585 --> 00:40:56,087
I will partner
with Daniel on this.

1064
00:40:56,087 --> 00:40:59,090
I love these guys, and I would
like to find a way to help them.

1065
00:40:59,090 --> 00:41:01,793
All right, guys.
15% for the two of us.

1066
00:41:01,793 --> 00:41:02,994
15?
Lubetzky: But I mean,

1067
00:41:02,994 --> 00:41:04,996
it's so complementary.

1068
00:41:04,996 --> 00:41:06,764
I was gonna put
an offer in,

1069
00:41:06,764 --> 00:41:09,801
but, honestly,
that deal with these two Sharks,

1070
00:41:09,801 --> 00:41:11,436
it's a home run.

1071
00:41:11,436 --> 00:41:13,504
For that reason, I'm out.

1072
00:41:13,504 --> 00:41:15,373
Greiner: And I will
tell you, I love you,

1073
00:41:15,373 --> 00:41:17,909
but you have a great offer
from the two of them.

1074
00:41:17,909 --> 00:41:19,143
I'm out.

1075
00:41:19,877 --> 00:41:21,980
So, guys,
what are you gonna do?

1076
00:41:21,980 --> 00:41:23,681
[ Dramatic music plays ]

1077
00:41:23,681 --> 00:41:25,383
You can counter.
I like that deal.
I like that deal.

1078
00:41:25,383 --> 00:41:26,617
Is there any way
you would do it for 10?

1079
00:41:26,617 --> 00:41:27,919
[ Laughs ]
Not me.

1080
00:41:27,919 --> 00:41:29,187
Absolutely not.

1081
00:41:29,187 --> 00:41:30,555
Absolutely not. Okay.
Scott: It's hard to not --

1082
00:41:30,555 --> 00:41:31,990
We really like this offer.

1083
00:41:31,990 --> 00:41:34,025
We really like this offer.
This is an amazing offer.

1084
00:41:34,025 --> 00:41:37,261
You guys are such role models,
and this is such a great offer.

1085
00:41:37,261 --> 00:41:38,296
So we have a deal?
So you're taking it?

1086
00:41:38,296 --> 00:41:39,764
We accept.
Let's do it.

1087
00:41:39,764 --> 00:41:40,932
Yes!
Yay!

1088
00:41:40,932 --> 00:41:42,533
Welcome to the family!

1089
00:41:42,533 --> 00:41:43,835
I'm so happy.

1090
00:41:43,835 --> 00:41:45,470
Can I come
and give you a hug...

1091
00:41:45,470 --> 00:41:46,804
Susan: Yes.
...as well? I know I'm not...

1092
00:41:46,804 --> 00:41:47,939
Susan: We can still be friends.

1093
00:41:47,939 --> 00:41:49,841
Oh, my gosh.

1094
00:41:49,841 --> 00:41:52,477
Thank you.
I'm so moved by you guys.

1095
00:41:52,477 --> 00:41:53,711
Thank you.

1096
00:41:53,711 --> 00:41:55,446
Greiner: You inspired me
to want to give you a hug.

1097
00:41:55,446 --> 00:41:56,514
Thank you.
Williams: I'm proud of you guys.

1098
00:41:56,514 --> 00:41:57,548
Excited to work
with you.

1099
00:41:57,548 --> 00:41:58,783
Susan:
You guys are awesome.

1100
00:41:58,783 --> 00:41:59,917
Scott: Oh, my gosh.

1101
00:41:59,917 --> 00:42:01,185
I'm sure your dad is
watching and very proud.

1102
00:42:01,185 --> 00:42:03,621
Thank you.
I love anything baseball.

1103
00:42:03,621 --> 00:42:04,989
Thank you, guys.

1104
00:42:06,057 --> 00:42:07,058
Whoo!

1105
00:42:07,058 --> 00:42:08,459
Oh, yeah!

1106
00:42:08,459 --> 00:42:10,995
I think our dad would be a
little surprised to see us three

1107
00:42:10,995 --> 00:42:13,664
on "Shark Tank" together.

1108
00:42:13,664 --> 00:42:16,267
But he would be proud
and -- and know

1109
00:42:16,267 --> 00:42:19,437
that we're here to carry on
his legacy and his invention.

1110
00:42:25,777 --> 00:42:50,635
♪♪