1 00:00:09,501 --> 00:00:12,360 Subtitles by explosiveskull Resync by GoldenBeard HI and colour removed by Simplicity 2 00:00:35,910 --> 00:00:37,430 Britain makes a noise. 3 00:00:38,710 --> 00:00:40,470 An actual noise, did you know that? 4 00:00:40,510 --> 00:00:42,590 I feel I should almost apologise. 5 00:00:42,630 --> 00:00:47,030 It says here you basically ran the Leave campaign, and, yet... 6 00:00:49,710 --> 00:00:52,910 ..and, yet, I doubt most people have ever heard of you. 7 00:00:52,950 --> 00:00:53,950 It groans. 8 00:00:55,670 --> 00:00:57,230 It's been groaning for some time. 9 00:00:59,030 --> 00:01:00,790 Must be annoying, 10 00:01:00,830 --> 00:01:02,630 Old Boris getting all the credit. 11 00:01:02,670 --> 00:01:04,590 Oh, I don't seek the limelight. 12 00:01:04,630 --> 00:01:08,310 A hum, that only very few people can hear. 13 00:01:08,350 --> 00:01:09,470 Never stopping. 14 00:01:10,750 --> 00:01:11,950 Mr Cummings? 15 00:01:11,990 --> 00:01:13,590 This inquiry was established 16 00:01:13,630 --> 00:01:15,910 by the Information Commissioner's Office 17 00:01:15,950 --> 00:01:19,110 following revelations concerning the European referendum 18 00:01:19,150 --> 00:01:21,790 four years ago in 2016. 19 00:01:21,830 --> 00:01:24,470 Its primary purpose is to investigate the use 20 00:01:24,510 --> 00:01:27,150 of our personal data in political campaigns, 21 00:01:27,190 --> 00:01:28,710 and the way in which it is rapidly... 22 00:01:28,750 --> 00:01:31,590 ..altering democratic processes here... 23 00:01:31,630 --> 00:01:34,830 A million important questions to be asked of our nation. 24 00:01:34,870 --> 00:01:37,390 Our species, our planet, 25 00:01:37,430 --> 00:01:39,270 and no-one's asking the right ones. 26 00:01:39,310 --> 00:01:42,270 I mean, we're an education Think Tank, primarily. 27 00:01:42,310 --> 00:01:44,430 And, er, well, you were once special advisor 28 00:01:44,470 --> 00:01:47,030 to the Education Secretary, so... 29 00:01:47,070 --> 00:01:48,750 Your reputation precedes you. 30 00:01:48,790 --> 00:01:51,150 Although we'll try not to believe everything we hear. 32 00:01:52,750 --> 00:01:55,310 All I hear is noise. 33 00:01:55,350 --> 00:01:58,510 Do you have any thoughts? Yeah, it's fucked, we're all fucked. 34 00:01:58,550 --> 00:02:01,670 What are your thoughts on providing strategy for our many clients? 35 00:02:01,710 --> 00:02:03,350 Be polite. Engaged. 36 00:02:03,390 --> 00:02:05,710 Don't tell them what you're really thinking. 37 00:02:05,750 --> 00:02:07,430 So... 38 00:02:07,470 --> 00:02:08,710 ..what do you think? 39 00:02:08,750 --> 00:02:10,030 What do I think? 40 00:02:10,070 --> 00:02:14,270 Just breathe, and think of Mary. Breathe? 41 00:02:14,310 --> 00:02:16,870 I think... Dominic? What do you think? 42 00:02:16,910 --> 00:02:17,950 Breathe. 43 00:02:17,990 --> 00:02:19,270 I think... 44 00:02:19,310 --> 00:02:20,390 Oh, shit. 45 00:02:20,430 --> 00:02:23,790 Stupid. You should advise your businesses that as a global society 46 00:02:23,830 --> 00:02:28,910 we are entering a series of profound economic, cultural, social 47 00:02:28,950 --> 00:02:31,790 and political transitions, the like of which the world has never seen. 48 00:02:31,830 --> 00:02:33,550 Educated people are the most stupid. 49 00:02:33,590 --> 00:02:35,830 Massive increase in resource requirements. 50 00:02:35,870 --> 00:02:39,310 You need an Odyssean education. A rising tide of religious extremism. 51 00:02:39,350 --> 00:02:42,070 A synthesis of...inter-generational inequality in the West 52 00:02:42,110 --> 00:02:45,310 on an historic level. Apollonian rationality and Dionysian intuition. 53 00:02:45,350 --> 00:02:48,190 I would tell them that for the past years, decades, even, 54 00:02:48,230 --> 00:02:50,150 this firm has failed... 55 00:02:51,430 --> 00:02:53,670 ..to prepare any of them for any of it. 57 00:03:02,630 --> 00:03:07,190 It's not like the UK has experienced anything like Brexit before. 58 00:03:07,230 --> 00:03:10,510 Brexit will never be a win-win. The course that Brexit will take... 59 00:03:10,550 --> 00:03:12,550 ..of our approach to Brexit. No-deal Brexit. 60 00:03:12,590 --> 00:03:15,070 We live in a multiverse of differing branches of history. 61 00:03:15,110 --> 00:03:16,950 Brexit. Brexit. Brexit. Brexit. 62 00:03:16,990 --> 00:03:19,870 My question is do you consider your campaign to have acted 63 00:03:19,910 --> 00:03:22,510 within accordance of British Law? 64 00:03:26,790 --> 00:03:30,350 And, in a different branch of history, I was never here, 65 00:03:30,390 --> 00:03:32,950 some of you voted differently, and this never happened. 66 00:03:34,110 --> 00:03:35,950 But I was. 67 00:03:35,990 --> 00:03:37,030 And it did. 68 00:03:39,310 --> 00:03:40,630 Everyone knows who won. 69 00:03:42,550 --> 00:03:44,390 But not everyone knows how. 71 00:04:05,230 --> 00:04:07,630 The battle of the continents 72 00:04:07,670 --> 00:04:09,470 becomes Europe's total war. 73 00:04:09,510 --> 00:04:12,830 In Amsterdam, Churchill proclaimed the need for a united Europe. 74 00:04:12,870 --> 00:04:17,110 General De Gaulle said "Non" to Britain joining the Common Market. 75 00:04:17,150 --> 00:04:20,470 People can work without restriction in any of the six countries. 76 00:04:20,510 --> 00:04:22,550 The particular problem is the price of food. 77 00:04:22,590 --> 00:04:25,190 Our entry into the EEC will make Europe the most powerful 78 00:04:25,230 --> 00:04:26,590 trading block in the world. 79 00:04:26,630 --> 00:04:28,750 We have our moment of opportunity. 80 00:04:28,790 --> 00:04:30,590 A chance of new greatness. 81 00:04:30,630 --> 00:04:32,030 Now we must take it. 82 00:04:32,070 --> 00:04:35,590 A splendid and decisive yes for Britain in Europe. 83 00:04:35,630 --> 00:04:36,950 I don't know what I'm voting for. 84 00:04:36,990 --> 00:04:38,990 I don't really see what good it's going to do us. 85 00:04:39,030 --> 00:04:41,550 We are asking for our own money back. 86 00:04:41,590 --> 00:04:44,310 We have not rolled back the frontiers of the state only 87 00:04:44,350 --> 00:04:47,110 to see them reimposed at European level. 88 00:04:50,990 --> 00:04:54,190 Suspending membership of the exchange rate mechanism. 89 00:04:54,230 --> 00:04:57,110 I will now form a majority Conservative government. 90 00:04:57,150 --> 00:05:00,150 Tomorrow, I will commence the process to hold a referendum on 91 00:05:00,190 --> 00:05:02,150 Britain's membership of the European Union. 92 00:05:45,990 --> 00:05:48,390 Sorry to mobilise you so quickly. 93 00:05:48,430 --> 00:05:50,630 No, no, that's what the WhatsApp group is for. 94 00:05:50,670 --> 00:05:53,710 Avengers Assemble. 95 00:05:55,550 --> 00:05:59,070 I don't really know what that is, but, erm, the past few years, 96 00:05:59,110 --> 00:06:01,630 a band of rebels has been meeting here regularly, 97 00:06:01,670 --> 00:06:03,910 away from, you know... 98 00:06:03,950 --> 00:06:06,670 It's very, erm, Tinker, Tailor. 99 00:06:06,710 --> 00:06:08,070 Well, it worked. 100 00:06:08,110 --> 00:06:11,270 We roused enough of the rabble to force Cameron's hand 101 00:06:11,310 --> 00:06:13,750 on a referendum, should he win the election. 102 00:06:13,790 --> 00:06:17,470 Obviously, not expecting to win outright. 103 00:06:17,510 --> 00:06:19,230 Well, he has, so it's happening. 104 00:06:19,270 --> 00:06:21,950 He'll be about to ask the biggest question a nation has asked itself 105 00:06:21,990 --> 00:06:26,230 in a generation, perhaps all generations - in or out? 106 00:06:26,270 --> 00:06:27,670 And we need a leader. 107 00:06:30,310 --> 00:06:31,950 Not me. 108 00:06:31,990 --> 00:06:33,870 Things are going to get pretty nasty. 109 00:06:35,430 --> 00:06:39,590 I can organise from the back, I can't lead an army. 110 00:06:41,790 --> 00:06:43,310 You need an attack dog for that. 111 00:06:47,270 --> 00:06:48,670 I have an idea. 112 00:06:50,670 --> 00:06:52,910 It is risky, though. 113 00:06:52,950 --> 00:06:54,830 He's different. 116 00:07:07,310 --> 00:07:09,790 And if you want to be a dog kebab, keep barking! 117 00:07:12,510 --> 00:07:13,950 Dom. 118 00:07:13,990 --> 00:07:15,990 Hi. Hello. 119 00:07:16,030 --> 00:07:19,790 Can we, erm... Can we have a chat? Er, yeah. 120 00:07:19,830 --> 00:07:21,310 Sure, why don't you come in. 121 00:07:23,310 --> 00:07:25,670 Douglas Carswell. Douglas. Hello, hello. 122 00:07:27,550 --> 00:07:29,030 So... 123 00:07:30,470 --> 00:07:32,350 ..what have you been up to, the past few... 124 00:07:33,790 --> 00:07:38,150 ..months? Two years, chucked it all in. 125 00:07:38,190 --> 00:07:40,510 Went to live on my dad's farm. 126 00:07:40,550 --> 00:07:42,230 Did a little bit of work. 127 00:07:42,270 --> 00:07:43,910 Meditated. 128 00:07:43,950 --> 00:07:47,590 Wrote a lot. Read. Thucydides, Kipling, Tolstoy. 129 00:07:47,630 --> 00:07:49,070 Right... 130 00:07:50,670 --> 00:07:56,470 So, Dom, what we're looking for is... 131 00:07:56,510 --> 00:08:00,030 Uh-uh. No way, I promised myself I'd never set foot in Westminster again. 132 00:08:00,070 --> 00:08:01,750 You can run this however you want. 133 00:08:03,710 --> 00:08:05,750 Look, setting up a campaign is like setting up 134 00:08:05,790 --> 00:08:08,710 a multi-million pound start-up, except you're warning investors 135 00:08:08,750 --> 00:08:11,230 there's nothing to sell and no profit to be made from it. 136 00:08:11,270 --> 00:08:12,870 In other words, a fucking nightmare. 137 00:08:12,910 --> 00:08:15,270 Just leave those investors to me. 138 00:08:15,310 --> 00:08:18,830 Because I can leave strategy for the most part to you. No. 139 00:08:21,990 --> 00:08:23,630 Dominic. 140 00:08:23,670 --> 00:08:28,270 All your life you've been promised people would listen to your ideas, 141 00:08:28,310 --> 00:08:31,550 and time and time again, the Establishment got scared. 142 00:08:32,710 --> 00:08:33,910 They betrayed you. 143 00:08:35,790 --> 00:08:38,830 Here's your chance to really change things. Like never before. 145 00:08:53,150 --> 00:08:58,310 It's OK. You can take your time. Of course. 146 00:08:58,350 --> 00:09:01,110 Except we don't have any. We need to be first out the gate. 147 00:09:01,150 --> 00:09:04,310 Before the pro-EU side you mean? I'm talking about our own side. 148 00:09:05,270 --> 00:09:07,830 You do you know who Arron Banks is? 149 00:09:15,670 --> 00:09:19,710 I know UKIP might give off this blokey, jokey vibe. 150 00:09:19,750 --> 00:09:21,990 But I'm afraid a lot of their views are... 151 00:09:22,030 --> 00:09:24,430 ..well, nothing to laugh about. 152 00:09:24,470 --> 00:09:27,870 If these right-wing thugs try and run the out campaign, 153 00:09:27,910 --> 00:09:31,030 they'll kill it. We need a more respectable alternative. 154 00:10:11,390 --> 00:10:14,670 No. No. No, Arron, you mad bugger. You mad bugger! 156 00:10:16,870 --> 00:10:18,870 How are you? 157 00:10:18,910 --> 00:10:20,350 I'm knackered. 158 00:10:20,390 --> 00:10:23,190 Sorry, Arron. I can't be angry at you. 159 00:10:23,230 --> 00:10:25,390 Come on, let's have a drink. 160 00:10:26,590 --> 00:10:30,150 I don't know. Seven tries at winning a seat, seven losses. 161 00:10:30,190 --> 00:10:31,990 And, now, the party too. 162 00:10:32,030 --> 00:10:34,830 Stitch up, arseholes, all of them. 163 00:10:34,870 --> 00:10:39,270 I'd put my fist down their throat, tear out their spine, 164 00:10:39,310 --> 00:10:41,030 only they don't have one. 165 00:10:41,070 --> 00:10:43,710 Stay. Lead. 166 00:10:43,750 --> 00:10:45,990 I said I'd resign. 167 00:10:46,030 --> 00:10:49,910 People come back from the dead all time, look at Jesus. 168 00:10:49,950 --> 00:10:52,670 He only came back twice, it'd be my third. 169 00:10:55,470 --> 00:10:57,190 But, you know, if... 170 00:10:59,430 --> 00:11:01,310 If I were to, then... 171 00:11:03,110 --> 00:11:05,430 I'm sorry to have to ask this, Arron, but... 172 00:11:05,470 --> 00:11:07,030 You want more money. 173 00:11:15,710 --> 00:11:18,350 He's back! I knew it! 174 00:11:18,390 --> 00:11:23,710 Now, look, this referendum, it's going to be a Tory-led, Westminster 175 00:11:23,750 --> 00:11:27,030 operation with us lot being edged out. Me! And I've been 176 00:11:27,070 --> 00:11:29,430 my whole bloody life fighting for this 177 00:11:29,470 --> 00:11:32,510 and I can't let that happen, and I won't! 178 00:11:32,550 --> 00:11:36,110 All right. All right. 179 00:11:38,390 --> 00:11:40,670 All right, let's gate-crash. 180 00:11:40,710 --> 00:11:42,910 Let's make a right bloody mess. 182 00:11:44,750 --> 00:11:47,830 FREEEEDOOOOOOOOOM! 186 00:12:30,630 --> 00:12:33,110 Hi! Victoria. Hi. 187 00:12:33,150 --> 00:12:35,470 Good morning. Morning. 188 00:12:35,510 --> 00:12:37,670 Douglas Carswell. Victoria Woodcock. 189 00:12:41,310 --> 00:12:44,070 Douglas, Matthew, when shall we three meet again? 190 00:12:44,110 --> 00:12:45,470 Speaking of... 191 00:12:49,310 --> 00:12:52,070 Gunpowder, treason, and plot. 193 00:13:03,590 --> 00:13:06,270 We'll have the entire apparatus of the British State against us. 194 00:13:06,310 --> 00:13:09,230 They'll have the endorsement of all the major political parties. 195 00:13:09,270 --> 00:13:11,190 With their database of 40 million voters, 196 00:13:11,230 --> 00:13:14,550 who they are, where they are. Which we'll have no access to? 197 00:13:14,590 --> 00:13:16,350 We'll have to start from scratch. 198 00:13:16,390 --> 00:13:19,110 They get set the timetable, frame the entire debate. I know. 199 00:13:21,390 --> 00:13:24,390 I'll need total autonomy on the overarching philosophy. 200 00:13:24,430 --> 00:13:26,750 I did picture a more collaborative process. Absolutely. 201 00:13:26,790 --> 00:13:28,350 We'll, er, we'll work out the details. 202 00:13:41,390 --> 00:13:42,870 Let's get started. 203 00:14:09,665 --> 00:14:14,465 How to change the course of history, lesson one... 204 00:14:15,905 --> 00:14:18,185 ..kill conventional wisdom. 205 00:14:18,225 --> 00:14:22,385 Napoleon. Otto von Bismarck. Pay attention, Douglas. 206 00:14:22,425 --> 00:14:24,265 Alexander the Great. 207 00:14:24,305 --> 00:14:27,305 This is where we draw our wisdom from, the true disrupters of Europe. 208 00:14:27,345 --> 00:14:29,065 Socrates. Sun Tzu. Chairman Mao. 209 00:14:29,105 --> 00:14:31,785 That's all very well, first, we need to win designation. 210 00:14:31,825 --> 00:14:34,105 Only one group gets to campaign as the official In, 211 00:14:34,145 --> 00:14:37,705 one as the official Out. Then we test our messages with focus groups. 212 00:14:37,745 --> 00:14:39,985 What do you think I've been doing? I've already done it. 213 00:14:40,025 --> 00:14:42,145 So what is it you don't like about the European Union? 214 00:14:42,185 --> 00:14:43,785 Is it the size of it? What is it 215 00:14:43,825 --> 00:14:47,305 you don't like about the EU? What is it you don't like? What about it? 216 00:14:47,345 --> 00:14:50,145 The fact it's "over there"? Do you know who your MEP is? 217 00:14:50,185 --> 00:14:52,785 Do you know what an MEP does? You didn't know you had an MEP? 218 00:14:52,825 --> 00:14:55,505 You can't just go to a pub, Dom. There's a science to it. 219 00:14:55,545 --> 00:14:58,945 What about it? What about immigration? Is it immigration? 220 00:14:58,985 --> 00:15:01,225 Is it immigration? You can be honest, is it immigration? 221 00:15:01,265 --> 00:15:02,945 What about immigration? Is it race? 222 00:15:02,985 --> 00:15:06,145 Is it different races not mixing? Is it race? Not being integrated? 223 00:15:06,185 --> 00:15:08,825 People are feeling angrier. Left out. Ignored. What else? 224 00:15:08,865 --> 00:15:11,225 Don't think our kids will have a better future than us. 225 00:15:11,265 --> 00:15:12,985 Children's legacy. 226 00:15:13,025 --> 00:15:15,625 You think there should be a cap on immigration? Is it the numbers? 227 00:15:15,665 --> 00:15:17,745 Maybe it's the numbers? You think it's too many too? 228 00:15:17,785 --> 00:15:20,985 We spend more time than ever online, but we feel more alone. 229 00:15:21,025 --> 00:15:22,745 Ain't that the truth, Douglas?! 230 00:15:22,785 --> 00:15:24,065 Er... 231 00:15:24,105 --> 00:15:26,385 Is it the type of people they're bringing over? Is it too many? 232 00:15:26,425 --> 00:15:28,625 What's too many for you? You don't believe the numbers? 233 00:15:28,665 --> 00:15:31,945 You think they're not being counted properly, you don't think you can trust the figures? 234 00:15:31,985 --> 00:15:34,185 We're not getting married as much? Less of us have faith. 235 00:15:34,225 --> 00:15:35,305 We're not saving as much. 236 00:15:35,345 --> 00:15:38,745 We trust less the institutions and people our parents trusted. 237 00:15:38,785 --> 00:15:41,705 Except the NHS, which we love. But think it's fundamentally fucked. 238 00:15:48,585 --> 00:15:51,425 Which countries don't you like that have already joined? 239 00:15:51,465 --> 00:15:54,025 That have joined already? Why not? Why not? Why not? 240 00:15:55,465 --> 00:15:57,425 And who don't you want to join next? 241 00:15:57,465 --> 00:16:00,425 Who don't you want to join next? Why, why don't you want... 242 00:16:00,465 --> 00:16:03,225 Why? Why? Why not? Why? Why don't you? 243 00:16:03,265 --> 00:16:05,345 Turkey. Interesting. 244 00:16:05,385 --> 00:16:09,385 So it was... America, '92 campaign, that changed all campaigns. 245 00:16:09,425 --> 00:16:12,105 First of the Four Fundamentals to win this? Er... 246 00:16:12,145 --> 00:16:15,345 No? Message...discipline. 247 00:16:15,385 --> 00:16:17,265 Loss of national identity. Clear. 248 00:16:17,305 --> 00:16:18,985 Sovereignty. Digestible. 249 00:16:19,025 --> 00:16:21,505 Loss of community. Simple. Independence. 250 00:16:21,545 --> 00:16:25,305 Message repeated over, and over, and over. 251 00:16:29,105 --> 00:16:31,425 How did we get in to this? 252 00:16:31,465 --> 00:16:33,385 What's our message? 253 00:16:33,425 --> 00:16:36,265 What's our message? What's our message? 254 00:16:38,025 --> 00:16:40,025 What's our message? 255 00:16:40,065 --> 00:16:44,465 What's our message? What's our message? What's our message? 256 00:16:44,505 --> 00:16:46,345 It can't just be a slogan. 257 00:16:46,385 --> 00:16:48,665 We need to capture a feeling. 258 00:16:48,705 --> 00:16:50,345 What's the feeling? 259 00:16:55,745 --> 00:16:59,385 My father used to work on a rig. Oil. 260 00:17:01,265 --> 00:17:04,025 All those pockets of energy, hidden, 261 00:17:04,065 --> 00:17:08,665 deep down in the earth, built up over long periods of time. 262 00:17:10,465 --> 00:17:12,905 Groaning, moaning... 263 00:17:14,665 --> 00:17:16,945 ..waiting for a release, an outlet. 264 00:17:19,745 --> 00:17:23,625 All he had to do was find out where they were and start digging down, 265 00:17:23,665 --> 00:17:26,025 open up the well, and let that pressure out. 266 00:17:27,825 --> 00:17:31,985 We can tap into all these little wells of resentment, all these 267 00:17:32,025 --> 00:17:35,665 little pressures that have been building up, ignored, over time. 268 00:17:38,025 --> 00:17:42,785 We could make this about something more than Europe. 269 00:17:42,825 --> 00:17:46,265 Europe just becomes a symbol, a cypher, 270 00:17:46,305 --> 00:17:50,785 for everything. Every bad thing that is happening has happened. 271 00:18:16,185 --> 00:18:17,465 It's brilliant. 272 00:18:19,865 --> 00:18:23,225 Take...control. 273 00:18:24,305 --> 00:18:26,865 I like it. Simple, clear. 274 00:18:26,905 --> 00:18:29,585 Empowering. Brilliant. 275 00:18:29,625 --> 00:18:33,065 Let's get it out there. Maybe. I dunno. Maybe. 276 00:18:34,345 --> 00:18:36,785 We should start sounding it out with our growing band of MPs. 277 00:18:36,825 --> 00:18:39,545 Why? Well, their experience in this is invaluable. 278 00:18:39,585 --> 00:18:40,825 We don't need them, 279 00:18:40,865 --> 00:18:43,545 we're going to be making decisions based on science and data. 280 00:18:43,585 --> 00:18:46,625 No matter how counter-intuitive to traditional political thinking. 281 00:18:46,665 --> 00:18:50,025 No advertisers, no snake oil salesmen, or fucking Saatchis. 282 00:18:50,065 --> 00:18:52,865 We're gonna follow algorithmic, statistical analysis. 283 00:18:52,905 --> 00:18:55,705 We don't need to put up with any prima donna MPs. Understood? 284 00:18:55,745 --> 00:18:58,865 Sure. Sounds good. We need to make sure they're on side. 285 00:18:58,905 --> 00:19:01,585 They are the face of politics and don't we want as broad a 286 00:19:01,625 --> 00:19:02,825 coalition as possible? 287 00:19:02,865 --> 00:19:04,545 Also, Dom, I have invited 288 00:19:04,585 --> 00:19:06,745 a couple of them onto the board. 289 00:19:09,025 --> 00:19:12,665 A board? Ugh, I'll say. 290 00:19:13,985 --> 00:19:15,905 BOARD to death. 291 00:19:15,945 --> 00:19:20,705 A boring board game of players who should not be allowed to pass Go. 293 00:19:35,145 --> 00:19:36,945 These so-called political rebels, who, 294 00:19:36,985 --> 00:19:39,265 for 20 years of failing the Euro-sceptic cause, are still 295 00:19:39,305 --> 00:19:42,345 going to sit here and lecture me on how best to win this war, you watch. 296 00:19:42,385 --> 00:19:45,385 We wanted to share with you some of our experience 297 00:19:45,425 --> 00:19:49,345 of spearheading this movement, long before... 298 00:19:49,385 --> 00:19:51,545 ..well, before you came along. 299 00:19:51,585 --> 00:19:54,905 That'd be great. We'd, er, love to hear your ideas for the ground war. 300 00:19:54,945 --> 00:19:57,705 Well, I'm more concerned with the air war, actually. Digital. 301 00:19:57,745 --> 00:20:00,865 Social media. You mean the Facebook and things. 302 00:20:03,625 --> 00:20:06,865 Yep. I-I can see you're into all this new-fangled tech stuff, 303 00:20:06,905 --> 00:20:08,625 Dominic, and I'm sure that has a place, 304 00:20:08,665 --> 00:20:11,905 but the first step must be reaching voters direct. 305 00:20:11,945 --> 00:20:15,545 Old school, doorstep, stalls in market squares, posters. 306 00:20:15,585 --> 00:20:17,385 Posters? And for that, you need the MPs. 307 00:20:17,425 --> 00:20:20,145 As many on our side, as opposed to theirs. 308 00:20:20,185 --> 00:20:21,625 They have the local knowledge. 309 00:20:21,665 --> 00:20:24,665 Our focus will be on building a digital system that will 310 00:20:24,705 --> 00:20:26,785 provide us with the empirical evidence we need 311 00:20:26,825 --> 00:20:29,305 to understand who our voters are and what they want to hear. 312 00:20:29,345 --> 00:20:31,865 I knew it, I warned you. I think what Dom means is... 313 00:20:31,905 --> 00:20:35,305 Some of us have been waiting a lifetime to get to this point. 314 00:20:35,345 --> 00:20:37,225 Not to have it ruined by some... 315 00:20:37,265 --> 00:20:41,585 ..some geeky anarchist who wants to show off. 316 00:20:41,625 --> 00:20:44,945 I just want to get us over the line, something that MPs have failed to do 317 00:20:44,985 --> 00:20:47,305 since this movement begun over 40 years ago. 318 00:20:47,345 --> 00:20:48,825 Excuse me. With respect, 319 00:20:48,865 --> 00:20:51,785 this referendum is a really dumb idea. 320 00:20:53,185 --> 00:20:55,025 What?! I think what we're emphasising is... 321 00:20:55,065 --> 00:20:57,785 Referendums are quite literally the worst way to decide anything. 322 00:20:57,825 --> 00:21:00,385 Dom. They're divisive, they pretend that complex choices 323 00:21:00,425 --> 00:21:02,705 are simple binaries, red or blue, black or white, 324 00:21:02,745 --> 00:21:05,385 and we know there are more nuanced and sophisticated ways out there, 325 00:21:05,425 --> 00:21:07,105 to make political change and reform, 326 00:21:07,145 --> 00:21:10,265 not that we live in a nuanced, or political age, do we? 327 00:21:10,305 --> 00:21:12,465 Political discourse has become utterly moronic, 328 00:21:12,505 --> 00:21:15,225 thanks to the morons who run it. Really. But there it is. 329 00:21:15,265 --> 00:21:17,825 If that is the way it is to be, then I will get us across the line, 330 00:21:17,865 --> 00:21:20,105 in whatever way I can, but in order to do that, 331 00:21:20,145 --> 00:21:22,585 we have to restack the odds in our favour. 332 00:21:22,625 --> 00:21:24,825 We have to hack the political system. Hack it? 333 00:21:24,865 --> 00:21:27,385 Like a cyber hack. Get in through the back door, 334 00:21:27,425 --> 00:21:29,545 reprogram the system so it starts working for us. 335 00:21:29,585 --> 00:21:31,985 You're talking about posters and flyers, 336 00:21:32,025 --> 00:21:34,145 I'm talking about altering the matrix of politics. 337 00:21:38,265 --> 00:21:39,545 Dominic, for the love of God, 338 00:21:39,585 --> 00:21:42,025 you need to learn to be a little more patient... I won't suffer 339 00:21:42,065 --> 00:21:44,105 fools, therefore I won't suffer 90% of politicians. 340 00:21:44,145 --> 00:21:47,145 Frankly, I don't see the point in them, and... What the fuck? 341 00:21:47,185 --> 00:21:51,545 Dominic, I'm so sorry, they just, like, barged their way in. 342 00:21:51,585 --> 00:21:53,225 I'll leave you to it. 343 00:21:53,265 --> 00:21:58,025 So, chaps, why the bloody hell aren't we working together? 344 00:21:58,065 --> 00:22:02,785 Hm? Your campaign, our campaign, as one. Unstoppable. 345 00:22:02,825 --> 00:22:05,825 I've got call centres. I've got money - nine million quid 346 00:22:05,865 --> 00:22:08,105 I've donated - before the spending ceiling kicks in, 347 00:22:08,145 --> 00:22:10,385 which I think is the largest donation 348 00:22:10,425 --> 00:22:13,705 in British political history. Is that right, Nige? 349 00:22:13,745 --> 00:22:15,505 Yeah, that's right, Arron. 350 00:22:15,545 --> 00:22:19,425 And what have you got? Ah, experience. 351 00:22:19,465 --> 00:22:23,385 Expertise. Contacts in Parliament, of course, the MPs. 352 00:22:23,425 --> 00:22:25,225 MPs are useless, fuck the MPs. 353 00:22:25,265 --> 00:22:27,305 Everything you've been briefing on so far, 354 00:22:27,345 --> 00:22:28,745 not one mention of immigration. 355 00:22:28,785 --> 00:22:31,345 That's on purpose, we don't want to bring... 356 00:22:31,385 --> 00:22:34,465 Oh, don't come over all bleeding bloody hearts, it's bollocks. 357 00:22:34,505 --> 00:22:38,145 You know, you turn up for five minutes and you think you 358 00:22:38,185 --> 00:22:42,105 know the lot. Well, I have been fighting with this my whole life. 359 00:22:42,145 --> 00:22:43,585 And I know what lands. 360 00:22:43,625 --> 00:22:46,465 People already know what they think about immigration, the people 361 00:22:46,505 --> 00:22:49,505 we're trying to win over, the people we need to win, extend beyond UKIP. 362 00:22:49,545 --> 00:22:52,785 Oh. So you don't want to make the bien pensants sitting around 363 00:22:52,825 --> 00:22:55,865 your London dinner table uncomfortable? We don't need 'em, 364 00:22:55,905 --> 00:22:57,705 we need normal people. 365 00:22:57,745 --> 00:23:00,665 We need 50% of the entire country, plus one. 366 00:23:00,705 --> 00:23:03,545 Second fundamental of running a successful campaign - build a 367 00:23:03,585 --> 00:23:06,385 broad coalition of voters. And for that you need to be respectable. 368 00:23:06,425 --> 00:23:08,985 No offence. 'Scuse me. Let me tell you who we're up against, 369 00:23:09,025 --> 00:23:11,705 who's setting themselves up, over the river, to destroy us. 370 00:23:11,745 --> 00:23:14,585 Lucy Thomas, ex-producer of BBC's Newsnight programme. 371 00:23:14,625 --> 00:23:16,745 So she'll know how to handle the press. 372 00:23:16,785 --> 00:23:19,465 Director of the campaign - Will Straw, son of Jack, 373 00:23:19,505 --> 00:23:20,945 failed his MP race in 2015. 374 00:23:20,985 --> 00:23:23,185 Typical establishment thinking - if it didn't work first time, 375 00:23:23,225 --> 00:23:25,745 try it again. Ryan Coetzee, Director of Strategy, 376 00:23:25,785 --> 00:23:27,945 he's Nick Clegg's former special adviser. 377 00:23:27,985 --> 00:23:31,065 Labour and Lib Dem hate each other post-coalition. That won't work. 378 00:23:31,105 --> 00:23:33,945 Oh, yeah, no, it's a proper left and centre-left love-in. 379 00:23:33,985 --> 00:23:36,905 You've got the Greens, and the Welsh, but not as interesting 380 00:23:36,945 --> 00:23:39,465 as these, the one true enemy they both share. Tories. 381 00:23:39,505 --> 00:23:42,865 The Number Ten machine. Headed up by - trumpets please... 382 00:23:42,905 --> 00:23:45,985 Craig Oliver. Cameron's communication director? 383 00:23:46,025 --> 00:23:48,785 Position held, as we know, by a long succession of bastards. 384 00:23:48,825 --> 00:23:52,705 Campbell. Coulson. This one's more out-of-the-limelight, 385 00:23:52,745 --> 00:23:56,145 ostensibly in control, composed, he's furiously loyal to his boss. 386 00:23:56,185 --> 00:23:59,825 I can tell you that we, er, well, we have a little history. 387 00:23:59,865 --> 00:24:02,625 Dominic Cummings is basically mental. 388 00:24:03,665 --> 00:24:05,345 We had to all but ban him from Number Ten. 389 00:24:05,385 --> 00:24:08,025 He's desperate to be seen as this visionary architect 390 00:24:08,065 --> 00:24:09,105 of a new world order, 391 00:24:09,145 --> 00:24:11,905 but actually he's just an egotist with a wrecking ball. 392 00:24:13,185 --> 00:24:15,625 It does, however, mean that he's... 393 00:24:17,105 --> 00:24:18,425 Well, he's, unpredictable. 394 00:24:18,465 --> 00:24:20,305 I know how to beat Oliver. 395 00:24:20,345 --> 00:24:23,705 Conventional wisdom is a disease that the British are peculiarly 396 00:24:23,745 --> 00:24:26,785 susceptible to, and he certainly hasn't been inoculated. 397 00:24:26,825 --> 00:24:28,385 I want to be upfront. 398 00:24:28,425 --> 00:24:32,465 The PM isn't entirely sure why all this shouldn't be run by and 399 00:24:32,505 --> 00:24:33,745 out of Number Ten, so... 400 00:24:33,785 --> 00:24:36,785 I'm sure you don't mean to imply that you're here to give us 401 00:24:36,825 --> 00:24:39,465 the once-over, check us out. 402 00:24:39,505 --> 00:24:41,625 No, that's exactly what I meant. 403 00:24:41,665 --> 00:24:44,345 Andrew Cooper, our chief pollster. 404 00:24:44,385 --> 00:24:47,705 Hello. Our lead strategist on the Scottish Independence ref, 405 00:24:47,745 --> 00:24:51,745 which we won. Just. Which we won, despite those final polls, 406 00:24:51,785 --> 00:24:54,305 and the general election, which we also won - ditto. 407 00:24:54,345 --> 00:24:57,145 So take comfort in that we do actually know 408 00:24:57,185 --> 00:24:59,785 how to win things which, present company, 409 00:24:59,825 --> 00:25:01,825 politely and respectfully... 410 00:25:04,065 --> 00:25:05,465 Look, 411 00:25:05,505 --> 00:25:09,665 we know there are historic divides between us all. 412 00:25:09,705 --> 00:25:13,065 But without getting all Hollywood about coming together for the 413 00:25:13,105 --> 00:25:16,505 greater good, that is basically what we're going to have to do. 414 00:25:16,545 --> 00:25:19,505 I'm not saying let's all have a circle jerk. Circle what? 415 00:25:19,545 --> 00:25:22,385 Jesus. But this is about as serious as it gets. 416 00:25:22,425 --> 00:25:25,225 There's the danger which we saw in Scotland of having unleashed 417 00:25:25,265 --> 00:25:28,545 something which we can't then control. 418 00:25:28,585 --> 00:25:33,185 An establishment enemy needs a people's army to thrash them! 419 00:25:33,225 --> 00:25:36,825 You need Nigel, he should front the TV debates, do the rallies. 420 00:25:36,865 --> 00:25:40,065 We will be guided by data and polling, Nigel may be 421 00:25:40,105 --> 00:25:42,905 an asset, maybe not, we'll see. Nothing personal. 422 00:25:42,945 --> 00:25:46,585 Ah, fuck this. He's a fucking waste of space. 423 00:25:47,825 --> 00:25:49,185 Christ. 424 00:25:53,145 --> 00:25:55,905 That's a lot of money walking out of the door. 425 00:25:55,945 --> 00:25:58,225 That is a mathematical paradox walking out of the door. 426 00:25:58,265 --> 00:26:01,025 Every time that Nigel Farage's popularity increases nationwide, 427 00:26:01,065 --> 00:26:03,545 the support for Brexit decreases nationwide. 428 00:26:03,585 --> 00:26:05,225 Puts everyone else off. So, no! 429 00:26:05,265 --> 00:26:07,185 But they'll be out there anyway, gobbing off. 430 00:26:07,225 --> 00:26:09,625 Wouldn't it be better to have them pissing out of the tent 431 00:26:09,665 --> 00:26:12,825 rather than pissing in? If we can control their rhetoric, on... 432 00:26:15,025 --> 00:26:17,385 Oh, unless we get them to do the heavy lifting 433 00:26:17,425 --> 00:26:20,665 on the migration stuff, and then we can keep our hands clean? 434 00:26:22,785 --> 00:26:24,585 That is a dangerous game, Dom. 435 00:26:24,625 --> 00:26:28,305 They're going to do what they're going to do, we'll do what we do. 436 00:26:29,425 --> 00:26:31,305 Parky, where are we at? 438 00:26:41,785 --> 00:26:43,745 How do? 439 00:26:43,785 --> 00:26:46,345 I wasn't aware you were a member. 440 00:26:46,385 --> 00:26:48,705 I just joined. What are the odds? 441 00:26:48,745 --> 00:26:51,505 Would you like any assistance with your hair or just general...? 442 00:26:51,545 --> 00:26:54,585 No, no, I'm fine, thanks. I mean, unless you can help it grow back. 443 00:26:54,625 --> 00:26:57,105 Why do you think your lot will get the designation over Farage? 444 00:26:57,145 --> 00:26:59,785 He's the face of the anti-EU cause. Yeah, but their arguments will only 445 00:26:59,825 --> 00:27:02,305 reach a narrow base. Whereas, ours, we hope, will reach everyone. 446 00:27:02,345 --> 00:27:05,265 How are you getting on, your side? We shouldn't be talking... 447 00:27:05,305 --> 00:27:08,345 Don't be a dick, John, why the hell are there two competing 448 00:27:08,385 --> 00:27:10,825 Out teams, both fighting for the same donors, MPs? 449 00:27:10,865 --> 00:27:13,985 It makes no bloody sense. We should join together. 450 00:27:14,025 --> 00:27:17,225 Cummings would never allow that. Why not? 451 00:27:17,265 --> 00:27:19,025 He hates you. 452 00:27:19,065 --> 00:27:21,025 What are your expectations, realistically? 453 00:27:21,065 --> 00:27:23,865 Well, ideally it would be to create the biggest political upset 454 00:27:23,905 --> 00:27:26,425 the world's seen since the fall of the Berlin Wall. 455 00:27:37,505 --> 00:27:39,265 So what does your campaign look like? 456 00:27:39,305 --> 00:27:41,745 I'd like to think it looks like an insurgence 457 00:27:41,785 --> 00:27:43,385 against the establishment. 458 00:27:45,945 --> 00:27:48,465 You're not looking to be more collegiate, respectful, than that? 459 00:27:48,505 --> 00:27:51,465 Why? It's a fucking war. Total war. 460 00:27:51,505 --> 00:27:54,745 In total war, there's only one side left standing. You'd be fine about 461 00:27:54,785 --> 00:27:56,385 bringing down the Prime Minister? 462 00:27:56,425 --> 00:27:58,905 He deserves to be brought down, the Prime Minister's crap. 463 00:27:58,945 --> 00:28:01,985 Are you reading this? I don't mind him having the odd bit of publicity, 464 00:28:02,025 --> 00:28:05,185 but hell's fucking bells, he attacked the PM! 465 00:28:05,225 --> 00:28:07,505 Does he not know there are things you do not do? 466 00:28:07,545 --> 00:28:11,065 Does he always have to be so... you know - 467 00:28:11,105 --> 00:28:12,385 himself?! 469 00:28:21,065 --> 00:28:23,625 Hello. Matthew? It's Dan. 470 00:28:24,905 --> 00:28:26,585 We need to talk about Dom. 473 00:29:17,110 --> 00:29:18,470 Dominic? 474 00:29:20,390 --> 00:29:22,790 Zack Massingham, Aggregate IQ. 475 00:29:29,990 --> 00:29:31,870 Was pleased to get your message. 476 00:29:31,910 --> 00:29:34,510 We've been trying to get in touch with you, actually. Really? 477 00:29:36,430 --> 00:29:38,590 You were surprisingly hard to find online, 478 00:29:38,630 --> 00:29:40,190 for an online analytics company. 479 00:29:40,230 --> 00:29:43,390 Not really in the business of advertising what we do. 480 00:29:43,430 --> 00:29:46,550 Which is what? Just so that I am absolutely sure it's what I need. 481 00:29:46,590 --> 00:29:50,430 Technically, we use sophisticated algorithms to micro-target 482 00:29:50,470 --> 00:29:52,310 populations in political campaigns. 483 00:29:52,350 --> 00:29:55,150 The other side has a voter database that I don't have access to, and 484 00:29:55,190 --> 00:29:57,950 I need to build my own, find voters, and target them with our ads. 485 00:29:59,950 --> 00:30:02,870 We're becoming a little more sophisticated than that now. 486 00:30:08,870 --> 00:30:13,030 Arron, this is Robert Mercer, an old family friend, 487 00:30:13,070 --> 00:30:16,110 and an investor in, well, all of this. 488 00:30:16,150 --> 00:30:18,030 Nigel, good to see you again. 489 00:30:18,070 --> 00:30:20,510 London was always going to be a key front in our cultural war 490 00:30:20,550 --> 00:30:23,870 against the political class. It feels like something's coming, 491 00:30:23,910 --> 00:30:27,870 doesn't it? Fuck, I hope so. I should introduce you to Steve. 492 00:30:27,910 --> 00:30:29,590 Steve Bannon, chairman of Breitbart. 493 00:30:29,630 --> 00:30:32,110 He's also on the board of one of my other little projects. 494 00:30:32,150 --> 00:30:35,870 A data-mining company, election specialists, combined. 495 00:30:35,910 --> 00:30:37,950 It's new. 496 00:30:37,990 --> 00:30:40,150 Just been working on Ted Cruz's campaign. 497 00:30:40,190 --> 00:30:42,150 When we began he was only polling 3%. 498 00:30:42,190 --> 00:30:45,310 We got him up into the forties. An unprecedented leap. 499 00:30:45,350 --> 00:30:47,270 Simply through behavioural micro-targeting, 500 00:30:47,310 --> 00:30:50,030 finding where the voters you can convert are, 501 00:30:50,070 --> 00:30:53,190 and knowing the messages that will convert them. 502 00:30:53,230 --> 00:30:55,190 Silicon Valley, eh? 503 00:30:55,230 --> 00:30:58,310 It's my kind of people. The Brits. 504 00:30:58,350 --> 00:31:00,270 Cambridge Analytica. 505 00:31:01,510 --> 00:31:04,510 And beyond. He went to a refugee camp in the Lebanon 506 00:31:04,550 --> 00:31:06,070 and he said you must understand 507 00:31:06,110 --> 00:31:08,550 that 2% of these people are Jihadi activists. 508 00:31:08,590 --> 00:31:09,950 Now, that's the truth. 509 00:31:09,990 --> 00:31:13,070 Money is one thing, Mr Banks, but data is power. 510 00:31:14,710 --> 00:31:17,350 You see, this is all just beginning. 511 00:31:17,390 --> 00:31:20,230 Technology has moved beyond "you like this, so you might like that". 512 00:31:20,270 --> 00:31:23,430 Internet algorithms learn about our behaviour, our psychology even, 513 00:31:23,470 --> 00:31:24,990 our emotional state. 514 00:31:25,030 --> 00:31:28,670 These social media platforms know what questions we're asking, 515 00:31:28,710 --> 00:31:31,070 what keeps us awake at night, when we sleep, where we go, 516 00:31:31,110 --> 00:31:34,190 who we go there with, and therefore the system can make predictions. 517 00:31:34,230 --> 00:31:37,790 And does. Embarrassingly accurate ones. 518 00:31:37,830 --> 00:31:39,030 Such as? 519 00:31:41,590 --> 00:31:45,310 OK, so, like, Facebook knows when you're falling out of love 520 00:31:45,350 --> 00:31:47,590 with your partner. 521 00:31:47,630 --> 00:31:51,510 Yeah. It didn't mean to discover it, wasn't its intention, 522 00:31:51,550 --> 00:31:55,110 but two billion people constantly inputting into the database a 523 00:31:55,150 --> 00:31:58,350 dozen times a day? Patterns form. Behaviours overlap. 524 00:31:58,390 --> 00:32:01,950 So, what, it just targets, or micro-targets, your message? 525 00:32:01,990 --> 00:32:03,190 That's all? 526 00:32:04,350 --> 00:32:06,350 Mmmm, not just all. 527 00:32:06,390 --> 00:32:09,910 What it means is that we can design and distribute thousands of 528 00:32:09,950 --> 00:32:12,630 different adverts that vary, depending on 529 00:32:12,670 --> 00:32:14,310 who we're sending them to. 530 00:32:14,350 --> 00:32:17,110 So, your timeline will be slightly different to your friend's, 531 00:32:17,150 --> 00:32:22,630 your mum's, and so on. And our software can test how effective 532 00:32:22,670 --> 00:32:26,030 certain ads are on certain people, in terms of liking, clicking, 533 00:32:26,070 --> 00:32:27,670 sharing, and then learn how to 534 00:32:27,710 --> 00:32:30,310 adapt them, to improve them, 535 00:32:30,350 --> 00:32:31,590 in real time. 536 00:32:33,390 --> 00:32:34,870 In real time? 537 00:32:34,910 --> 00:32:36,590 Mm-hm. 538 00:32:38,110 --> 00:32:40,470 What's in it for you? Truthfully? 539 00:32:40,510 --> 00:32:44,710 Our problem is that we haven't found a large enough test case yet 540 00:32:44,750 --> 00:32:48,470 to understand this technology's effectiveness. 541 00:32:48,510 --> 00:32:52,230 A decent sample size. So we're just a trial, is that all? 542 00:32:53,630 --> 00:32:57,590 What, British democracy is a lab experiment for a greater prize? 543 00:33:01,030 --> 00:33:03,470 Blanket advertising is dead. 544 00:33:03,510 --> 00:33:06,910 We're updating and uploading all the time, by choice, 545 00:33:06,950 --> 00:33:10,070 teaching data companies and advertisers exactly who we are 546 00:33:10,110 --> 00:33:11,910 and what we want. 547 00:33:11,950 --> 00:33:16,230 Data that leads political parties to individual voters, with a message 548 00:33:16,270 --> 00:33:19,230 that is algorithmically tailored towards them. 549 00:33:19,270 --> 00:33:21,950 Look, it was Obama who led the way on this. 550 00:33:21,990 --> 00:33:24,910 A liberal. It's not about right versus left, 551 00:33:24,950 --> 00:33:27,030 it's about old versus new. 552 00:33:27,070 --> 00:33:30,550 This is the new politics, Dom. 553 00:33:30,590 --> 00:33:33,430 This is how you will win. 554 00:33:35,750 --> 00:33:37,910 It was entirely made of rubber. 556 00:33:41,390 --> 00:33:44,990 Oh, hello. Come in. How, are you? How nice to see you. 557 00:33:45,030 --> 00:33:47,670 John. Come and sit over there. 558 00:33:47,710 --> 00:33:50,390 Thank you. Tea? 559 00:33:50,430 --> 00:33:53,510 Oh, yes, please. Milk? Sugar? Er, a spot of milk. 560 00:33:53,550 --> 00:33:55,870 It's not just his me-me-me-ness, Matthew, 561 00:33:55,910 --> 00:33:58,830 fact is, his personality alienates people. 562 00:33:58,870 --> 00:34:01,830 David Cameron called him a career sociopath. 563 00:34:01,870 --> 00:34:04,790 Do you know, when he visits various Whitehall departments, 564 00:34:04,830 --> 00:34:06,710 he signs in as Osama Bin Laden, 565 00:34:06,750 --> 00:34:09,310 just for the sheer...! I don't know...he's just... 566 00:34:09,350 --> 00:34:11,230 He's so, he's so.... Inappropriate. Annoying. 567 00:34:11,270 --> 00:34:13,190 Yes, he is, he is - annoying. 568 00:34:13,230 --> 00:34:16,910 Do you know, Andy Coulson, the bloke in jail for phone hacking, 569 00:34:16,950 --> 00:34:19,590 he thought Cummings was too toxic to win broad support! 570 00:34:19,630 --> 00:34:24,310 Andy Coulson! Yeah, I-I-I know Dom can be, uh, unconventional, 571 00:34:24,350 --> 00:34:27,150 but there's no-one better to rally the troops. 572 00:34:27,190 --> 00:34:29,550 You, Matthew. 573 00:34:29,590 --> 00:34:31,510 It has to be you. 574 00:34:36,350 --> 00:34:39,030 You're only talking about locating people that the other side 575 00:34:39,070 --> 00:34:41,550 already have on the government database. You're thinking 576 00:34:41,590 --> 00:34:43,990 way too small. No-one's ever accused me of that before. 577 00:34:44,030 --> 00:34:46,390 What about those who are off the grid, who don't vote? 578 00:34:46,430 --> 00:34:49,150 Social media platforms are designed to find like-minded people 579 00:34:49,190 --> 00:34:53,670 better than people can. Our system will locate and target people 580 00:34:53,710 --> 00:34:56,190 that no campaign has ever targeted before - 581 00:34:56,230 --> 00:34:59,750 people who don't and have never voted. 582 00:34:59,790 --> 00:35:02,470 Anti-establishment, angry. 583 00:35:02,510 --> 00:35:05,590 Your people. Dominic, we have already started to find them. 584 00:35:05,630 --> 00:35:08,070 Three million extra votes. 585 00:35:08,110 --> 00:35:13,670 Fuck off. All of them yours. That the other side have no idea exist. 586 00:35:23,510 --> 00:35:25,070 Where's Matt? 588 00:35:28,430 --> 00:35:31,030 Hello? Cummings? Yes? 589 00:35:31,070 --> 00:35:32,630 It's John Mills. 590 00:35:32,670 --> 00:35:34,630 Wonder if you might come over. 591 00:35:34,670 --> 00:35:36,270 The board would like a word. 592 00:36:03,400 --> 00:36:05,160 Would you take a seat, Dom? 593 00:36:11,560 --> 00:36:13,120 Very busy, what is it? 594 00:36:13,160 --> 00:36:16,600 Dom, I'm afraid we, on the board, have lost confidence in you. 595 00:36:16,640 --> 00:36:20,160 You've pissed off just about every MP that's been trying, 596 00:36:20,200 --> 00:36:23,280 desperately, to support us, rather than that other Ukippy lot. 597 00:36:23,320 --> 00:36:27,440 And you, you seem to flout about TV and the front pages of magazines 598 00:36:27,480 --> 00:36:29,600 whipping up controversy, and so... 599 00:36:29,640 --> 00:36:31,040 Thank you, Bernard. 600 00:36:31,080 --> 00:36:33,960 Look, what I think we can all agree on is that the infighting 601 00:36:34,000 --> 00:36:37,520 has to stop. And if that means changes to the structure 602 00:36:37,560 --> 00:36:39,120 of the campaign, well, then... 603 00:36:39,160 --> 00:36:42,120 Basically, we'd like to offer you a lot of money just to quietly 604 00:36:42,160 --> 00:36:43,720 step to one side. 605 00:36:43,760 --> 00:36:48,320 Stay on as a consultant, and let others take more of a lead. 606 00:36:52,160 --> 00:36:55,120 And Matthew? This is the decision of the board. 607 00:37:00,760 --> 00:37:04,080 DOM INSIDE VOICE: They're scared. This is rushed. Poorly planned. 608 00:37:08,480 --> 00:37:11,040 What do you think will happen to my senior staff over the river? 609 00:37:11,080 --> 00:37:12,480 What do you mean? They'll walk. 610 00:37:12,520 --> 00:37:14,760 Well, it's your patriotic duty to tell them not to, Dom. 611 00:37:14,800 --> 00:37:17,120 They'll do what they want to do, Dan. 612 00:37:17,160 --> 00:37:18,880 Because they are intelligent people. 613 00:37:18,920 --> 00:37:21,520 Unlike you and Matthew, they know how to run a campaign. 614 00:37:21,560 --> 00:37:25,080 You'll lose your campaign machine, and you'll lose your designation. 615 00:37:27,760 --> 00:37:30,800 Well, what do you suggest we do about that? 616 00:37:34,880 --> 00:37:37,560 You don't know what you're doing, do you, any of you? 617 00:37:39,760 --> 00:37:41,440 This is embarrassing. 618 00:37:41,480 --> 00:37:44,680 You've committed the classic cardinal sin of any failed coup, 619 00:37:44,720 --> 00:37:47,000 you didn't secure the support of your military first, 620 00:37:47,040 --> 00:37:50,240 and you didn't seize the state broadcaster. What are you doing? 621 00:37:50,280 --> 00:37:52,760 In about 30 seconds, you're going to start receiving 622 00:37:52,800 --> 00:37:55,520 notifications on the WhatsApp group, staff resigning. 623 00:37:55,560 --> 00:37:58,440 Ah, no, no, wait, wait a minute, Dom. Hell's fucking bells! 624 00:37:58,480 --> 00:38:01,440 This is a private meeting, you can't just... Just did. 626 00:38:04,280 --> 00:38:07,440 Look, can we all just stay calm, and not... I'm calm. 627 00:38:07,480 --> 00:38:09,320 It's not just your attitude, 628 00:38:09,360 --> 00:38:12,200 it's the strategy you're putting together. 629 00:38:12,240 --> 00:38:14,840 Where's immigration, where's the bloated bureaucracy, 630 00:38:14,880 --> 00:38:16,800 the supranational institutions of... 631 00:38:16,840 --> 00:38:19,200 Too nebulous, too complicated, too remote. 632 00:38:19,240 --> 00:38:22,480 This campaign is going to be about cost and control. That's it. 633 00:38:22,520 --> 00:38:24,120 We know whereof we speak, Dom. 634 00:38:24,160 --> 00:38:26,920 No, you don't. No, you don't. You're wrong, wrong, wrong, 635 00:38:26,960 --> 00:38:30,680 wrong, wrong! How much it costs! And regaining control! 636 00:38:30,720 --> 00:38:33,600 Cost and control! Cost and control, get it? 637 00:38:33,640 --> 00:38:35,920 You see - this is what we have to deal with. 638 00:38:35,960 --> 00:38:38,320 And, while I'm at it, when we gain the designation, 639 00:38:38,360 --> 00:38:40,880 and the £7 million spending limit, 640 00:38:40,920 --> 00:38:45,000 I would like to spend 3.9 million of that online. 641 00:38:45,040 --> 00:38:47,840 You're...you're treating this like it's a game, Dom, 642 00:38:47,880 --> 00:38:51,360 your private plaything. We have this contract for you to sign, 643 00:38:51,400 --> 00:38:53,560 just look it over and... No. 644 00:38:53,600 --> 00:38:57,640 But there's... We have lawyers, waiting next door. 645 00:38:57,680 --> 00:39:00,680 Not lawyers?! Oh, fuck! 646 00:39:00,720 --> 00:39:03,480 If you don't like they way I'm running the campaign, you can leave. 647 00:39:03,520 --> 00:39:08,600 Us? No, this is about YOU leaving. Well, I'm not, so you can go. 648 00:39:08,640 --> 00:39:11,280 I think, perhaps, a compromise. 649 00:39:11,320 --> 00:39:16,560 Dom, you don't like dealing with MPs, they clearly don't like you. 650 00:39:16,600 --> 00:39:20,360 I'm happy to do that from now on. And if we can just be a little 651 00:39:20,400 --> 00:39:26,360 more discreet, with our tweetings and our utterances, I think... 652 00:39:26,400 --> 00:39:29,360 ..I think that could help. That would...that would be a help, yes. 653 00:39:29,400 --> 00:39:32,320 And if you would be willing to share the strategy side with us, Dom... 654 00:39:32,360 --> 00:39:35,400 No, I have complete independence or nothing. 655 00:39:35,440 --> 00:39:37,800 Well, then, you can't be on the board, 656 00:39:37,840 --> 00:39:40,080 because the board will need to hold you to account. 657 00:39:40,120 --> 00:39:43,000 Fine, then I think we need a new Chair... 658 00:39:44,880 --> 00:39:48,880 ..if things are changing on the board. A fresh start. 660 00:40:14,240 --> 00:40:17,120 So, is he gone? He didn't go. Stop it. I did. 661 00:40:17,160 --> 00:40:19,880 Fuck off! What? How?! 662 00:40:21,960 --> 00:40:23,240 I'm not sure. 663 00:40:30,360 --> 00:40:33,240 Continue. Continue! 664 00:40:44,920 --> 00:40:45,920 Hiya. 665 00:40:49,800 --> 00:40:51,520 Why don't people like me? 666 00:40:56,080 --> 00:40:57,560 I like you. 667 00:41:01,200 --> 00:41:02,760 Come here. 668 00:41:06,600 --> 00:41:09,160 Well, at least they will remember you. 669 00:41:09,200 --> 00:41:10,480 That's something. 670 00:41:14,560 --> 00:41:15,760 He's kicking. 671 00:41:17,360 --> 00:41:18,600 Like his dad. 672 00:41:21,080 --> 00:41:22,640 That was corny. 673 00:41:30,520 --> 00:41:33,000 A very good evening to you, and welcome to BBC News. 674 00:41:33,040 --> 00:41:36,640 Vote Leave and Britain Stronger in Europe have been designated 675 00:41:36,680 --> 00:41:39,920 the official Leave and Remain campaigns in the EU Referendum. 676 00:41:39,960 --> 00:41:42,240 ..three, two, one! 678 00:41:48,760 --> 00:41:50,080 And we're off! 679 00:41:50,120 --> 00:41:52,400 The ten-week count down to the Referendum 680 00:41:52,440 --> 00:41:55,960 has begun in earnest with the designation of the two campaigns. 681 00:41:56,000 --> 00:41:59,920 Stronger In, backed by the Prime Minister, Jeremy Corbyn, 682 00:41:59,960 --> 00:42:02,320 and almost all mainstream parties. 683 00:42:02,360 --> 00:42:06,080 On the Leave side, Vote Leave, which contains six cabinet 684 00:42:06,120 --> 00:42:10,560 ministers, and 140 Conservative parliamentarians. 685 00:42:14,920 --> 00:42:17,080 Vote Leave everyone, Vote Leave! 687 00:42:30,160 --> 00:42:33,200 What were your thoughts when these decisions where announced? 688 00:42:33,240 --> 00:42:35,120 Well, Huw, there have been real divisions... 689 00:42:35,160 --> 00:42:37,160 Fuck them! 690 00:42:37,200 --> 00:42:39,600 ..those who are campaigning for the UK to leave Europe. 691 00:42:39,640 --> 00:42:42,240 Now we're free from any constraints, we can do what we like. 692 00:42:42,280 --> 00:42:44,160 It's more fun being outsiders. 693 00:42:47,760 --> 00:42:48,920 Turn it off. 694 00:42:57,120 --> 00:42:59,720 We also know that the other side are going to run a campaign 695 00:42:59,760 --> 00:43:02,560 the way campaigns have been run for pretty much the last 70 years. 696 00:43:02,600 --> 00:43:05,040 They're going to fight from the centre, make it about jobs 697 00:43:05,080 --> 00:43:07,360 and the economy. 698 00:43:07,400 --> 00:43:10,680 We focus on the economy and jobs. The message - leaving risks both. 699 00:43:10,720 --> 00:43:13,560 Clinton, '92, best campaign ever. "It's the economy, stupid." 700 00:43:13,600 --> 00:43:15,800 You define your opponent as the riskier option. 701 00:43:15,840 --> 00:43:18,960 And, though the change candidate might initially poll well, come 702 00:43:19,000 --> 00:43:21,920 election day, the nerves kick in, voters revert back to the centre. 703 00:43:21,960 --> 00:43:24,800 Law of political science, if the status quo are ahead before 704 00:43:24,840 --> 00:43:27,680 the campaign begins, which we are, they always win on the day. So... 705 00:43:27,720 --> 00:43:30,080 So, what's our answer? Tzu's The Art of War. 706 00:43:30,120 --> 00:43:33,840 If we fight them on home terrain, they will win. 707 00:43:33,880 --> 00:43:37,040 So, what we need to do is lead them to the ninth battlefield, 708 00:43:37,080 --> 00:43:39,600 the deadly ground, where no-one expects to find themselves. 709 00:43:39,640 --> 00:43:42,760 Outcome? They perish. Which means? You reverse the proposition. 710 00:43:42,800 --> 00:43:44,480 We make them the risky option. 711 00:43:44,520 --> 00:43:48,240 To stay is to risk losing more of the things we cherish. 712 00:43:48,280 --> 00:43:51,160 We're asking voters not to reject the status quo, but to return to it. 713 00:43:51,200 --> 00:43:52,640 To independence. 714 00:43:52,680 --> 00:43:55,080 How much does it cost us, each week, to be members of the EU? 715 00:43:55,120 --> 00:43:56,320 In the regions of about... 716 00:43:56,360 --> 00:43:58,880 What's our researcher's name? Richard. Ricardo! 717 00:43:58,920 --> 00:44:01,200 Will you get me all the figures of how much it costs to be 718 00:44:01,240 --> 00:44:04,120 members of the EU for a week! Largest one wins. 719 00:44:04,160 --> 00:44:05,960 Make sure it's verifiable! 720 00:44:10,600 --> 00:44:12,360 Focus groups. 721 00:44:12,400 --> 00:44:15,440 Finding out who we are, and what are we like, 722 00:44:15,480 --> 00:44:17,800 so we can segment and target. 723 00:44:19,920 --> 00:44:23,280 First, the easiest, we have the Ardent Internationalists. 724 00:44:23,320 --> 00:44:26,480 11% of the voting population. Support gay marriage, 725 00:44:26,520 --> 00:44:30,360 degree educated. Going to vote to stay, no matter what. 726 00:44:30,400 --> 00:44:33,480 Then the other end, the EU Hostiles. 727 00:44:35,120 --> 00:44:39,960 Similarly 11%. Generally retired, mortgage-free. 728 00:44:40,000 --> 00:44:42,080 And 98% white. Won't change either. 729 00:44:42,120 --> 00:44:44,360 And then we have our Comfortable Europhiles, 730 00:44:44,400 --> 00:44:47,000 own their own home, get their news from the BBC. 731 00:44:47,040 --> 00:44:49,000 Most probably remain. 732 00:44:49,040 --> 00:44:51,120 And our Strong Sceptic. 733 00:44:53,760 --> 00:44:57,880 C2DEs, generally 55 plus, O-levels and no higher, 734 00:44:57,920 --> 00:45:00,960 most probably Leave. It's not rocket science, it's simple. 735 00:45:01,000 --> 00:45:02,560 There are three types of voter. 736 00:45:02,600 --> 00:45:05,400 Those certain to vote to exit that's one third, 737 00:45:05,440 --> 00:45:08,200 they're in the bag, so, ignore them. Those certain to stay, 738 00:45:08,240 --> 00:45:10,560 that's another third, we can't touch them, so fuck 'em. 739 00:45:10,600 --> 00:45:14,480 The last third "I would like to leave, but I'm worried about 740 00:45:14,520 --> 00:45:16,880 "what the effect will be to jobs and living standards." 741 00:45:16,920 --> 00:45:19,400 These are the only people that we need to care about. 742 00:45:19,440 --> 00:45:21,840 And, trust me, the others will be after the same bunch. 743 00:45:21,880 --> 00:45:24,040 Now these are who will decide the result. 744 00:45:24,080 --> 00:45:26,840 The Hearts versus Heads, and the Disengaged Middle. 745 00:45:26,880 --> 00:45:30,880 34% of the electorate. Hearts Verses heads are mainly female. 746 00:45:30,920 --> 00:45:34,000 Sandra Butcher. Oh, hi, Sandra. Get their news from Mail Online. 747 00:45:34,040 --> 00:45:36,520 Their heart says Leave, but their head is worried. 748 00:45:36,560 --> 00:45:39,040 "Disengaged Middles" are generally renters, 749 00:45:39,080 --> 00:45:40,560 get their news from Facebook. 750 00:45:42,760 --> 00:45:45,320 Most have never given any thought to the EU whatsoever. 751 00:45:45,360 --> 00:45:50,440 Erm, who is "very likely" to vote in the upcoming referendum, 752 00:45:50,480 --> 00:45:51,720 show of hands? 753 00:45:53,200 --> 00:45:59,760 OK, good. Erm, Shamara, are you likely, unlikely, 754 00:45:59,800 --> 00:46:01,680 very unlikely, or don't know? 755 00:46:01,720 --> 00:46:04,040 I'd say likely but I just need to get my head round. 756 00:46:04,080 --> 00:46:05,240 Don't know, for me. 757 00:46:06,520 --> 00:46:09,880 If someone can convince me either way, then probably, but... 758 00:46:09,920 --> 00:46:13,920 So, what do you think of when you think of the EU? 759 00:46:13,960 --> 00:46:15,280 What does it do? 760 00:46:15,320 --> 00:46:18,040 They make laws. For each country. 761 00:46:18,080 --> 00:46:21,880 Laws over there that overturn laws over here. 762 00:46:21,920 --> 00:46:25,440 Only they're not accountable. Well, you do, you do vote for them. 763 00:46:25,480 --> 00:46:28,120 MEPs. I don't. 764 00:46:28,160 --> 00:46:31,600 Well... It's, it's the courts, it...it...isn't it? 765 00:46:31,640 --> 00:46:34,800 Erm, they have the Human Rights. 766 00:46:34,840 --> 00:46:38,200 Which, I'm sorry, but things like the terrorists you can't deport. 767 00:46:38,240 --> 00:46:40,960 Which, well... That's freedom of movement, isn't it? 768 00:46:41,000 --> 00:46:43,960 Goods and people? That's what the old community was for, right? 769 00:46:44,000 --> 00:46:46,680 Erm, no tariffs, free trade... Old community was coal and steel. 770 00:46:46,720 --> 00:46:49,480 That's all it was meant to be. But now it's got too big. 771 00:46:49,520 --> 00:46:52,360 Yeah, not people, I mean not unlimited people, 772 00:46:52,400 --> 00:46:54,920 that's not what the meant, when they... It's for peace though, 773 00:46:54,960 --> 00:46:56,120 isn't it? After the war. 774 00:46:56,160 --> 00:46:58,680 To make sure nothing like that, happens again. 775 00:46:58,720 --> 00:47:01,360 Which is, I think, probably good? 776 00:47:01,400 --> 00:47:03,160 You know just to be, you know, 777 00:47:03,200 --> 00:47:06,200 I mean I'm not saying it's wrong, people coming, 778 00:47:06,240 --> 00:47:09,720 different people, it's...it's just if we had, er, like a point system. 779 00:47:09,760 --> 00:47:12,440 No, no, no. Like Australia. That undermines the whole thing. 780 00:47:12,480 --> 00:47:15,240 I'd be fine with that. And we go there as well. 781 00:47:15,280 --> 00:47:17,720 So, what's the issue that matters most, then, 782 00:47:17,760 --> 00:47:19,280 when you're making your decision? 783 00:47:19,320 --> 00:47:23,560 Is it what's best for the economy? Or is it control over immigration? 784 00:47:23,600 --> 00:47:26,480 Economy. Every time. Immigration is not an issue. 785 00:47:26,520 --> 00:47:28,800 I'd like to be able to study abroad. 786 00:47:28,840 --> 00:47:31,760 We need to appeal to their heads, numbers, projections. 787 00:47:31,800 --> 00:47:33,600 We focus on the facts. 788 00:47:33,640 --> 00:47:37,960 We need to appeal to their hearts. Emotional resonance. Their hopes. 789 00:47:38,000 --> 00:47:42,080 Their dreams. Their aspirations. Their fears. Their suspicions. 790 00:47:42,120 --> 00:47:44,240 Now these Persuadables, 791 00:47:44,280 --> 00:47:47,200 we need to learn about them, love them, and lure them onto our side. 792 00:47:47,240 --> 00:47:49,400 There are more of them out there than we thought. 793 00:47:52,720 --> 00:47:55,640 Three million more of them out there than we thought. 794 00:47:55,680 --> 00:47:58,960 That's three million potential voters not on any voter database 795 00:47:59,000 --> 00:48:01,400 so Remain have no idea they exist. 796 00:48:01,440 --> 00:48:05,320 If we can reach them, they're ours for the taking. 797 00:48:05,360 --> 00:48:07,720 Dom, what on Earth are you talking about? 798 00:48:12,440 --> 00:48:17,600 I want less than ten people on Earth to know what I'm about to tell you. 799 00:48:19,720 --> 00:48:21,800 We're going to build something. 800 00:48:21,840 --> 00:48:25,200 By the way, if anyone asks, just tell them you're a junior intern. 801 00:48:25,240 --> 00:48:27,800 Look, I'm serious, nothing more than that. 802 00:48:27,840 --> 00:48:30,920 I'm in my 30s. But you've got your youthful, Californian complexion. 803 00:48:30,960 --> 00:48:33,120 Canadian. Let me know if you need anything. 804 00:48:36,600 --> 00:48:37,880 What do you think of it? 805 00:48:39,600 --> 00:48:41,080 No, not right, send it back. 806 00:48:41,120 --> 00:48:43,440 What? Dom, we've printed thousands off. 807 00:48:43,480 --> 00:48:45,120 It's not ready, burn 'em! 808 00:48:45,160 --> 00:48:48,240 Hello, sorry, Mr Gove, sir, it's Dom here. 809 00:48:48,280 --> 00:48:51,040 I know you're tearing yourself up inside, 810 00:48:51,080 --> 00:48:53,720 but I really need your answer. Can you call me back? 812 00:49:39,040 --> 00:49:43,000 Leave.EU is the real grass roots party, OK? 813 00:49:43,040 --> 00:49:45,840 Everyone should join us if we're going to win. Exactly. 814 00:49:45,880 --> 00:49:48,080 We're the original and still the best. 815 00:49:48,120 --> 00:49:50,400 Ultimately, look, I have a simple view on this, 816 00:49:50,440 --> 00:49:52,960 just like I have a simple view on everything in life. 817 00:49:53,000 --> 00:49:55,240 If you want to leave the EU, you're on our side. 818 00:49:55,280 --> 00:49:57,520 Even if you think you are on theirs. 819 00:49:57,560 --> 00:50:00,360 On the Remain side you mean. No, I mean Leave. 820 00:50:00,400 --> 00:50:02,200 The other Leave. 821 00:51:20,520 --> 00:51:25,440 To take something back means it was, is, rightfully yours, 822 00:51:25,480 --> 00:51:27,280 taken from you. 823 00:51:27,320 --> 00:51:29,600 So much of our understanding of who we are, 824 00:51:29,640 --> 00:51:31,760 comes from this nostalgic view we have of our past. 825 00:51:31,800 --> 00:51:34,440 These stories, these myths we tell each other. 826 00:51:34,480 --> 00:51:37,200 Normally, I hate them, they stop me from progressing, 827 00:51:37,240 --> 00:51:38,600 but, in this case, let's use it. 828 00:51:38,640 --> 00:51:42,840 The idea that we want to return to a time when we knew our place. 829 00:51:42,880 --> 00:51:46,760 When things made sense, fictional or not. 830 00:51:46,800 --> 00:51:48,240 It's perfect. 831 00:51:50,320 --> 00:51:52,600 Better start taking it back. 833 00:52:10,830 --> 00:52:12,310 Michael? 834 00:52:12,350 --> 00:52:14,910 David and Samantha Cameron are your close friends, 835 00:52:14,950 --> 00:52:19,870 does this not feel a bit like stabbing your leader "in the front"? 836 00:52:19,910 --> 00:52:21,870 Um... 837 00:52:21,910 --> 00:52:24,910 ..it, well, you know, um... 838 00:52:29,430 --> 00:52:31,430 The fact is, if you must know, 839 00:52:31,470 --> 00:52:34,150 I've been wrestling with this for weeks. 840 00:52:34,190 --> 00:52:38,110 This was the most difficult decision of my political life. 841 00:52:38,150 --> 00:52:42,470 But taking difficult decisions is what politicians are here to do. 842 00:52:42,510 --> 00:52:44,230 Yes, yes, yes, exactly, it's... 843 00:52:44,270 --> 00:52:46,430 ..it's, it's easy to shirk them - 844 00:52:46,470 --> 00:52:48,910 to not upset the applecart. 845 00:52:48,950 --> 00:52:52,310 It's a perfectly legitimate way of playing devil's advocate with... 846 00:52:52,350 --> 00:52:54,070 Who are all this lot? 847 00:52:54,110 --> 00:52:55,670 Matthew's idea. 848 00:52:55,710 --> 00:52:57,990 Different outreach groups, operating independently. 849 00:52:58,030 --> 00:53:01,430 Who's funding them then? Who's coordinating them? 850 00:53:01,470 --> 00:53:03,550 I think they're meant to co-ordinate themselves. 851 00:53:03,590 --> 00:53:04,910 I don't know, rules sketchy. 852 00:53:04,950 --> 00:53:07,310 But the versions of your column, Boris, 853 00:53:07,350 --> 00:53:09,510 including the one you wrote in support of Remain? 854 00:53:09,550 --> 00:53:13,550 Oh, look now, it's as if none of you have ever 855 00:53:13,590 --> 00:53:15,390 {\an8}written a pros and a cons list before... 856 00:53:15,430 --> 00:53:18,430 You know, people do that when they're about to do something 857 00:53:18,470 --> 00:53:22,470 important, like maybe, adopt a puppy or something. 858 00:53:22,510 --> 00:53:25,630 Thank you, thank you, I think that's probably all we've got time for. 860 00:53:27,590 --> 00:53:28,710 Well done, well done. 861 00:53:28,750 --> 00:53:29,910 Good line about the puppies. 862 00:53:29,950 --> 00:53:32,430 Yes, well, it's done now so c'est la vie. Well done. 863 00:53:32,470 --> 00:53:35,550 David said...he said that if I get what I want, and we win this, 864 00:53:35,590 --> 00:53:36,670 it will destroy him. 865 00:53:36,710 --> 00:53:38,030 He's probably right. 866 00:53:38,070 --> 00:53:40,230 This is a game changer, so thank you. 867 00:53:40,270 --> 00:53:42,710 All right, team. Listen up! 868 00:53:42,750 --> 00:53:45,470 Now the fight for Britain really does begin. 869 00:53:45,510 --> 00:53:47,470 We have our star endorsements. 870 00:53:49,430 --> 00:53:52,230 And...and we have our message. 871 00:53:52,270 --> 00:53:54,870 If you look on the server, you'll find copies of the War Book! 872 00:53:54,910 --> 00:53:56,230 Here's our message in a sheet. 873 00:53:56,270 --> 00:53:57,830 Here's our message in a paragraph. 874 00:53:57,870 --> 00:53:59,390 Here's our message in a sentence. 875 00:53:59,430 --> 00:54:02,230 If you find a potential voter, you hit them hard. 876 00:54:02,270 --> 00:54:04,790 If it looks like they're going to bend, then you don't just 877 00:54:04,830 --> 00:54:07,790 walk away, pat yourself on the back, you double down. 878 00:54:07,830 --> 00:54:09,070 Hit them again. 879 00:54:09,110 --> 00:54:13,790 And again, right, with £350 million and Turkey! 880 00:54:13,830 --> 00:54:16,630 350 million quid and Turkey. 881 00:54:16,670 --> 00:54:20,310 Again! ALL: 350 million quid and Turkey! 882 00:54:20,350 --> 00:54:24,430 Again! ALL: £350 million and Turkey! 883 00:54:24,470 --> 00:54:27,110 Again and again. Show no mercy! All right? 884 00:54:27,150 --> 00:54:28,150 Good. 885 00:54:29,830 --> 00:54:31,710 Get out there and do that! 886 00:54:31,750 --> 00:54:33,110 Take back control. 887 00:55:01,030 --> 00:55:02,070 Ta-da! 888 00:55:02,110 --> 00:55:03,670 Wait, wait, wait, wait, that's the... 889 00:55:03,710 --> 00:55:07,390 We're using the NHS, with the economy, with control. 890 00:55:07,430 --> 00:55:08,630 But...but the logo. 891 00:55:08,670 --> 00:55:11,910 That's the actual NHS logo? I know. Are we...are we allowed to just...? 892 00:55:11,950 --> 00:55:13,470 Imagine their faces! 893 00:55:14,750 --> 00:55:17,110 I mean, if Jeremy Hunt wants to come down and try and peel the 894 00:55:17,150 --> 00:55:19,150 label off himself, he's more than welcome, 895 00:55:19,190 --> 00:55:22,310 we'll have the cameras ready. 896 00:55:22,350 --> 00:55:24,470 Let's take back control! 897 00:55:24,510 --> 00:55:26,070 Let's take back control! 898 00:55:29,430 --> 00:55:31,310 Terrific! 899 00:55:31,350 --> 00:55:32,910 It's marvellous. 900 00:55:32,950 --> 00:55:35,350 It's got air conditioning and everything. 901 00:55:35,390 --> 00:55:36,390 Three? 902 00:55:36,430 --> 00:55:37,990 Million, yes. Completely off the map. 903 00:55:38,030 --> 00:55:40,230 Rendering their current poll projections pointless. 904 00:55:40,270 --> 00:55:42,870 Holy Moley! So you're saying there's a cat in Lucifer's chance 905 00:55:42,910 --> 00:55:44,670 we might actually win this thing, are you? 906 00:55:44,710 --> 00:55:46,470 Oh, yeah. Yeah. 907 00:55:46,510 --> 00:55:48,590 Well, we need to brief this, get it out there. 908 00:55:48,630 --> 00:55:50,950 A great big psychological boost to all those guys. 909 00:55:50,990 --> 00:55:53,110 No, no, no briefing. All right? 910 00:55:53,150 --> 00:55:55,150 A polling lead for Remain make them complacent, 911 00:55:55,190 --> 00:55:57,270 means less voters turn out, we keep it hush hush. 912 00:55:57,310 --> 00:55:59,310 You really don't have to raise your hand. 913 00:55:59,350 --> 00:56:02,350 {\an8}Oh, sorry, I just wanted to ask 914 00:56:02,390 --> 00:56:03,910 who they were. 915 00:56:03,950 --> 00:56:05,230 Data scientists. 916 00:56:05,270 --> 00:56:06,390 I'm a data scientist. 917 00:56:06,430 --> 00:56:07,830 They're technically physicists. 918 00:56:07,870 --> 00:56:09,550 Blimey. Where are they from? 919 00:56:09,590 --> 00:56:12,190 Prior to this they were working analysts on the Hadron Collider. 920 00:56:12,230 --> 00:56:15,830 And now you're here to tell us what housewives in Newport think, bravo. 921 00:56:15,870 --> 00:56:17,790 All right. Fanfare, please! 922 00:56:17,830 --> 00:56:20,510 For the first time in a British election, 923 00:56:20,550 --> 00:56:23,590 we've built some software that will combine your Facebook and 924 00:56:23,630 --> 00:56:27,390 your Twitter with the electoral roll and polling, and canvassing, 925 00:56:27,430 --> 00:56:30,710 all in one database that can be updated and respond in real time. 926 00:56:30,750 --> 00:56:32,070 Fabulous! Really? 927 00:56:32,110 --> 00:56:33,150 I have no idea. 928 00:56:33,190 --> 00:56:35,950 Here are some if the ads we've been developing that are ready to test. 929 00:56:35,990 --> 00:56:37,790 Look at this one. For the Euro Championship. 930 00:56:37,830 --> 00:56:40,590 Football. Not politics! Football! It's brilliant. 931 00:56:40,630 --> 00:56:43,310 A chance to win 50 million quid if you guess the result to 932 00:56:43,350 --> 00:56:44,430 every single game. 933 00:56:44,470 --> 00:56:46,830 The odds to winning are six trillion, 934 00:56:46,870 --> 00:56:48,470 the point is that we can collect 935 00:56:48,510 --> 00:56:51,230 hundreds of thousands of contact details to get people out to vote. 936 00:56:51,270 --> 00:56:52,590 It's like 20 questions. 937 00:56:52,630 --> 00:56:55,310 With every click we know you better so our ads can target you better. 938 00:56:55,350 --> 00:56:57,070 And this one? 939 00:56:57,110 --> 00:57:00,190 I thought we weren't pushing immigration. 940 00:57:00,230 --> 00:57:03,910 The software will tell us what to push or what not to push, Michael. 941 00:57:03,950 --> 00:57:05,630 To win, OK? 942 00:57:05,670 --> 00:57:06,910 Right. 943 00:57:06,950 --> 00:57:09,270 Ready to launch? 944 00:57:09,310 --> 00:57:10,670 Yeah. 946 00:57:15,910 --> 00:57:18,950 What I will say is, er, it's obviously very important we don't get mired, 947 00:57:18,990 --> 00:57:22,030 er, in personal politics. Let us confirm that tomorrow 948 00:57:22,070 --> 00:57:23,430 we we're going strong on 949 00:57:23,470 --> 00:57:27,310 manufacturing, PM is in Derbyshire, meeting in the Toyota factory. 950 00:57:27,350 --> 00:57:30,070 Hi, you have David Cameron on the line. 951 00:57:30,110 --> 00:57:32,350 Hi, it's Iain Duncan-Smith. I'm calling on behalf 952 00:57:32,390 --> 00:57:33,630 of the Vote Leave campaign. 953 00:57:33,670 --> 00:57:37,430 All aboard for Britain remaining in the European Union. 954 00:57:37,470 --> 00:57:42,070 This should be an amicable contest that's characterised by 955 00:57:42,110 --> 00:57:43,910 mutual respect. 956 00:57:43,950 --> 00:57:46,990 One that rises above personal attacks, 957 00:57:47,030 --> 00:57:52,390 and stays true to that Great British tradition of fair play. 958 00:57:52,430 --> 00:57:54,950 Nothing can dilute our enthusiasm. 959 00:57:56,070 --> 00:57:59,190 Hello, madam, vote Leave. Hi there. EU referendum. 960 00:57:59,230 --> 00:58:02,230 So let's raise the level of debate and have a fair fight. 961 00:58:02,270 --> 00:58:04,070 Um, yep! 962 00:58:08,190 --> 00:58:10,910 So don't get mad, but just as an experiment, 963 00:58:10,950 --> 00:58:13,830 I set up a fake Youth Labour group to campaign for Remain. 964 00:58:13,870 --> 00:58:16,270 They're including us on their e-mail list. 965 00:58:16,310 --> 00:58:17,430 You are kidding me. 966 00:58:17,470 --> 00:58:20,110 Not only that - Craig Oliver does a conference call to volunteer 967 00:58:20,150 --> 00:58:22,070 groups a couple of times a week. 968 00:58:22,110 --> 00:58:25,030 And we have the dial-in code. So, what do you reckon? 969 00:58:26,430 --> 00:58:28,030 Dom did say "double down". 970 00:58:33,710 --> 00:58:35,790 Please enter the conference pin. 971 00:58:37,030 --> 00:58:39,470 The next thing is a heads-up on the press release. 972 00:58:39,510 --> 00:58:41,070 This is under embargo until tomorrow. 973 00:58:41,110 --> 00:58:43,390 It's announcing an emergency budget should we leave. 975 00:58:49,390 --> 00:58:53,110 So this is where you... where you hide, is it? 976 00:58:56,190 --> 00:58:58,910 Do you mind if I pop in for a moment? 977 00:59:02,430 --> 00:59:05,470 Gosh. The software's coming back with new voters. 978 00:59:05,510 --> 00:59:06,830 Thousands of them. 979 00:59:07,910 --> 00:59:09,390 We should get out there and test it. 980 00:59:10,510 --> 00:59:12,150 Dom, I... 981 00:59:12,190 --> 00:59:15,910 ..think we should clear the air about what happened with the board. 982 00:59:15,950 --> 00:59:17,230 Let's go. 983 00:59:19,590 --> 00:59:20,910 But... 984 00:59:35,230 --> 00:59:37,510 Ah, well, I don't know this place. 985 00:59:37,550 --> 00:59:40,150 Well, it's in your constituency, Douglas, 986 00:59:40,190 --> 00:59:41,990 you just ignored it for years. 987 00:59:49,430 --> 00:59:51,190 Thank you. 988 00:59:51,230 --> 00:59:54,750 But what if...what if they... My face is quite recognisable - 989 00:59:54,790 --> 00:59:56,830 maybe I should... Look, either you believe in this 990 00:59:56,870 --> 00:59:59,710 or you don't. If you don't, get back in the fucking cab. 991 01:00:13,630 --> 01:00:15,710 Hello. 992 01:00:15,750 --> 01:00:18,670 All right? What's he done now?! 993 01:00:21,710 --> 01:00:25,110 I don't understand, how did you find us? No-one knocks on that door. 994 01:00:25,150 --> 01:00:27,910 You're telling me that no other political parties have 995 01:00:27,950 --> 01:00:30,470 knocked on your door during this...referendum? 996 01:00:30,510 --> 01:00:33,350 I'm saying no-one from a political party has knocked on that 997 01:00:33,390 --> 01:00:34,950 door since about the eighties. 998 01:00:37,390 --> 01:00:40,190 Could we persuade you to register today, do you think? 999 01:00:40,230 --> 01:00:41,550 You can try. 1000 01:00:41,590 --> 01:00:44,510 Honestly, though, I don't trust any of you. 1001 01:00:44,550 --> 01:00:46,870 You look familiar, though. 1002 01:00:46,910 --> 01:00:50,870 Well, the first thing we think leaving the EU will help is jobs. 1003 01:00:50,910 --> 01:00:53,590 Haven't got a job. Never will again round here. 1004 01:00:53,630 --> 01:00:55,990 24 years as a steel worker, all gone to shit. 1005 01:00:56,030 --> 01:00:59,110 How you gonna fix that? Well, that...that is one of the industries 1006 01:00:59,150 --> 01:01:02,230 that's been most affected by EU overregulation. 1007 01:01:02,270 --> 01:01:03,830 All of that red tape 1008 01:01:03,870 --> 01:01:06,550 and cheap foreign labour that's undercutting your wages. 1009 01:01:06,590 --> 01:01:08,070 Oh, yeah, I know. 1010 01:01:08,110 --> 01:01:12,750 Huh! They work for nothing. People like me, we get, like... 1011 01:01:12,790 --> 01:01:15,630 We get squeezed out. Yeah. We get squeezed out. 1012 01:01:15,670 --> 01:01:17,510 It's not that I'm against them. No! 1013 01:01:17,550 --> 01:01:20,590 But it has changed a lot round here, hasn't it? 1014 01:01:20,630 --> 01:01:24,350 All our neighbours have moved away and new people come in. 1015 01:01:24,390 --> 01:01:28,230 My kids have moved away too now, cos there's nothing here, 1016 01:01:28,270 --> 01:01:29,270 and I miss it. 1017 01:01:31,110 --> 01:01:33,590 I miss having...having... 1018 01:01:33,630 --> 01:01:35,910 Oh, you're getting me all upset now. 1019 01:01:35,950 --> 01:01:37,870 Sorry, we don't mean to pry. 1020 01:01:37,910 --> 01:01:40,710 You want to feel back in control of your life. 1021 01:01:40,750 --> 01:01:42,590 Or the lives of the people you love. 1022 01:01:50,270 --> 01:01:53,110 Perhaps we could leave you with this. 1023 01:01:54,950 --> 01:01:56,990 Erm, now, remember it's not... 1024 01:01:57,030 --> 01:01:59,870 ..it's not a parliamentary election it's a referendum... 1025 01:01:59,910 --> 01:02:02,470 ..where every vote counts. 1026 01:02:02,510 --> 01:02:05,470 And with your polling station being just around the corner... 1027 01:02:05,510 --> 01:02:06,870 The noise. 1028 01:02:06,910 --> 01:02:08,750 It's getting louder. 1029 01:02:11,670 --> 01:02:13,190 Much louder. 1030 01:02:14,510 --> 01:02:16,150 What does it mean? 1031 01:02:16,190 --> 01:02:18,350 What's it trying to tell us? 1033 01:02:52,125 --> 01:02:55,165 You are on the front page of The Observer this morning. 1034 01:02:55,205 --> 01:02:58,005 A warning that a million people may come here from Turkey 1035 01:02:58,045 --> 01:02:59,285 in the next eight years, 1036 01:02:59,325 --> 01:03:02,045 which is strange because very few people expect Turkey to join 1037 01:03:02,085 --> 01:03:03,445 the EU in the next eight years. 1038 01:03:03,485 --> 01:03:10,205 We... I do not think that the EU is going to, er, keep Turkey out. 1039 01:03:10,245 --> 01:03:12,525 I think it is going to join. I think the migrant crisis... 1040 01:03:12,565 --> 01:03:15,605 What I'm asking of the world's oldest public broadcaster 1041 01:03:15,645 --> 01:03:18,045 is an understanding of the difference between 1042 01:03:18,085 --> 01:03:19,685 impartiality and balance. 1043 01:03:21,045 --> 01:03:24,805 What I mean is that your nonsense bloody quota of giving 1044 01:03:24,845 --> 01:03:27,925 equal coverage, no matter what, means that we put up a 1045 01:03:27,965 --> 01:03:31,285 Nobel Prize-winning economist to highlight the negative impact on 1046 01:03:31,325 --> 01:03:35,405 sterling if we leave, and then you feel you have to give equal weight 1047 01:03:35,445 --> 01:03:38,045 to some batty backbencher who's just there to parrot, 1048 01:03:38,085 --> 01:03:41,125 "Not true! "Project Fear! Take back control!" 1049 01:03:43,245 --> 01:03:45,565 Yes, well, it fucking better do! 1050 01:03:45,605 --> 01:03:46,925 I look forward to it! 1051 01:03:48,605 --> 01:03:51,565 It's going to be OK, they've found a momentum, but we'll counter. 1052 01:03:51,605 --> 01:03:53,485 We just have to stop falling into their trap. 1053 01:03:53,525 --> 01:03:57,205 They say something utterly ludicrous, like, "Turkey will join, 1054 01:03:57,245 --> 01:03:58,685 "we can't stop them." 1055 01:03:58,725 --> 01:04:01,285 Then we drop what we're doing to counter with the truth, when 1056 01:04:01,325 --> 01:04:04,285 what we're actually doing is just helping them by spending the rest 1057 01:04:04,325 --> 01:04:06,845 of the day saying, "Turkey, Turkey, Turkey" on the radio! 1058 01:04:06,885 --> 01:04:08,405 It's grenade after grenade! 1059 01:04:08,445 --> 01:04:11,725 They lob one over here. Bang! We go over to put out the fire, 1060 01:04:11,765 --> 01:04:14,645 they lob one over there - bang, over we go! 1061 01:04:14,685 --> 01:04:16,565 It's guerrilla warfare! 1062 01:04:16,605 --> 01:04:19,285 They can say literally anything they want with zero consequences 1063 01:04:19,325 --> 01:04:20,845 because they're not the Government, 1064 01:04:20,885 --> 01:04:24,805 whereas we take a bloody millennia to sign off a sodding Twitter meme! 1065 01:04:24,845 --> 01:04:26,645 It's kind of genius, in a way. 1066 01:04:26,685 --> 01:04:28,245 You know what? 1067 01:04:28,285 --> 01:04:31,045 I'm beginning to lose patience with this common misconception 1068 01:04:31,085 --> 01:04:33,845 that Dominic Cummings' pseudo-intellectual bullshit 1069 01:04:33,885 --> 01:04:37,325 is anything other than pseudo-intellectual bullshit! 1070 01:04:38,725 --> 01:04:40,205 Anyone can start a fire. 1071 01:04:40,245 --> 01:04:43,245 He's not the Messiah. He's a very naughty... 1072 01:04:43,285 --> 01:04:44,565 ..fucking arsehole! 1073 01:04:44,605 --> 01:04:47,005 And as this is a bank holiday, we'll be talking about whether 1074 01:04:47,045 --> 01:04:50,125 hedgehogs could derail the Government's plans for HS2. 1075 01:04:50,165 --> 01:04:52,525 BBC News is read by Zeb Soanes. 1076 01:04:52,565 --> 01:04:55,645 Ministers have begun moves to change tipping practices 1077 01:04:55,685 --> 01:04:57,445 in bars and restaurants. Waiters... 1078 01:04:57,485 --> 01:04:59,605 Why aren't we getting any pushback from this? 1079 01:04:59,645 --> 01:05:01,485 Why aren't journalists hounding us about it? 1080 01:05:01,525 --> 01:05:03,645 The metropolitan commentariat are not our targets, 1081 01:05:03,685 --> 01:05:05,965 so they're not seeing our posts on their timeline, 1082 01:05:06,005 --> 01:05:09,245 so they have no idea what the rest of the country is seeing. 1083 01:05:09,285 --> 01:05:10,805 So no-one's reporting it. 1084 01:05:12,325 --> 01:05:13,925 Feels dangerous, doesn't it? 1085 01:05:17,765 --> 01:05:21,205 Girls, this is the last time! TV off, come and eat! 1086 01:05:21,245 --> 01:05:23,565 I've made you some lovely supper. 1087 01:05:26,165 --> 01:05:29,005 OK, now, remember that Daddy has to speak very, very quickly 1088 01:05:29,045 --> 01:05:31,405 to the Prime Minister, so you and your friends are 1089 01:05:31,445 --> 01:05:34,565 going to eat really, really quietly and be good, right? 1090 01:05:34,605 --> 01:05:37,645 I don't like this! Right? 1091 01:05:40,005 --> 01:05:41,605 Prime Minister is on. 1092 01:05:41,645 --> 01:05:43,725 Hi, DC. Hi, it's Dave! How is everyone? 1093 01:05:43,765 --> 01:05:46,885 Hi, David. This is Thomas. Hi, Andrew Cooper here. 1094 01:05:46,925 --> 01:05:48,445 Who just joined? 1095 01:05:48,485 --> 01:05:50,805 It's Peter Mandelson. Sorry I'm late. 1096 01:05:50,845 --> 01:05:53,325 I kept typing the pin thing in, but it wouldn't bloody... 1097 01:05:53,365 --> 01:05:55,045 Yuck! I don't like ketchup. Hello, Peter! 1098 01:05:55,085 --> 01:05:57,405 Isn't this a strange little get-together? 1099 01:05:57,445 --> 01:05:59,725 You can say that again! 1100 01:05:59,765 --> 01:06:02,405 So, I think we can all admit that we have a problem. Yep? 1101 01:06:02,445 --> 01:06:03,445 Andrew? 1102 01:06:03,485 --> 01:06:06,965 On the question of economy, jobs, and safety, voter association, 1103 01:06:07,005 --> 01:06:10,365 it seems to be moving steadily in the direction of...of Leave. 1104 01:06:10,405 --> 01:06:13,325 I thought WE were hard on the economy and THEY were immigration! 1105 01:06:13,365 --> 01:06:15,845 I know, I can't... What are the polls telling us? 1106 01:06:15,885 --> 01:06:18,405 It's all over the place. It's like there's a gremlin in the machine, 1107 01:06:18,445 --> 01:06:20,805 but they seem to be cutting through to the undecideds. 1108 01:06:20,845 --> 01:06:24,485 The Labour MPs I have coming back from doorsteps are spooked. 1109 01:06:24,525 --> 01:06:28,525 Our lines on jobs, the economy - voters don't want to hear it. 1110 01:06:28,565 --> 01:06:31,045 Warnings of an economic shock don't work in areas 1111 01:06:31,085 --> 01:06:32,485 that are already deprived. 1112 01:06:32,525 --> 01:06:35,205 The numbers have been telling us... Andrew, the numbers are wrong. 1113 01:06:35,245 --> 01:06:37,605 Daddy, can I have the juice? Something is going wrong here. 1114 01:06:37,645 --> 01:06:40,845 Well, is it, perhaps, because 47% of Labour voters 1115 01:06:40,885 --> 01:06:44,445 don't know which side their party actually bloody supports? 1116 01:06:44,485 --> 01:06:47,765 Now, we clear the grid on a daily basis for Corbyn and he backs out 1117 01:06:47,805 --> 01:06:50,765 time and again, and when he does speak, he sounds... 1118 01:06:50,805 --> 01:06:53,645 What do you want me to say? Jeremy voted to leave in '75, 1119 01:06:53,685 --> 01:06:56,845 and he hasn't changed his mind on anything for 40 years! 1120 01:06:56,885 --> 01:06:59,845 If we're blaming each other's parties, Johnson and Gove 1121 01:06:59,885 --> 01:07:02,685 continually making personal attacks against you lot, 1122 01:07:02,725 --> 01:07:06,245 their own Government, and you're not attacking back! 1123 01:07:06,285 --> 01:07:09,165 Internal Tory spats distract from the message. 1124 01:07:09,205 --> 01:07:12,125 Anyway, we do actually need a Conservative Party after the vote. 1125 01:07:12,165 --> 01:07:15,085 Well, you'll forgive me if my main concern right now isn't the 1126 01:07:15,125 --> 01:07:18,445 Tory Party after the sodding vote - it's the state of the whole county 1127 01:07:18,485 --> 01:07:21,925 now, and you're making us fight them with one arm tied behind our back. 1128 01:07:21,965 --> 01:07:26,125 If I can also say, if the economic issue isn't cutting through, 1129 01:07:26,165 --> 01:07:31,805 then we have to have a response, a positive argument on immigration. 1130 01:07:31,845 --> 01:07:34,125 That's them leading us onto their turf, it's a trap. 1131 01:07:34,165 --> 01:07:37,645 We can't ignore it any more! This is...serious. 1132 01:07:37,685 --> 01:07:39,645 All right. Nothing to lose, I suppose, 1133 01:07:39,685 --> 01:07:43,165 apart from the European Alliance and even the United Kingdom itself! 1135 01:07:47,165 --> 01:07:48,165 Too soon? 1136 01:07:55,885 --> 01:07:58,845 Hello, everybody! Really good to see you. 1137 01:07:58,885 --> 01:08:01,405 So good to see you! Thank you for coming out. 1138 01:08:01,445 --> 01:08:03,085 I think we are better off in. 1139 01:08:03,125 --> 01:08:05,245 I think we're stronger in. I think we're safer in. 1140 01:08:05,285 --> 01:08:07,165 Better off. Safer. Stronger. 1141 01:08:07,205 --> 01:08:08,685 Let's take back control! 1142 01:08:08,725 --> 01:08:11,645 Take back control. Take back control. Take back control. 1143 01:08:11,685 --> 01:08:14,165 We take back control of our money, our laws 1144 01:08:14,205 --> 01:08:15,925 and, of course, our borders. 1145 01:08:15,965 --> 01:08:17,165 Who thinks we should remain? 1146 01:08:17,205 --> 01:08:19,445 The IMF, the World Bank, the Bank of England. 1147 01:08:19,485 --> 01:08:21,005 The real risk to Britain's economy. 1148 01:08:21,045 --> 01:08:22,605 A bomb under our economy. 1149 01:08:22,645 --> 01:08:25,325 The people of this country have had enough of experts. 1150 01:08:25,365 --> 01:08:27,565 It's just scaremongering! Project Fear. 1151 01:08:27,605 --> 01:08:30,645 It's scaremongering. Project Fear. This Government sponsored a fiction, 1152 01:08:30,685 --> 01:08:33,605 claiming that Brexit will cost us £4,300. 1153 01:08:33,645 --> 01:08:35,805 I mean, does Project Fear know no bounds? 1154 01:08:35,845 --> 01:08:38,645 Don't throw away your children's future. 1155 01:08:38,685 --> 01:08:40,285 The EU has made a fundamental mistake, 1156 01:08:40,325 --> 01:08:42,245 which is affecting the security of all of us. 1157 01:08:42,285 --> 01:08:43,725 They swept across the Continent. 1158 01:08:43,765 --> 01:08:47,565 Say it loud, say it clear! Refugees are welcome here! 1159 01:08:47,605 --> 01:08:49,925 The Leave campaign is now trying to stir up prejudice. 1160 01:08:49,965 --> 01:08:52,085 You might as well just hang up a sign that says, 1161 01:08:52,125 --> 01:08:53,285 "Terrorists Welcome"! 1162 01:08:53,325 --> 01:08:55,725 It's been Project Hate, as far as immigration's concerned. 1163 01:08:55,765 --> 01:08:57,765 They're not refugees, they're economic migrants, 1164 01:08:57,805 --> 01:09:01,005 and there's a difference. Leaving Europe would be bad for the NHS. 1165 01:09:01,045 --> 01:09:02,885 70 million Turks. 1166 01:09:02,925 --> 01:09:04,965 Unprincipled fiction! 1167 01:09:05,005 --> 01:09:06,565 They lied about the cost of Europe. 1168 01:09:06,605 --> 01:09:08,485 They lied about Turkey's entrance to Europe. 1169 01:09:08,525 --> 01:09:09,925 Why on Earth did you risk this? 1170 01:09:09,965 --> 01:09:11,405 Because they're British! 1171 01:09:11,445 --> 01:09:13,445 Our daughter couldn't get into her school! 1172 01:09:13,485 --> 01:09:15,965 Let me finish, Christine. You don't know exactly... Let me make my point. 1173 01:09:16,005 --> 01:09:18,765 ..what's going to happen, you don't know the exact figures! How are we 1174 01:09:18,805 --> 01:09:20,845 going to pay for the National Health Service? You are not paying 1175 01:09:20,885 --> 01:09:23,005 for it now! The Mayor's just got in and said 1176 01:09:23,045 --> 01:09:24,845 there's no money to build these 50,000 homes 1177 01:09:24,885 --> 01:09:26,565 that he said he was going to build! 1178 01:09:28,005 --> 01:09:30,925 Thank you. Thank you. Gosh, I feel like a bloody rock star! 1179 01:09:30,965 --> 01:09:33,845 I can't believe how whipped up everyone is! I knew you were 1180 01:09:33,885 --> 01:09:35,605 one of the good ones off the telly! 1181 01:09:35,645 --> 01:09:38,325 You know, saying what the people really think. Thank you, thanks. 1182 01:09:38,365 --> 01:09:41,605 70 million Turks coming over here! I mean, it's just... It's frightening. 1183 01:09:41,645 --> 01:09:45,645 Well, yes, we don't actually know how many, or when, or... 1184 01:09:45,685 --> 01:09:48,325 It says... It says in your flyer, look. Look. 1185 01:09:49,605 --> 01:09:51,325 Yes, well, that is, er... 1186 01:09:51,365 --> 01:09:53,925 ..just the actual population of, er, Turkey. 1187 01:09:53,965 --> 01:09:57,885 We should probably go, Boris, sorry. 1188 01:09:57,925 --> 01:10:00,525 There we are. Yay! Take back control! 1190 01:10:03,845 --> 01:10:07,365 Here we go, here we go Here we go! 1191 01:10:07,405 --> 01:10:10,965 Here we go, here we go! 1193 01:10:15,645 --> 01:10:17,405 Yeah, yeah, but come on, come on! 1194 01:10:17,445 --> 01:10:20,805 Hospitals would totally collapse without migrant workers. 1195 01:10:20,845 --> 01:10:23,365 Then, give those jobs to British workers! 1196 01:10:23,405 --> 01:10:26,485 Oh, come on! Tell them that unemployment for British-born 1197 01:10:26,525 --> 01:10:27,725 is dropping. Say that. 1198 01:10:27,765 --> 01:10:31,765 But the argument that migrants bring in more in taxes than they 1199 01:10:31,805 --> 01:10:34,725 take out in services? Yes, good, now follow up. 1200 01:10:34,765 --> 01:10:37,765 But how much of their wages are they sending home, out the country? 1201 01:10:37,805 --> 01:10:40,565 She's just said, they pay more in taxes. 1202 01:10:40,605 --> 01:10:44,405 They've got kids! As long as they pay! Any more thoughts on that? 1203 01:10:44,445 --> 01:10:46,765 That's it, I'm going in. Wait! No, that breaks the whole... 1204 01:10:46,805 --> 01:10:50,045 She's not testing our argument! OK, that... Yeah, yeah. 1205 01:10:51,405 --> 01:10:53,565 Sorry. Sorry to interrupt. Sorry, who are you? 1206 01:10:53,605 --> 01:10:55,565 The hard facts, right? 1207 01:10:55,605 --> 01:10:58,725 The Treasury receives a net benefit of £20 billion 1208 01:10:58,765 --> 01:11:02,085 a year from EU workers paying into the system... Says who? 1209 01:11:02,125 --> 01:11:06,125 ..growing the economy. That's after using public services, so they are 1210 01:11:06,165 --> 01:11:11,605 paying for more care, more teachers, more... That's not a good thing? 1211 01:11:13,085 --> 01:11:15,485 Yes, no-one's saying that's not the truth. Sorry! 1212 01:11:15,525 --> 01:11:17,965 How much are WE paying to be over there? Yeah? 1213 01:11:18,005 --> 01:11:19,645 350 million! A week! 1214 01:11:19,685 --> 01:11:22,605 OK, so have none of you heard our messages on...? 1215 01:11:22,645 --> 01:11:26,245 That £350 million is a lie! You would say that! 1216 01:11:26,285 --> 01:11:29,605 No, it does not exist, it has never existed! 1217 01:11:29,645 --> 01:11:33,645 A cheque for that amount has never been signed! 1218 01:11:33,685 --> 01:11:37,205 We will not get it if we leave! Project Fear! 1219 01:11:37,245 --> 01:11:40,325 What will happen is that our... Project Fear! Listen to the man! 1220 01:11:40,365 --> 01:11:43,765 ..our currency will collapse, and the economy will contract. 1221 01:11:43,805 --> 01:11:47,165 How do you know that? You lot get things wrong all the time. 1222 01:11:47,205 --> 01:11:48,605 I don't know why we pay anything. 1223 01:11:48,645 --> 01:11:51,965 To be a member of the single largest trading bloc in the entire world! 1224 01:11:52,005 --> 01:11:55,045 But what benefit am I seeing from that where I'M from? 1225 01:11:55,085 --> 01:11:57,245 I'd rather it go on the NHS, like they're saying. 1226 01:11:57,285 --> 01:11:59,125 Oh, you do realise? 1227 01:11:59,165 --> 01:12:00,325 This is, yeah, bad. 1228 01:12:00,365 --> 01:12:02,045 The people making these promises, 1229 01:12:02,085 --> 01:12:05,445 people you have never heard of - Dominic Cummings - 1230 01:12:05,485 --> 01:12:07,125 they're not elected, 1231 01:12:07,165 --> 01:12:09,365 they're not going to form a government, despite having 1232 01:12:09,405 --> 01:12:12,685 made billions of pretend spending promises post-Brexit that they 1233 01:12:12,725 --> 01:12:16,205 have no power, or responsibility to see any of it through! 1234 01:12:16,245 --> 01:12:17,805 OK, we could take a little break. 1235 01:12:17,845 --> 01:12:20,805 Or Arron Banks and his diamond mine in South Africa, 1236 01:12:20,845 --> 01:12:22,845 or Nigel Farage, the old stockbroker. 1237 01:12:22,885 --> 01:12:25,285 Boris Johnson, Jacob Rees-Mogg - yeah, 1238 01:12:25,325 --> 01:12:28,805 they're going to be fine, aren't they? This is just a game to them! 1239 01:12:28,845 --> 01:12:30,565 A debating society. 1240 01:12:30,605 --> 01:12:33,525 But the risk to you and your children... 1241 01:12:33,565 --> 01:12:37,405 There's no risk! Come to where I'm from, there's nothing to lose! 1242 01:12:37,445 --> 01:12:40,645 We've got something to lose - our age. Yous lot have had your lives! 1243 01:12:40,685 --> 01:12:43,605 I've had my life?! What do you know about my life? You've had your jobs 1244 01:12:43,645 --> 01:12:45,605 and homes and things, it doesn't matter to you, yeah? 1245 01:12:45,645 --> 01:12:48,605 Take a risk, sod it, thank you very much! I haven't been lucky, I've lost everything! 1246 01:12:48,645 --> 01:12:52,685 You're nervous about people with a different colour skin and accent. Oh, I am sick of being called that! 1247 01:12:52,725 --> 01:12:56,325 What did I call you? What did I say? You know what you were calling me! No, I don't! 1248 01:12:56,365 --> 01:12:59,085 Racist! Racist! Racist! That's what! Exactly when did I say that? 1249 01:12:59,125 --> 01:13:01,365 You were saying that! Sorry, she's right, all right? 1250 01:13:01,405 --> 01:13:04,365 Hate crimes - there's one bloke near me... And that's my fault, is it? 1251 01:13:04,405 --> 01:13:07,605 All right, it's true! We can't say nothing now without that coming up! 1253 01:13:11,605 --> 01:13:14,085 There's no need to... It wasn't on purpose. 1254 01:13:14,125 --> 01:13:16,485 You can stand there all you like and say, "I've had my life," 1255 01:13:16,525 --> 01:13:19,205 coming from your big city! The past years have been fucking awful! 1256 01:13:19,245 --> 01:13:21,125 If you must know! That's my fault. 1257 01:13:21,165 --> 01:13:23,205 And all I hear all the time is, 1258 01:13:23,245 --> 01:13:26,805 "Shut up, don't talk about it, don't mention it, ever!" 1259 01:13:26,845 --> 01:13:28,285 Well, I'm sick of it! 1260 01:13:28,325 --> 01:13:33,085 I'm sick of feeling like nothing, like I have nothing, 1261 01:13:33,125 --> 01:13:37,245 like I know nothing, like I am nothing, I'm sick of it! 1263 01:13:54,885 --> 01:13:58,205 Hadn't realised, and now it's too late. 1264 01:13:59,885 --> 01:14:02,645 Their campaign began 20 years ago. 1265 01:14:02,685 --> 01:14:04,085 More. 1266 01:14:06,445 --> 01:14:10,165 The slow drip, drip, drip of fear and hate, 1267 01:14:10,205 --> 01:14:12,325 without anyone willing to counter it. 1268 01:14:14,765 --> 01:14:19,645 Worse - we stuck the boot in too. How many of us on this side 1269 01:14:19,685 --> 01:14:21,925 blamed Europe or the outsider 1270 01:14:21,965 --> 01:14:24,165 when it was politically convenient to do so? 1271 01:14:26,445 --> 01:14:27,445 And now? 1272 01:14:29,925 --> 01:14:32,325 Now we're expected in a matter of weeks 1273 01:14:32,365 --> 01:14:33,965 to begin pushing back that tide. 1274 01:14:34,005 --> 01:14:37,165 And I will stand on this boat and I'll say you are wrong 1275 01:14:37,205 --> 01:14:39,205 and you are wrong and you're wrong! 1276 01:14:39,245 --> 01:14:43,685 Not one of you lot look like you have come out of Southend-on-Sea! 1277 01:14:43,725 --> 01:14:45,485 So this is what we're reduced to, is it? 1278 01:14:47,845 --> 01:14:50,085 This is who we are? 1279 01:14:52,765 --> 01:14:55,765 You brag that you're London through and through. 1280 01:14:55,805 --> 01:14:58,965 BOB GELDOF: Go back down the river cos you're up one without a canoe! 1281 01:14:59,005 --> 01:15:01,445 To the dismay of Remain colleagues, 1282 01:15:01,485 --> 01:15:04,245 Gedolf's signals were somewhat crude. 1283 01:15:06,910 --> 01:15:08,550 SIMON MCCOY: On that breaking news, 1284 01:15:08,590 --> 01:15:14,190 reports of a stabbing and shooting involving the MP Jo Cox. 1285 01:15:14,230 --> 01:15:16,510 Very scant information at this stage. 1286 01:15:17,990 --> 01:15:20,950 But according to the Press Association, they're quoting 1287 01:15:20,990 --> 01:15:23,550 an eye witness who says, that the Batley and Spen MP 1288 01:15:23,590 --> 01:15:25,590 has been shot in the incident. 1289 01:15:25,630 --> 01:15:27,710 JANE HILL: Details really are scant. 1290 01:15:27,750 --> 01:15:30,990 Jo Cox is the MP for Batley and Spen. 1291 01:15:31,030 --> 01:15:33,990 We know that she is involved in some way, 1292 01:15:34,030 --> 01:15:36,510 and we have been told that she is injured. 1293 01:15:36,550 --> 01:15:38,310 I'm afraid that really is 1294 01:15:38,350 --> 01:15:41,190 as much as is coming through at the moment. 1295 01:15:41,230 --> 01:15:44,070 So some sort of incident... 1296 01:15:44,110 --> 01:15:48,190 OK. OK. Thanks, thank you. Yeah, bye. 1297 01:15:48,230 --> 01:15:50,630 Emergency services at the scene. 1298 01:15:50,670 --> 01:15:54,070 She's co-chair of the Friends Of Syria All-party Parliamentary Group. 1299 01:15:54,110 --> 01:16:01,150 She was a strong advocate for Britain Stronger in Europe. 1300 01:16:01,190 --> 01:16:05,990 We're hearing that she was at a nearby library holding a... 1301 01:16:06,030 --> 01:16:08,190 POLICE COMMISSIONER: Just before one o'clock today, 1302 01:16:08,230 --> 01:16:10,990 Jo Cox, MP for Batley and Spenborough, 1303 01:16:11,030 --> 01:16:13,750 was attacked in Market Street, Birstall. 1304 01:16:14,950 --> 01:16:17,430 I am now very sad to have to report 1305 01:16:17,470 --> 01:16:20,350 that she has died as a result of her injuries. 1306 01:16:21,670 --> 01:16:25,230 Before going into further detail, I would like to express 1307 01:16:25,270 --> 01:16:27,950 our deepest sympathies to her family and friends 1308 01:16:27,990 --> 01:16:29,710 at this tragic time. 1309 01:16:31,270 --> 01:16:34,310 Jo was attacked by a man who inflicted serious and, sadly, 1310 01:16:34,350 --> 01:16:36,550 ultimately fatal injuries. 1311 01:16:36,590 --> 01:16:40,630 Subsequently there was a further attack on a 77-year-old man 1312 01:16:40,670 --> 01:16:44,110 nearby, who has sustained injuries 1313 01:16:44,150 --> 01:16:47,510 that are non-life-threatening. Shortly afterwards, 1314 01:16:47,550 --> 01:16:50,150 a man was arrested nearby by a local uniformed... 1317 01:17:47,830 --> 01:17:48,990 Strange week. 1318 01:17:51,070 --> 01:17:52,070 Yeah. 1319 01:17:56,750 --> 01:17:58,510 Drink? 1320 01:17:59,550 --> 01:18:03,270 I didn't think it would be as bad as this. You? No. 1321 01:18:05,070 --> 01:18:08,270 But, then again, isn't that what these types of questions do? 1322 01:18:08,310 --> 01:18:10,390 Force people into tribes. 1323 01:18:10,430 --> 01:18:14,150 Still, I think it should be possible, vital even, 1324 01:18:14,190 --> 01:18:16,870 for a country to be able to ask itself a question, 1325 01:18:16,910 --> 01:18:19,150 and to be answered without... 1326 01:18:19,190 --> 01:18:20,310 ..all this. 1327 01:18:21,870 --> 01:18:24,990 Without such hate. Without fucking death. 1328 01:18:26,350 --> 01:18:27,670 Yeah. 1329 01:18:31,150 --> 01:18:32,470 Seems it's moved... 1330 01:18:33,790 --> 01:18:37,510 ..way beyond our relationship with an economic bloc. It's... 1331 01:18:37,550 --> 01:18:39,870 ..it's about the soul of our country. 1332 01:18:42,310 --> 01:18:43,590 I worry. 1333 01:18:45,470 --> 01:18:47,270 I worry that we won't be able to heal... 1334 01:18:48,670 --> 01:18:51,350 ..that this has created... Exposed - we didn't create it. 1335 01:18:51,390 --> 01:18:54,510 ..a type of debate, a politics that is unsophisticated, 1336 01:18:54,550 --> 01:18:58,790 uncivilised and, worst of all, unkind. 1337 01:19:04,030 --> 01:19:06,470 Seriously, though, you...you don't worry about 1338 01:19:06,510 --> 01:19:08,590 the long-term repercussions of all this? 1339 01:19:10,190 --> 01:19:14,230 Of undermining the very concept of expertise, of independent authority? 1340 01:19:14,270 --> 01:19:17,190 Your experts had an agenda. Based on their knowledge. 1341 01:19:19,830 --> 01:19:22,110 You are feeding a toxic culture, 1342 01:19:22,150 --> 01:19:25,350 where nobody can trust or believe anything... 1343 01:19:25,390 --> 01:19:27,470 That is not what I'm doing at all. ..where nobody listens 1344 01:19:27,510 --> 01:19:29,910 to each other, they just yell. And the loudest and the rudest 1345 01:19:29,950 --> 01:19:32,430 gets heard... And give people a voice who have been ignored 1346 01:19:32,470 --> 01:19:35,070 for years. You're not giving them a voice, you're inciting them. 1347 01:19:35,110 --> 01:19:37,630 Don't confuse me with Banks and Farage, they're the ones 1348 01:19:37,670 --> 01:19:40,270 who are inciting people. How convenient that you had them 1349 01:19:40,310 --> 01:19:41,590 to do your dirty work for you. 1350 01:19:41,630 --> 01:19:44,710 Have you ever, ever REALLY tried to stop them? 1351 01:19:52,510 --> 01:19:56,030 You and your lot have dominated politics, political discourse, 1352 01:19:56,070 --> 01:19:58,750 for decades, Craig, and what have you done with it? 1353 01:19:58,790 --> 01:20:00,030 What? 1354 01:20:02,190 --> 01:20:04,830 You can't close the box, Dom, once it's been opened. 1355 01:20:04,870 --> 01:20:07,590 This is the new politics now, the way we will conduct... 1356 01:20:07,630 --> 01:20:09,070 Change is exciting. 1357 01:20:13,910 --> 01:20:15,230 What's your edge? 1358 01:20:18,270 --> 01:20:20,350 What are you doing, what have you found? 1359 01:20:34,070 --> 01:20:36,070 It's the sleep I miss. 1360 01:20:38,590 --> 01:20:41,030 I miss sleep. God I do, too, I miss sleep. 1361 01:20:43,070 --> 01:20:44,870 I honestly think I had more hours a night 1362 01:20:44,910 --> 01:20:46,470 when my kids were born than this. 1363 01:20:50,350 --> 01:20:52,110 You're having a baby, aren't you? 1364 01:20:54,990 --> 01:20:56,270 Yeah. 1365 01:20:58,510 --> 01:21:00,750 What have you got, two daughters? Three. 1366 01:21:04,550 --> 01:21:06,830 I think about it, you know? 1367 01:21:08,670 --> 01:21:10,750 About the kind of country that they'll grow up in. 1368 01:21:16,070 --> 01:21:17,550 What is this? 1369 01:21:17,590 --> 01:21:21,550 A "think of the children" appeal? Please, Craig. I am doing. 1370 01:21:21,590 --> 01:21:24,150 I'm trying to get us ready. The train coming down the tracks 1371 01:21:24,190 --> 01:21:26,870 isn't the one that you expected, it's not the one advertised 1372 01:21:26,910 --> 01:21:30,070 on the board? Well, tough. It isn't even the one that I imagined. 1373 01:21:30,110 --> 01:21:31,550 But I accept it. 1374 01:21:31,590 --> 01:21:33,270 You can't stop it. 1375 01:21:34,470 --> 01:21:37,150 You're right, there is a new politics in town. 1376 01:21:37,190 --> 01:21:39,350 One that you cannot control. 1377 01:21:46,350 --> 01:21:47,950 Be careful what you wish for. 1378 01:21:49,870 --> 01:21:52,750 You won't be able to control it either. 1379 01:21:54,430 --> 01:21:56,830 Last orders! 1381 01:22:03,070 --> 01:22:05,030 It is decision day. 1382 01:22:05,070 --> 01:22:07,910 After all the campaigning, the rows and debates, 1383 01:22:07,950 --> 01:22:10,950 today, it is time for the voters to have their say. 1384 01:22:10,990 --> 01:22:13,910 Polling stations opened at seven o'clock this morning. 1385 01:22:13,950 --> 01:22:17,390 More that 46 million people have their chance to vote today. 1386 01:22:17,430 --> 01:22:19,350 That's a record for this country. 1387 01:22:19,390 --> 01:22:21,830 I voted to Remain. I don't think there's any good reason 1388 01:22:21,870 --> 01:22:24,550 to stay in the thing. The referendum is taking place 1389 01:22:24,590 --> 01:22:26,510 in every part of the United Kingdom. 1390 01:22:26,550 --> 01:22:29,310 The polls are open until 10 o'clock tonight. 1391 01:22:29,350 --> 01:22:32,190 And, once they close, it will be at Manchester Town Hall 1392 01:22:32,230 --> 01:22:34,910 that the final result will be declared by the chair 1393 01:22:34,950 --> 01:22:36,590 of the Electoral Commission. 1394 01:22:36,630 --> 01:22:38,790 Good morning, ladies and gentlemen. 1395 01:22:38,830 --> 01:22:41,630 The total number of ballot papers counted was 1396 01:22:41,670 --> 01:22:47,710 33,577,342. 1397 01:22:47,750 --> 01:22:51,750 The total number of votes cast in favour of Remain was 1398 01:22:51,790 --> 01:22:57,990 16,141,241. 1399 01:22:58,030 --> 01:23:01,310 The total number of votes cast in favour of Leave was 1400 01:23:01,350 --> 01:23:07,150 17,410,742. 1403 01:23:56,150 --> 01:23:58,590 You've changed the country forever! 1404 01:23:59,830 --> 01:24:03,430 DAVID DIMBLEBY: And that's the result of this referendum, 1405 01:24:03,470 --> 01:24:07,070 which has been preceded by weeks and months of argument 1406 01:24:07,110 --> 01:24:10,950 and dispute. The British people have spoken, and the answer is we're out. 1408 01:24:19,030 --> 01:24:20,470 If I may... 1409 01:24:20,510 --> 01:24:23,910 If I may borrow from England's greatest wordsmith. 1410 01:24:23,950 --> 01:24:26,750 PHONE RINGS From this day to the ending of the world, 1411 01:24:26,790 --> 01:24:28,550 but we in it shall be remembered. 1412 01:24:28,590 --> 01:24:32,430 Yeah? Congratulations. I can't believe we did it. It's amazing. 1413 01:24:32,470 --> 01:24:34,630 ..brothers. Dom, are you there? 1414 01:24:34,670 --> 01:24:36,150 Yeah. 1415 01:24:36,190 --> 01:24:38,550 Great. It's great. 1416 01:24:38,590 --> 01:24:43,870 Look, I just want to say, I know we had our own little wobble. 1417 01:24:43,910 --> 01:24:45,430 I've gotta go. 1418 01:24:45,470 --> 01:24:48,950 CHANTING: Dom! Dom! Dom! Dom! Dom! Dom! Dom! Dom! Dom! 1420 01:24:53,270 --> 01:24:58,350 Speech! Speech! Speech! Speech! 1423 01:25:08,590 --> 01:25:10,750 What did we say we were going to do? 1424 01:25:10,790 --> 01:25:12,470 Kill the CBI? 1425 01:25:12,510 --> 01:25:14,230 We wanted to take back control. 1426 01:25:15,590 --> 01:25:18,070 What are we doing? ALL: Taking back control. 1427 01:25:18,110 --> 01:25:20,910 What have we done? Taken back control! 1428 01:25:20,950 --> 01:25:22,190 Come on! 1433 01:26:01,270 --> 01:26:04,910 Honesty, decency and faith in nature 1434 01:26:04,950 --> 01:26:06,670 I think now is going to win! 1436 01:26:08,030 --> 01:26:11,350 And we will have done it without having to fight 1437 01:26:11,390 --> 01:26:15,510 and without one single bullet being fired. And we will have done it. 1438 01:26:15,550 --> 01:26:17,550 Actually, one bullet WAS fired, 1439 01:26:17,590 --> 01:26:19,390 you moronic, little cunt. 1440 01:26:34,950 --> 01:26:38,230 And some people are now saying that was wrong. 1441 01:26:39,870 --> 01:26:43,310 And that the people should never have been asked in this way. 1442 01:26:43,350 --> 01:26:44,790 I disagree. 1444 01:26:47,030 --> 01:26:49,910 I believe it was entirely right... 1445 01:26:51,510 --> 01:26:55,390 ..and inevitable, and indeed, that there is no way of dealing 1446 01:26:55,430 --> 01:26:57,270 with a question on this scale, 1447 01:26:57,310 --> 01:26:59,390 except by putting it to the people. 1448 01:26:59,430 --> 01:27:02,790 In the end, this question is ABOUT the people. 1449 01:27:02,830 --> 01:27:05,790 It's about the right of the people of this country 1450 01:27:05,830 --> 01:27:07,830 to settle their own destiny. 1451 01:27:10,510 --> 01:27:12,870 SOPHIE RAWORTH: Within hours, David Cameron announced 1452 01:27:12,910 --> 01:27:15,430 he was standing down as Prime Minister. Thank you very much. 1453 01:27:15,470 --> 01:27:17,950 He said he'd stay in Number Ten for the next few months, 1454 01:27:17,990 --> 01:27:20,950 but that the country required fresh leadership. 1456 01:27:27,750 --> 01:27:28,910 Right. 1457 01:27:47,950 --> 01:27:50,830 I can't hear it any more. Can you? 1458 01:27:52,470 --> 01:27:53,910 It's gone. 1459 01:27:57,630 --> 01:27:59,630 ELIZABETH DENHAM: Mr Cummings. 1460 01:28:03,110 --> 01:28:06,110 I said, if you are the unknown soldier in all of this, 1461 01:28:06,150 --> 01:28:07,830 the real puppet master, 1462 01:28:07,870 --> 01:28:10,990 and we're all living in the future that you have imagined for us... 1463 01:28:11,030 --> 01:28:13,790 This isn't my future, this is crap. It's all gone crap. 1464 01:28:13,830 --> 01:28:16,390 So, you were wrong? Your predictions, 1465 01:28:16,430 --> 01:28:20,350 your optimism for life outside the EU, it was flawed? 1466 01:28:20,390 --> 01:28:22,150 This is a... 1467 01:28:22,190 --> 01:28:26,110 Well, it's going to be a multi-decade project. Multi-decade?! 1468 01:28:26,150 --> 01:28:29,030 Yeah. I didn't see that on the side of the bus. 1469 01:28:33,030 --> 01:28:34,950 The vision wasn't flawed... 1470 01:28:36,350 --> 01:28:37,870 ..it's people that are flawed. 1471 01:28:37,910 --> 01:28:40,750 The politicians, they did it crap, and they ruined it. 1472 01:28:40,790 --> 01:28:44,510 I said the entire Downing Street operating system needed overhauling. 1473 01:28:44,550 --> 01:28:47,470 But you weren't there, were you? You were pushed out, once again. 1474 01:28:47,510 --> 01:28:50,670 There is a systems failure in this country and across the West. 1475 01:28:50,710 --> 01:28:54,350 We're languishing, we're drifting without a vision or a purpose. 1476 01:28:54,390 --> 01:28:57,510 And what do you do usually when there's a systems failure? 1477 01:28:57,550 --> 01:28:59,710 You reset. And that's all I did. I reset. 1478 01:28:59,750 --> 01:29:02,030 And what did they do? What did all of you do? 1479 01:29:02,070 --> 01:29:04,070 You rebooted the same operating system, 1480 01:29:04,110 --> 01:29:07,070 the same tired, old politics of short-termism, 1481 01:29:07,110 --> 01:29:11,310 and self-serving, small-thinking bullshit. But are you not part 1482 01:29:11,350 --> 01:29:14,870 of the same culture, Mr Cummings? No. Of half-truths? Well... 1483 01:29:14,910 --> 01:29:16,990 Easy answers, false promises? 1484 01:29:17,030 --> 01:29:20,390 Yes, yes, don't think that I don't know I'm as bad as the rest of them, 1485 01:29:20,430 --> 01:29:23,270 but that's what the system does, the virus, it infects. 1486 01:29:23,310 --> 01:29:26,790 But I was hoping, just praying, that someone, anyone, 1487 01:29:26,830 --> 01:29:30,750 with a minimalist amount of... even a fucking modicum, an ounce 1488 01:29:30,790 --> 01:29:34,510 of imagination or vision or, Jesus Christ, aspiration, 1489 01:29:34,550 --> 01:29:39,470 could see that there was the opportunity for something to... 1490 01:29:39,510 --> 01:29:43,310 ..to actually happen, for someone to step in and do something... 1491 01:29:44,950 --> 01:29:46,590 ..to make a change to... 1492 01:29:48,670 --> 01:29:49,990 ..to just... 1493 01:30:03,630 --> 01:30:06,350 Are you done, Mr Cummings? 1495 01:30:10,910 --> 01:30:12,750 Yeah, I'm done. 1496 01:30:12,790 --> 01:30:15,310 We're all done. Thank you.