[upbeat percussive music]
♪ ♪
[hip-hop music]
- ♪ Yeah, I killed this ♪
♪ ♪
- Oh, dope. - Ooh.
We got our looks back.
- Right now I'm feeling hyped to be top three.
I'm feeling proud of myself for the work I put in,
and I'm feeling like a beast.
My strategy to make it to the finale is go hard.
There's 150K on the line.
That's a lot of money.
Somebody could throw you in the street
for that amount of money,
you know what I mean?
both: Wow. - Lookbook time.
- Look at this photos.
- They're hard.
- It feel like we was here last week.
- No bullshit. - Like the first day was--
- This first look feels like yesterday, bro.
- Yeah, yesterday. - I know.
all: Speedy!
- Speedy. - Hey.
- Congratulations, designers.
The final three.
You guys should all be very proud of yourselves.
- [imitates gunshot] - Now, as you all know,
each look you've created here at "The Hype"
is a part of an overall lookbook.
Now, for the final lookbook, your task will be
to select the photos that show the cosigners
and the world what your brand is all about.
Now, the cosigners
are coming by in just a little bit
to help determine which designers
will actually be showcasing their final collection
at the final drop.
Now, Barth, because of your win
at the last challenge,
you've automatically secured a spot
in the finale.
But Knoxx and Khanh,
your fate is in the hands of the cosigners.
While you guys work on your lookbooks,
we've got a special guest in the building.
- Oh. - Let's just say
she knows what it feels like
to be in your shoes right now.
Please join me in welcoming the incredible woman
behind Front Paije Designs, Paije Speights.
- ♪ She's my BFF, that's my day-one ♪
- Ay. - Whoa.
- Ooh.
- What up, Paije?
- What's going on? - Paije here.
What's up? - What up, bro?
- How are you?
Welcome back, Paije. - Yeah. Hi.
- How does it feel to be back in here?
- Less stressful.
[laughter]
- Paije, top three last season, only girl.
She's literally in my position.
Plus she look like she's up.
I see a glow up, so I'm like, "Shit."
[laughs]
That's how I'ma be. Let's bring it. Come on.
- What have things been like for you after "The Hype"?
- Amazing. Honestly, like,
I'm so glad I did this show.
Like, it turned me all the way up.
So sales went up. Everything went up.
- They have good things to look forward to.
- Yeah, especially if y'all made it this far.
Everybody's watching.
- Okay, now, what is the importance
of a lookbook, not only in streetwear,
but even here on this show?
- I don't even start a collection now
without thinking first about what I want it to look like,
what I want it to feel like.
It makes everything cohesive.
If I really like a design and it doesn't fit,
I just won't even use it at this point.
- Mm. - Solely based off of what
am I trying to get across, so. - Okay.
Well, designers, Paije is gonna help you make selections
for your lookbook and holler at y'all individually.
Okay? - Okay.
- All right, y'all.
[upbeat music]
- So what's the story?
Like, what are you trying to convey
to the cosigners?
- It's a story of flyness.
[both laugh] - And patching things together
to get where you gotta go at the end of the day.
Like, I had to patch a lot of things together
in my life to make it work, and I had to patch a lot
of things together here to make it work,
you know what I'm saying? - I like that.
I got sent home for my lookbook,
and it's very hard to come across
a big designer like Offset, and Marni and Bephie
to even get them to even look at your shit.
So this opportunity, you can't put a price on it.
That's tans, and then you got your brights.
And then it gets darker. - Yeah.
- So I think you should figure out
if you want it to go from light
to dark or dark to light.
- Aha. - You get what I'm saying?
- The story of dark to light
is based on the story of, like, in my life.
I've gone through some pretty bad things.
My hood has been devastated, man.
I can't tell you how many
of my cousins I lost this year
and just the homies.
Senseless stabbings, shootings.
To make it out the El and make it to somewhere so big,
it does make me feel like I'm carrying a torch.
Streetwear is community.
It's something that leaves a legacy back there,
bigger than just DVMNPIGEON.
It's a big thing for me.
[dramatic music]
♪ ♪
- It's really about the order. - Oh, okay.
- So if you feel like this is your best look,
I would probably end with this one.
- Me and Paije got a very similar mindset.
She's from the Midwest. I'm from the Midwest.
So as soon as I talk about workwear, she's seen it all.
This is that one look that--
- You're not as confident in that one?
I would just throw that in the middle
'cause they gonna remember what you came out with
and what you ended with. - Okay.
- You know what I'm saying? - Yeah. Yeah, yeah.
- Mix it in, like,
it can get lost in the sauce
in the middle.
♪ ♪
- So all of my hoodies turn into face masks.
- Yeah, but why would you take this one out?
This the only one that shows
that it's a face mask. - I mean,
I figure I have it in this look
and this look.
Isn't it too redundant?
- No, 'cause that's your vibe.
- Oh, all right, yeah. - Everybody is so good.
They're gonna find shit-- - Find a reason
to eliminate you, you know? - Right.
- So you can't give 'em any excuse.
- No.
Looking at their three lookbooks,
I'm hoping that they can figure out way
to make it all flow together.
You just better hope you have the best one.
- Paije, I'm wondering, do you have any just general advice
for our designers at this point in the competition?
- If you repping for you community,
make sure you stand on that shit,
and when you talk to them, make sure you know
what you talking about. - Mm. [snapping]
- [laughs] - Make sure you know
what you talking about indeed.
- Good luck. Y'all gonna need it.
My advice that I have for the designers
is just to turn that shit up.
This is y'all last time
to show the cosigners what you can do.
So you better bring it, and you cannot fuck up.
- All the looks that we've been putting together
this season come down to one lookbook.
And how the collection comes together,
and how everything is pieced up,
and how it's walked, how it's styled, everything,
everything has to come together like butter
or it's all for naught.
- All right, designers. Well, the cosigners pulled up
today because they're here to review your lookbooks.
They wanted to talk to you guys individually
about the future of your brand,
and I will check in with you guys later, okay?
- All right. - All right, y'all.
- Mr. Khanh.
- I'm putting together my lookbook.
This is the storyboard.
- The lookbook is the most important thing
to a designer.
It's your story,
and it gives you a road map
for what people plan to see in your collection.
- Being a immigrant, I really relate a lot,
living in a blue-collar state,
so a lot of workwear is definitely involved
into my whole collection.
I started off identifying where I'm from
and this is the ending of it all,
and it's just showing these outfits
that's not saying Ohio.
This is who I really am, N.G.O.
This is me as a designer.
- It's a good development of your work,
but you really need to, like, really amp it up.
What is that, like, last... - Wow.
- Bit that's gonna take me over the finish line?
- Okay. Understood. - Right.
It should be--the last picture should be
how they remember you, my boy.
- I wanted to end it off with this.
I'm really proud of the look. - That's his first line.
- You know what I mean? - This is fire.
And it's me, so why not? [laughter]
- Exactly. - Gave you some game now.
- Thank you. I always take care
of your game y'all give me,
so everything is noted.
- Is this, like, from the top to the bottom?
I like this one. - This is top to bottom.
This is the color story
from left to right.
- I see so much growth.
And I see the progression... - So much.
- But when I look at the individual pictures,
there's so much noise in the background
that it's hard to see. - That it's confusing you.
- Basically, everything that we've been telling you
to do with your clothing... - Get that with the images.
- You need to do that here, yeah.
Hey, Knoxx. - Hey, what's up, you guys?
I kinda wanna go from, like, dark to light
just by using, like, the photos and the lighting,
- So check this out, right? Since you had this,
like, action photo right here, which I love--
it ain't really showing the piece.
You should try to incorporate this into there.
- You have one action. - One up close.
- And then one up close.
And then I would do, like, a whole, like--
this is the only one that's kind of the full fit
'cause we see the jacket in pretty much all the shots.
What besides the darkness to light--
is there any other deeper meaning?
- To me, when I got a chance to actually look at it,
like, patchwork here.
You see the patchwork here, here, even here.
It's kinda, like, constant.
That's how I started, going to the thrift store,
cutting shit up, patching it together.
Puttin' it on the back of jackets.
Like, that's a real part of my history of design.
- Well... both: All right, Knoxx.
- Good luck. - It's make it or break it.
This challenge win will determine
who goes to the finale, the battle royale, the runway,
the thing that we need, the show,
and I need to be there.
- So, designers, we gotta figure out
who we gonna pick to battle Barth in the finale.
Is it gonna be you, Knoxx,
or is it gonna be you, Khanh?
- Gonna be tough.
- We'll see. - We'll see.
[tense music]
♪ ♪
- I don't know what the cosigners are thinking,
but I know exactly what's at stake
and I could be sent home.
- Khanh has a lookbook...
- It's very clean. - That--but it's like
a well-produced conservative streetwear brand.
And Knoxx, you know how she can really learn?
- Mm. - Stop with the patchwork.
- A lot of people have been doing patchwork.
Including Khanh-- - The last winner...
- In the streetwear. - Was patchwork.
- Yeah, but I also think
that they have something in them that they maybe
they couldn't have brought out before because a challenge.
I would love to see something new.
- Right, I think I have an idea
that could work here.
[dramatic music]
♪ ♪
We made our decision.
♪ ♪
Knoxx.
- I wanna be in the finale really bad.
- Khanh.
- I'm on Anxious Lane, you feel me?
And I'm waiting there on the corner.
Make the decision already.
Just tell me.
- You're both in the final!
- Get the fuck outta here. [laughter]
- Do not fuck this up. - Oh, my goodness.
- You better bring the motherfucking drama.
- The drama. - Oh, my God.
- Bring it. - The drama!
[laughter] You heard?
- You this is so crazy. - Like, seriously.
- Yeah. - Holy shit!
It's lit.
All three of us are going to the finale.
That means all three of us get to walk the look.
- Don't get too excited.
Y'all got some work to do.
- A'ight, a'ight. - All y'all is amazing.
I expect to see that in the finale
'cause if you don't, ain't nobody gonna win.
- Damn. - Yeah, I'm serious.
- You're not guaranteed a cosign.
- Don't make us regret putting
all three of y'all in the finale.
It really supposed to be two,
one-on-one, little punch-out,
little...
in that ring, so come with it.
- Now we got some action here. - Now we got a game.
both: Now we got a game. - Oh, sheesh.
- Hey, let's kick off this challenge right now.
You have each created seven looks
in this competition.
Your final challenge
is to create brand-new looks
to complete your collection.
You'll also have the opportunity to remix
any of the previous looks that you made
throughout the season, so with the criticism
and critiques that came from our cosigners,
you can tweak things,
and we encourage you guys to do so.
Your entire collection will drop at a VIP event
with some special guests.
- Let's go. - Now, designers,
you have two days
until the final drop.
Only one of y'all's going to win this competition,
and the time for your challenge begins right now.
- Go.
- Three the hard way, baby.
- ♪ Let's get that clappin', what's happening? ♪
♪ You know they puttin' on, I ain't hear about no action ♪
♪ So let me know what's happening ♪
♪ ♪
- The fact that three of us is in the finals
is a big surprise, you know, and I'm excited.
To be able to go against Knoxx and Barth is great,
but right now, I'm locked in. I gotta move quick.
I'm doing a new NFT shirt.
A reversible blanket jacket.
And my final look is going back to the DNA of myself,
my identity, but also workwear.
- It's getting to that point where you gotta dig deep
and you gotta pull something outta you
you didn't even know you had.
They also have given us a opportunity
to tweak a few of the items
that we got shit on.
I'm definitely gonna fix that white hoodie.
I'm definitely gonna fix my prep look T-shirt.
So I'm just gonna clean up a bunch of things
so that way this show is as streamlined
as it can be.
We're literally so deep into this
that there is no time for any mistakes.
There's no time to second-guess yourself.
So we're here to bring you what we got.
[sewing machine whirring]
- With this challenge right here, this finale,
I'm hoping to tie it together and then go over some.
I'ma overdo it.
You know, I'ma bring 'em something where like,
damn, that girl is good, you know what I mean?
Ain't no denying that.
Me winning $150,000
for DVMNPIGEON, that's gonna help me go back
to my hood and implement some type of fashion course
so I can show kids that you can do something
other than play ball or write rap.
- ♪ Oh, my, oh, my, oh, my ♪
♪ Oh, my, oh, my ♪
- Time management is gonna be the thing
that seals the win for whoever takes this.
You know, we all know how to design.
We all know how to sew.
It's about who can get everything done efficiently.
So that's why I'm just trying to crank,
move as fast as I can.
[zipper whirs] - Let's get outta here.
- The day is done.
The day was earned, but the day is done.
[light music]
- Let's get it.
- It's the last day.
- Fuck yeah.
Yeah.
♪ ♪
- The tech pack came back really good.
The outfit that I'm making for myself
is very important to me
because this is, like, that final look
that I wanna dedicate to my pops.
I'm recreating a look that he wore
in pilot training school.
He was actually a pilot in the Vietnam War
and he fought with the United States.
Coming from a Vietnamese immigrant family,
I just see how much he sacrificed
for me to be here,
taking that leap of faith to America with nothing,
understanding a new language, a new culture.
My pops mean the world to me.
And I really feel like this is gonna be
the story of my journey that he can watch
and understand what I have to go through as a designer,
so it means a lot to me.
- ♪ Ticktock, ticktock, ticktock, ticktock ♪
♪ Ticktock, ticktock, ticktock, ticktock ♪
♪ Ticktock, ticktock, ticktock ♪
- Time is of the essence right now.
I'm fighting for the cosign.
And I wanna win at the end of the day.
Being a woman in streetwear means everything.
I mean, you didn't see a lot of us in streetwear.
We're usually battling men, so I'ma show out.
I'm a show out for the women, make them proud.
And I gotta make myself proud, so, like, this one is for me,
to be honest. [laughs]
This one's for me.
- ♪ Nothing to lose ♪
♪ And I got everything to gain ♪
♪ Wear a crown in my city ♪
♪ I'm a king, I'm a king ♪
- It's starting to get nerve-racking.
We're getting closer and closer to this drop.
I don't know what's gonna happen.
I'm hoping the cosigners love it, but you never know.
This thing has been hit or miss sometimes.
Like, I'll be in love with an idea, but they won't.
That is designing.
That is what makes this not easy.
You know, it's like...
I've been doing this over 15 years.
Working 22-hour days and, like...
trying to take something from here and make it here.
That's not easy.
- ♪ All of my life, I had the vision ♪
♪ And I'm taking chances ♪
♪ Chasing success is like a drug ♪
♪ I get high on them glances ♪
♪ Gotta make sure I'm making use ♪
♪ Of the time when it passes ♪
♪ ♪
- I don't know.
[soft music]
- My background is in architecture.
I went to a HBCU, went to Howard University
on a academic scholarship.
After finishing college,
I found out that I did not wanna be an architect
'cause that cubicle was killing me.
I had to figure out what else I can do with my degree
and that's where I actually found my passion
and my vision.
And I need to win "The Hype."
♪ ♪
This is for my mom.
My mom was a single mom.
I watched her go from this secretary to the VP.
That's growth.
I gotta make her proud.
I can't fail.
[upbeat percussive music]
- Good morning, gang. - Good morning.
- What's going on? - And then there were three.
- Dude, we in the finals. - I know.
- Obviously, there can only be one winner,
but we do wanna give all of you guys
the tools that you need to succeed outside of here,
and so we have a special guest here
that wants to just put you up on the game a little bit,
particularly in the social media world.
He is the founder of Outfitgrid and also the head of streetwear
and sneaker partnerships at Instagram, Dennis Todisco.
- Oh. - Good to see you, bro.
Welcome. - Great to be back, bro.
Thanks for having me.
- Social media is really big
to how we grow, so we need this.
- Streetwear is the fastest-growing segment
on Instagram Shopping.
Like, now you can literally
set the product up as a drop
and they can get notifications
and then you can have this kinda locked-in group
that's, like, hyped for-- - Like ready and prepared--
- And they're ready to buy.
- I got the most popular question.
What does it take for someone to get verified?
- I knew that's what-- - Know what I'm saying?
That's the question.
- I knew he wasn't getting outta this room
without somebody asking about verification.
- So accounts are verified based on notability.
You need to be a public figure.
The best way that I would recommend going about that
is by being on a famous TV show on HBO Max.
- Lemme get him outta here before more
verification questions come.
- Thank you. - Again, Dennis Todisco,
head of streetwear and sneaker partnerships...
- Appreciate you. - And founder of Outfitgrid.
And I will holler at you guys a little later, okay?
- Peace. - All right, guys, good luck.
- Thanks, man. That was great.
- Trying to get verified. [both laugh]
[dramatic music]
♪ ♪
- Oh, what's up, buds?
- ♪ I'm too high up right now ♪
♪ I cannot get back down, I want my crown ♪
- Almost got me the dub with this one.
I might put you in this right here.
I'm putting you in a letterman jacket.
I'm just finishing those pants right here.
- ♪ Make you say "Wow," no, make you say "Whoa" ♪
♪ My name brings gold... ♪
- Don't talk to us, don't talk to us.
See look at 'em dancing.
That's what I wanna see.
See, that means y'all swaggin'.
- Yeah, that fit looks dope on you.
I want you to rock some heels, some black heels.
Some black heels, all right?
- The three of y'all come to the end.
Y'all are gonna close the show.
You stay here.
You're either gonna open or close, I'm just trying to--
I'ma either gonna go this way
or I'ma go that way.
- Get right there. Yeah.
I like 'em all though. I think this is it.
I think this is the order. - I wanna give it, like,
a elevated girly look because we're doing runway.
- All right, Knoxx. - Thank you.
You guys get focused.
It's DVMNPIGEON, man. - Hell yeah.
Whew, it's gonna be a competition, boy.
Everybody's shit is fresh.
♪ ♪
- ♪ Yeah ♪
[dramatic music]
Last day, boys. - Last day.
- The last dance. We made it.
- Buckle up for this ass whooping.
[laughter] - Come on, baby.
Yeah.
You wanted drama, right?
Let's bring the drama.
- Oh, yeah. It's that time
when you really give it all you got.
If I don't give it all my all,
I'm gonna regret this moment for the rest of my life.
- I feel like I stepped it up.
I learned a lot through this show.
I got more confident throughout the show,
and I'm bringing all that confidence today onstage.
Got a lot to finish though.
- ♪ Ay, ay, ay ♪
- Ooh, we got the whole gang here already?
Oh, it's time.
Oh, it's time. Oh, it's time.
- Hello. - We ready?
My designs connect directly to the culture,
so I'm definitely gonna be the winner of "The Hype."
Can't nobody cook like I cook.
Can't nobody sew like I sew.
I wanted the Barth to show with the jacket open
like that, you know what I'm saying?
I'm coming in like Kobe
with the broom, baby,
like you don't even know.
One motherfucking hour until it's showtime.
- Hard.
Very stylish, my man. Very stylish.
It's gametime, it's mama mode, it's like being a all-star,
and you know you're nice, and the game's about to start.
You're just like, "Yo, pass me the ball.
"I'm ready to hoop. I'm ready to go.
I'm ready to show."
Oh, yeah. Money in the bank.
Shawty, what you drink?
[laughs]
I'm no stranger to building a collection
and I'm no stranger to dropping
and having people support it, so I'm in my element, for real.
- Try tucking the shirt in, just to see.
I selected three female models to elevate the looks.
The prep look wearing heels.
Crop the shirt on my NFT look.
My Ohio look has changed
by having a female wearing really nice shoes.
Yeah, I like those.
Lemme see the back.
It feels elevated.
It feels like they're ready
to walk the runway.
- All right.
Go against this wall in y'all order.
I just wanna see how the clothes move while you walk.
Oh, you need a beat.
Uh, uh.
Come on, you gotta step in that bitch.
You gotta be the big stepper.
Here, lemme see that shit.
I'ma show you how to step in that motherfucker.
Come on, so you gotta come out strong.
[cheering]
Give 'em a little flair, you know?
- Yes! - Mama, we made it!
[upbeat music]
- What's up, gang? Designers, okay, well, look,
I know you guys are getting your last-minute touches done,
but we have a familiar face who wanted to pull up
just to help you guys with some styling things, okay?
So please welcome Law Roach.
- Yo!
- Ay! - Let's go.
- He's back. - The gang back.
- Thank you for coming back. - Thank you.
The bitch is back. - We appreciate you.
[both laugh] - Let's go.
I need you right now.
I need you to take a look.
- Law, our designers have you
at their disposal to give them some gems.
All in all, in one line, what is it
that they need to keep in mind when styling for their finale?
- Make it a show.
Make everyone who's watching it
be excited about you and your clothes.
Make some customers.
Make some money. - [laughs] Make some money.
- That part, right? - That part.
- Yeah. - Okay.
You guys can get back to it.
- Having Law pull up
is just so fucking dope.
His résumé is crazy and to get that one-on-one,
it's dope and I'm really excited about this.
- I like the collection.
I'm trying to find
the real through line...
- Right. - With the clothes.
A lot of it feels like
the same collection and then a couple feel
a little bit somewhere else.
When I look at a show, I love to see it be cohesive.
Don't give people the opportunity
to have any confusion.
Show them what you want them to see.
- Okay, originally, I had the black looks
coming out at the same time. - Yeah.
The narrative gets a little disjointed
with the black. - Right, right.
- So either open the show with them
or close the show with them.
Actually, can you guys--
all everyone in the black go to the end?
And then you guys come and fill in this way.
- And then I'll close it with the end.
- Yeah, you come stand where I'm standing
and look at it now.
Now just imagine it at the end
or the beginning. See this,
this is a story. - I see it now.
Everything just made so much sense after
Law gave me his critiques.
- This feels like a strong collection.
I like it a lot. - Thank you.
Man, Speedy, my brother. - I like it a lot.
- Thank you so much. - Yeah, you're welcome.
And I love this jacket.
Good luck, everybody. - Thank you so much.
- You're very welcome.
When I knew I was coming back, I was--you know, at my house,
like, "I wonder if dude with the bees is still there."
[laughter] You know what I mean, like,
so you definitely left an impression.
- It's weeks later and it feels good
to have someone of that caliber remember you
for that long, and you've only met him
for that short of a period of time.
- I'm still kinda obsessed
with your first look, right? - Right.
- You send that out first
and everything else is gonna be
slightly a disappointment. - Really?
- I don't think this is your closer.
- Mm, better to let him close since he's the strongest look.
- I think so. - He's letting me know
my strongest look probably shouldn't be first.
You know, you should build up to that,
and that is an amazing jewel
'cause I need to figure something out quickly.
- If I was working on your team and I had to advise you,
I would kill these two looks altogether.
This is a whole entirely different collection to me.
These kids are playing together.
If I was your customer, I'd be like,
"What the fuck is he thinking?"
- Damn! - It's almost time
for the challenge, so make sure you come with it, Barth.
- Okay, good luck. - Thank you.
- And congratulations.
- All right. - Bye, guys.
- Maybe we just kill the jacket.
Now you streetwear.
- You turn around. Turn around, Isaac.
- Knoxxy, how we feeling? - What's up?
- This is the legendary Law Roach.
- I need a hug, man. both: Good to see you again.
- She was excited when I called your name.
She started going crazy. - Yeah.
- Why don't you start by telling us a little bit
about your collection?
- I'm gonna start the show
and it's kinda just gonna go
from, like, dark to light,
but it's pieces.
Like, you see a lot of patches
so it's called "Pieces of Me"
and it's all patchwork.
This is my collection right here.
- Well, Law, what do you think?
[softly] - Um...
I think it's fucking great.
First of all, it feels like a real collection, right?
This feels like you about to show in Milan or Paris.
I'm super fucking impressed.
Like, I would place at least about five of these...
- Whoo. - On one of my clients.
- He's big in the game, so for me to leave an imprint
on his mind...
come on, man. It's lit.
- You made really fucking cool clothes.
I can see walking into a store
and buying any of these looks.
- Law's feedback is putting a little gas in the tank,
but then again, I know it's not up to Law,
but it's still making me feel good,
like I hit the mark.
- Very close to being a perfect collection.
- Oh, man. Come on. - Yeah.
- In my opinion. - And I'ma drop in your DMs.
Remember me, man. [laughter]
- I'm blessed being able to use the platform
that I built to help elevate and shine light
on other people, especially young designers,
has always been important to me.
- Law, thank you so much for pulling up.
- Of course. That person could become
the next great American designer,
and I just think that's beautiful.
- A'ight, y'all, it's the moment
you've been waiting for. It is about that time.
- It's about that time. - Your photographer for today
is Enkrypt. She is a certified member
of "The Hype" family. I'm excited for you guys
to shoot with her.
We also have the special guest
pulling up today.
It is Rhuigi Villaseñor.
And if you don't know, he is the founder of RHUDE
and he's also the creative director of Bally's.
Rhuigi was recently featured in the "LA Times" and "Vogue."
And with that, I really always say it,
but this is the time it really matters,
there's really nothing left to it, but to do it.
- This is it. - Your final drop
is here, y'all. - Let's go.
- It's for everything.
- It's go time, baby.
- This is for the money. - [howls]
- Yeah. - [howls]
- [imitates gunfire] - Hey.
[upbeat percussive music]
- ♪ Yeah, yeah, yeah ♪
♪ Yeah ♪
♪ ♪
♪ Whoo ♪
♪ Uh, whoa, whoa ♪
♪ ♪
[cheers and applause] - Yeah!
- ♪ Pullin' up with the posse ♪
♪ Hop in like Fonzie ♪
♪ Stepped out a flying saucer ♪
♪ I'm so saucy ♪
♪ Boss call me barkeep ♪
♪ Quicker than a car thief ♪
♪ Had a long week ♪
♪ So tonight I'm gonna party ♪
♪ What do they hate on? ♪
♪ Not a damn thing ♪
♪ It's about to get intense ♪
♪ Camping ♪
- I always felt like I belonged here.
It's a moment to be standing next to the bros.
Now that I'm in the finale,
I hope I inspire other women to get into the game
and step it up 'cause I'm the apex.
I'm coming.
- ♪ You only live once, yeah ♪
♪ So I'ma live my life ♪
♪ In abundance ♪
♪ Fast break ♪
- The inspiration of my collection
is growing beyond Ohio.
Floral prints represent my growth.
The seed is me being Vietnamese.
This collection speaks on who I am as a designer.
I wanna win this.
- We runnin' it, runnin' it ♪
- This is a long time coming.
I've been waiting for this second.
This is my chance to be that next level
of inspiration for my community,
for the young future coming up.
This is a whole new world.
- ♪ You only live once, yeah ♪
♪ So I'ma live my life in abundance ♪
- Yo, Rhuigi, my boy.
Man, thank you for pulling up, man.
You know, we go way back.
- Way, way back. both: Day one.
- I'm talking about when he was starting his brand
and I was pulling up,
getting it out the box.
- Ah. - In my garage.
- In the garage. - That's so sweet.
Okay, this is so exciting.
This is so cool.
- This is a really big night for them.
- It is. - It could totally
change their lives. - They ass
better just bring that fire, man.
[cheers and applause] - Yeah!
[hip-hop music]
♪ ♪
- ♪ I just gotta reach the top ♪
- All right, Knoxx.
Knoxx is opening up their show.
"Pieces of Me."
- Are you modeling as well?
- Yeah, you know it.
- This is a once-in-a-lifetime experience.
Like, I'm not gonna get this again.
And I tied everything together to make it cohesive.
And this is what "The Hype" is.
It's little pieces, little challenges.
And at the end you have to tie them
all together. So you gotta take
all those little miscellaneous pieces
and put them all together.
- ♪ Then we gotta bop it, like, bitch, yeah ♪
both: Okay. - Look at those trousers.
I'm not mad.
I'm not mad at this.
- I know I got it.
Whatever "it" is, I got it.
- ♪ I got it, I got it ♪ - ♪ I got it, I got it ♪
- ♪ They want it, they want it ♪
♪ I got it, I got it ♪
- They on counter, that's good. - I'm not mad.
The styling is good too.
- ♪ I'm 'bout it, I'm 'bout it ♪
♪ They want it, they want it ♪
♪ I got it, I got it ♪ - ♪ I got it, I got it ♪
- Alley, all the way. Bougie. [chuckles]
- She's crazy.
- ♪ They want it, they want it ♪
- ♪ I got it, I got it ♪
- The double collar hard.
- The patchwork?
- ♪ They want it, they want it ♪
- Yeah.
- Very cool.
- Like the cut of the--
- Okay, Knoxx, with this kimono jacket.
- Okay. - Fabric is really good.
- That looked great. - Ain't mad at her.
- Good job.
- Okay! - Yeah.
- I know why y'all kept me here, for this.
It was to see that.
I know y'all see it in me.
I would have been gone a long time ago.
I feel like the collection is cohesive.
It look like quality.
- Like how you cleaned up that leather look.
The pants with the white, you got the white boot.
- Man, came with the shirt a little.
I had to do it. Y'all said y'all wanted me
to step up. - Now, you went crazy
on that jean jacket with the double collar--
with the leather collar
with the jean collar sticking up.
That's tough. - Thank you.
Y'all give me the cosign, you lookin' at
the next Black woman, lesbian, creative director.
I will not let y'all down.
- Wow. I'm impressed.
- Like that. - Really impressed.
- Come on, I had to show out for y'all.
- You came with that shit. - Come on, man.
- You came with it. - Come on.
- You came with it. - Thank you, thank you.
Thank you. - Great, Knoxx.
- Yeah! [cheers and applause]
Fuck they talkin' about.
- She fucking killed it. - She brought it.
She really surprised us.
- On me. Yeah.
- ♪ We party ♪
♪ Ain't trying to hurt nobody ♪
♪ Let it burn, we don't need no water ♪
- Is this Barth? - Barth.
♪ We rock at the block party ♪
- I like the side of the belt, that's hot.
- ♪ Ain't trying to hurt nobody ♪
♪ Let it burn, we don't need no water ♪
♪ We rock at the block party ♪
♪ Ain't trying to hurt nobody ♪
♪ Let it burn, we don't need no water ♪
- This piece is hard, right here.
- The hoodie idea is cool.
- ♪ We don't not party ♪
♪ Ain't trying to hurt nobody ♪
- I love this.
- ♪ We rock at the block party ♪
♪ We don't not party ♪
- So sick.
♪ Ain't trying to hurt nobody ♪
- This is it.
There's nothing more important
than this to me right now.
This is the biggest chance
I've had so far in life
to showcase what I'm doing.
♪ ♪
- Okay, he cleaned this up. That's nice.
- Hey, let me see it turn into the ski mask real quick.
That's hard. - Yeah.
- That's hard. - Wow.
Oh, I forgot about this.
- He chose an afro model. I like that.
- Yes!
It looks good on her.
- ♪ Guess I'm coming late ♪
♪ I'll just make him wait ♪
- Crazy, crazy. - So good, right?
- That's hard. - Wow, that's crazy.
- Oh.
- There we go. - There we go.
That's so hard.
- I like that idea a lot. - Yup.
- That piece right there, that's what I'm talking about.
Ooh-wee!
- ♪ Hit him with a big slide ♪
♪ Hit him with a big slide ♪
- Oh, there he is.
All right, Barth.
- How'd I do? - You did great.
- Thank you so much.
I feel good about the collection.
I feel like it's a lot cleaner
than I would have done
if I would have done this earlier.
So I feel like I've grown.
I feel like this is a new bar.
- I like how you presented the show, too.
You went baby blue early, bro.
I see the colorization and I like that.
- Appreciate that.
- And you cleaned up the hoodie.
- I cleaned up the hoodie.
I got rid of all of the extra stuff.
- Love it. - Brownsville, too.
- "Brownsville," "Never ran, never will," baby.
I'm here to work. - Amazing.
- Well, I like the fit with the black and white.
I love the jacket. - Oh, yeah.
- With them pants with the cut shirt.
- It fit her better. - That was tough.
- I took that pocket off of it.
Like, I listened to your edits, trust me.
I took the bees off everything.
both: Yes. - We cleaned it up.
- You did that jacket too? - Yes.
- That looks amazing.
- I appreciate the learning. You guys taught me so much,
and I'm happy for that.
- Happy for you, my boy. - Thank you.
- Looked great. - All right, Barth.
[cheers and applause]
- Pow, pow, pow, pow, pow.
- Wow, he did-- he killed it.
- Come on, man. Cheers, cheers, cheers.
I love you all. Thank you so much.
Now, y'all did so good.
- He did something with that hood.
He did something with that hood.
- Yeah. - Yeah, no lie.
- I'm super proud of him.
- Oh, this is Khanh.
Khanh's won three times as well.
- ♪ You can see it in my eyes ♪
♪ And the lungs that I speak ♪
- This is a new one.
- Oh, he did a bag. He's the only one I've seen--
- Yeah, this was a skateboard challenge,
and he did a skateboard bag. - Right.
- It was really important for me to just tell my story,
my identity, where I'm from, Ohio.
"OHIO" stands for "Only Hustlers in Ohio."
- The struggle, the journey, you know what I mean?
The workwear, the blue-collar.
It's a lot of drive.
- ♪ I think I finally made it ♪
♪ It's about damn time ♪
- There's the best-fit pant I've seen.
- Yeah, the cut on them pants is dangerous.
- ♪ It's about damn time ♪
♪ It's, like, my whole life ♪
♪ I've been on my damn grind ♪
- Wow. - That jacket's very good.
- Man, them jeans that man makes is so hard.
- ♪ It's about damn time ♪
♪ I never gave up ♪
♪ I sent my prayers up ♪
- Ooh-wee, them pants is nasty. - Wow.
♪ ♪
- To be able to get here is a humbling experience.
I gotta say, this show changed my life.
Like, I've known, like, for a very long time
I wasn't able to tap into a side of myself.
And I feel like I was able to do that on "The Hype."
I made my ancestors proud.
- Oh, and here's Khanh. both: Khanh.
[cheers and applause]
- Hey, them jeans with the flowers--
hey, them is so hard.
- I felt like throughout this whole collection,
the flower's me-- it's about growth.
- Okay. - Foundation was Ohio.
Vietnam was the seed.
And right now, everything you seeing,
is just the growth and the development
throughout the whole collection.
And, um, I felt like that's streetwear.
You guys pushed me. You guys watered me.
And eventually I continued to grow.
And I just also want to say
thank you for this opportunity,
being up here, be able to let you all know
who I am, share my story, my thoughts.
That's what streetwear is to me.
- Thank you, Khanh. My boy!
both: Thank you, Khanh.
- Whoo! - Whoo.
[cheers and applause]
- I think Khanh got it. - Yeah.
♪ ♪
- So, Rhuigi, you got to see everything.
So what do you think? What do you think?
- Oh, you know, Knoxx, Knoxx, Knoxx.
- Knoxx?
- Knoxx was knocking on the door.
Like, Knoxx was--
I mean, she obviously needs some fine-tuning,
but Knoxx was, like,
you could create a brand out of that.
You know? But then Barth's hoodie
could easily be a cultural shifter.
He understood that there's a real serious thing happening,
you know, we gotta wear masks. - Right.
- And at some point, it's like, Okay, you get two--
kill two birds with one stone.
- I feel like Knoxx came with a real fashion show.
Like Paris. - Knoxx did, yeah.
- But was it streetwear? - It was streetwear.
I feel like Knoxx is very streetwear, not fashion.
- No, but listen, like, what is--
like, what is streetwear? - I mean, yes, you're right.
You're right. - What people wear
in the streets. - Right.
- And that you could see in the streets.
- Right. - Yeah.
- You know, like, you could see that
and not question that-- if it's, like, valid or not.
- Yeah, but it does have, like, a, you know,
cultural, like, community. - Right.
- Well, if--if we're gonna bring it down to that,
they all three of them got community.
- Mm. - Right.
And they all showed it in their collection.
- They all showed it in the collection.
You know, wherever they're from.
both: Yep. - Well, Rhuigi, man,
thank you being--coming-- - Come on, now.
- It's a real step, man, you know.
- Man, y'all got tough decisions to make.
It's not, uh-- I'm glad it's not me.
- [laughs] - Yeah.
- Bye. - [chuckles] I'll See you guys.
- Yeah.
[hip-hop music]
- It's a really hard decision, guys.
- Well, who wins is the next biggest streetwear designer.
- Yeah. - That we stamping, so--
- We're stamping it. - We gotta make sure we--
- Like, who do we want to cosign?
- We told them to bring the drama
And they certainly did that. - And they did.
- Knoxx came with that shit, man.
- You know, she finally figured it out
with Pieces of Me.
- Yeah. - I mean, that's her story.
And it--it really tied into the collection
that she just displayed for us.
I mean, she listened.
I mean, she's had some cool pieces,
but she just was unable to really tell a story
with the clothing.
But her new pieces saved her.
- But, for me, like, I look to see
what pieces I would buy,
and I don't have the clients for this.
- Barth, he's grown the most.
And his pieces were always strong,
but he cleaned up all the-- the extra-ness of the hoodie
- I love what he did... - The things he had...
- With the skater. - Problems with--
- With the silky-- he turned it into a do-rag.
- Yeah.
And even this jacket--
I mean, it--it looked so good. - So much better on--
on the model.
- That counts. - Yeah, yeah.
Barth is from the street, you know?
Like, he's, like, the epitome
of what really... - The foundation--
- Set the foundation, you know?
- Khanh, his thing is his pieces are great...
- He don't got that oomph. - You know?
But he does a great, like, denim.
His pants. - Yeah.
- Yeah, his pant game is disrespectful.
I ain't gonna lie, he did not show it either--
his model should have took it off--
this jacket is reversible. - Oh.
- And the yellow side is crazy.
- The--his jacket game... come on.
- I don't know. Khanh has a great language.
He could use that to his advantage
in the different seasons... - True.
- And in the different times of his collection.
- Really, really hard, guys. - Yep.
♪ ♪
- [chuckles] - What's up, y'all?
- What up, Speedy?
- Have you guys come to a decision?
- Yes. - We have.
- Okay, well, then it's about that time.
Designer, can you guys please step forward?
[suspenseful music]
♪ ♪
Well, y'all, this is the moment
that you guys have been waiting for.
I can see the impatience written on your faces.
Khanh, Knoxx, and Barth, you guys have all had
such an incredible run here on "The Hype."
But as you know, only one of you guys can be
the winner of "The Hype," receive $150,000,
and get that ultimate cosign from our lovely panel here.
Offset...
why don't you go ahead and let us know
who that person is?
♪ ♪
- First I want to say congratulations
for making it this far.
You know what I'm saying? It took a lot of hard work.
- Thank you. Thank you.
- We're the home team, baby. Home team.
- Home team. - Took a lot of work
to get here, y'all. - We all did.
We all worked. - Absolutely.
- So the designer that's gonna get the cosign today,
that represented the culture of streetwear...
♪ ♪
Is...
♪ ♪
Barth.
[cheers and applause] - [yells]
[laughter] - Yeah!
Y'all make some noise for my brother Barth, man.
- I love y'all. - Let's go.
- Barth, congratulations.
You've just received the ultimate cosign,
$150,000, and have become the winner
of season two of "The Hype."
Come on up here, man. Come on up here.
Come on, dog. - Man, damn, man.
Thank you guys so much. - [chuckles]
- Come here, I gotta get some hugs, though.
Thank you so much. - [chuckles]
- I can't even describe how happy I am.
I look kind of plain right now 'cause I'm still lost.
Like, it's so surreal.
- Don't make my stamp-- know what I mean.
- Come on, man. You know I'ma work hard
for that, big bro. - Run with that steppin'.
- You know I'ma work hard for that, B.
I gotta represent that right. You already know.
Honestly, when I was down in the bottom,
it was hard. Like, I didn't know
if I would make it out.
I didn't know if they liked anything I was doing.
- See what happens when you listen to wingmen.
- I brought you right to my style.
- See what happens when you listen?
- Thank you so much.
And I had to really dig deep
and just push through that, you know what I'm saying?
Like, find inside me
what I really wanted to show them.
Show it to them and not care whether they like it or not.
And that, I think, is what shined the most.
I love you two. Both of y'all motivated me.
Both of y'all are amazing designers.
You guys taught me a lot.
Big bro kept me in the game. You know what I mean?
This is it. This is a new time, baby.
It's Barth, baby.
Ay, ay, ay. Don't let it...
- Well, Knoxx and Khanh, we want you guys
to take this momentum from the show and run with it.
We can't wait to see how you guys build your brands.
And remember, yes, this is a competition,
but it's not just that. You know?
It's about community.
Streetwear is built on the backs of community,
and you guys are locked in as a part
of "The Hype" family forever.
- It got really emotional for me, you know?
Some days it's not your day, but it's about the journey,
what's next, and the growth.
- All right, yo, ay ay.
I know what time it is. - Come on, Knoxx.
Aww. - Thank you so much.
Nobody happy to take a L, but I still feel
like it's a W. I made a lot of connections.
So at the end of the day, I'm proud,
so that's the-- that's the goal.
- This was season two of "The Hype," baby.
[cheers and applause]
Yeah, yeah.
- [laughs]
- Damn. - Oh, uh-oh.
Oh! Ay.
Hey, hey. [laughs]
[hip-hop music]
♪ ♪